The Smartest Amazon Seller - podcast cover

The Smartest Amazon Seller

SmartScout•scottneedham.podbean.com
Technology
Scott Needham is the Founder of SmartScout. An Amazon software developer for 10 years his company BuyBoxer has done over $300m in sales on Amazon. Scott has accumulated a deep knowledge about selling product online, and in the podcast he shares his knowledge with you to help you become a better Amazon seller.
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Episodes

Episode 168: Increase conversion on your Amazon products and ads with Philip Li

Join Scott as he chats with Philip Li about how to increase conversion on your Amazon ads and products. (1:51 - 4:22) How Philip got involved in the Amazon industry (4:22 - 12:21) Different types of PR and how you can leverage PR to increase your conversion rate (12:21 - 15:57) How to capitalize on getting featured in PR (15:57 - 21:19) Results Philip has seen through PR and Amazon video ads (21:20 - 22:39) How to effectively use Amazon video ads (22:39 - 29:43) What User-Generated Content (UGC)...

Aug 16, 2022•34 min

Episode 167: How to manage the unsexy side of selling on Amazon with Vanessa Hung

Join Scott as he chats in-person with Vanessa Hung, Amazon Account Manager and founder of Online Seller Solutions. (1:16 - 5:59) Introduction to Vanessa and what she does (5:59 - 9:48) How the Amazon catalog works and hierarchy of listings (9:48 - 12:09) How to separate yourself to earn contribution rights (12:10 - 18:17) How to break the hierarchy and manage hijackers (18:17 - 20:07) How to do defensive work on your listings and make them bulletproof (20:08 - 22:51) How Vanessa got started into...

Aug 09, 2022•35 min

Episode 166: Capturing the lightning on Prime Day with Victor Dwyer of Pirawna

Join Scott as he chats with Victor Dwyer of Pirawna about Prime Day! (1:00 - 2:07) Pirawna's background and how Victor got involved (2:07 - 6:02) How Prime Day did in 2022 (6:02 - 8:58) What is the best strategy for your business on Prime Day? Lightning deals, promotions, or coupons (8:58 - 10:12) How do people discover products on Prime Day? (10:12 - 15:27) What is the most effective way to advertise on Prime Day? (15:28 - 21:54) On Organic and Sponsored Advertising: The Halo Effect - What is i...

Aug 02, 2022•31 min

Episode 165: An Amazon Seller turned lawyer. Jeff Schick has covered fraud, suspensions and more.

Join Scott as he chats with Jeff Schick, Amazon seller turned lawyer. Jeff has covered a variety of different topics, such as fraud and suspensions. Listen in to learn more! (2:09 - 8:30) Jeff's story from an Amazon Seller to Lawyer (8:30 - 19:31) Discussion about Buyer Fraud (19:31 - 25:22) Discussion about Amazon Seller Suspension (25:22 - 28:25) Is Amazon getting better or worse for sellers? (28:25 - 31:59) How to write a proper appeal to Amazon (32:00 - 34:31) What Jeff can offer you as an A...

Jul 26, 2022•42 min

Episode 164: How to live like a Million Dollar Seller

Join Scott as he chats with Nick Shucet from Million Dollar Sellers to talk about the Million Dollar Seller group and how it can help your amazon business (0:57 - 8:32) Nick's start in selling on amazon and his tips for starting up (8:32 - 9:47) How Nick came across MDS (9:47 - 15:28) What MDS is and how it functions (15:28 - 21:24) What are interactions like with MDS (21:24 - 23:00) How does MDS help it's members progress their business? (23:00 - 26:24) How big is MDS? (26:24 - 27:45) What is t...

Jul 19, 2022•33 min

Episode 163: How to easily track lifetime value of your Amazon customers with the new tech platform Nozzle

Join Scott and Rael Cline from Nozzle as they dive into how to easily track lifetime value of your Amazon customers with the new tech platform Nozzle. (0:58 - 6:13) Rael's background and how lifetime value of a customer works (6:13 - 12:22) How Nozzle works and what it can do for you (12:22 - 17:24) What Nozzle recommends as some of the best things to sell (17:24 - 21:36) Numbers and data that Nozzle tracks and how it impacts lifetime value (21:36 - 24:07) Nozzle's Amazon software and what it pr...

Jul 12, 2022•32 min

Episode 162: Picking winning products with Ashley Kinkaid

Picking winning products with Ashley Kinkaid and Scott Needham. (1:55 - 10:23) Ashley's success story and her strategy selling on Amazon (10:23 - 14:56) "Photon Method" for picking winning products on Amazon (14:56 - 16:28) Launching with top suppliers (16:28 - 20:10) How outsourcing can be an integral part to your business (20:10 - 24:23) Successful automation and delegation (24:23 - 25:52) What led to Ashley writing her book "Million Dollar E-Com Secrets" (25:52 - 26:50) SMART HACK! Ashley's s...

Jul 05, 2022•28 min

Episode 161: Design your own product for selling with Engineers at Gembah

Join Scott this week as he discusses how to design your own product for selling with Engineers at Gembah with John DiBlanda. (1:08 - 1:57) What is Gembah? (4:23 - 8:46) What Gembah can offer to you as an entrepreneur (8:46 - 9:49) What is a DFM (Design for Manufacturing) (10:27 - 11:27) Gembah's Market Research (12:27 - 14:20) Complications around the designing (14:20 - 15:00) What is an NNN? (15:00 - 18:19) Gembah's protection to entrepreneurs working overseas (18:19 - 20:30) What's it like wor...

Jun 28, 2022•27 min

Episode 160: Going omnichannel the right way with speed with Paul Capriolo of Zentail

Going omnichannel the right way with speed with Paul Capriolo of Zentail and Scott Needham. (00:49 - 1:11) What does Zentail do (2:12 - 6:59) What the omnichannel / multichannel space is and how you can use it an an Amazon seller (8:32 - 18:20) Challenges of omnichannel and multichannel selling and what Zenatail's approach is to solving them (18:20 - 25:41) How can you make the multichannel transition from Amazon to Walmart? (25:41 - 26:55) What Zentail's main offering is to you (26:55 - 32:28) ...

Jun 21, 2022•35 min
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