Episode 249: Insights from M19 Founder Tarik on Unlocking Amazon Advertising Secrets
Mar 19, 2024•26 min
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Episode description
Scott interviews Tarik, the founder of M19, an advertising technology tool for Amazon sellers. They discuss various topics related to advertising on Amazon, including organic rank awareness, retail data awareness, inventory awareness, and variation advertising.
Tarik shares insights into how M19 helps sellers optimize their advertising campaigns and make data-driven decisions. He also discusses the importance of conversion rate and how it can impact advertising costs.
Overall, the conversation provides valuable information for Amazon sellers looking to improve their advertising strategies.
Episode Notes:
00:35 - Introduction and Background
02:00 - Building M19 and Getting Customers
05:30 - Organic Rank Awareness
08:47 - Checking rankings
12:18 - Inventory Awareness
14:45 - Advertising Awareness
19:15 - Conversion Data
22:54 - Marketplace Preferences
24:17 - How to Reach M19
LinkedIn: linkedin.com/in/berradatarik
Related Post: Advertising Solutions by Amazon: A Closer Look into Amazon Ads
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