14: What is Business Intelligence (BI)?

The Small Business CTO

Feb 13, 2025•10 min•Season 2Ep. 3

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Episode description

BI - or business intelligence - is all about transforming raw data into meaningful insights, helping business owners make better, faster decisions to optimise operations, improve profitability, and stay competitive.

Today we'll chat about the best BI tools for small businesses - Microsoft Power BI, Google Looker Studio, and Tableau - detailing their costs, benefits, and ease of use.

Kale references another episode, "3: What is a Data Warehouse?" which you can listen to here: https://www.buzzsprout.com/2333082/episodes/14846082

Kale Miller is a data and AI consultant based in Perth, Western Australia. He's passionate about helping Australia’s small business community embrace technology to become more efficient, more effective and more profitable.

Learn more about him on LinkedIn.

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