RD33: Podcasts and the American Consumer, an agreement between audioBoom and Deezer, plus The Evolution Of Podcast Advertising
Episode description
Welcome to episode 33 of the Richard Dally podcast where I bring you a UK perspective on the latest news and developments from the world of podcasting and Internet Radio
In a shorter show this week, I discuss some American consumer research on podcast audiences, a new agreement between Deezer and audioBoom and a Forbes article looking at the growth in advertising in podcasts over the last two-to-three years.
Websites and articles mentioned in the show:
The Survey of the American Consumer® - http://www.mri.gfk.com/solutions/the-survey-of-the-american-consumerr/the-survey-of-the-american-consumerr/
Tracking Digital Change: Mobile, Social, And Podcasts Infographic from GfK MRI - https://cdn2.hubspot.net/hubfs/2405078/Email_Images/Countries/USA/MRI_Tech_Snapshot_Spr2017.pdf
audioBoom and Deezer podcast agreement - https://media.info/radio/news/audioboom-gets-its-podcasts-in-deezer