Strategic Revenue Operations: Harnessing Data for Maximum Impact

As organizations strive to optimize their revenue funnels, harnessing data effectively becomes a game-changer. RevOps teams are at the forefront of this transformation, leveraging data to drive growth, manage risks, and identify shortfalls within the revenue process. However, integrating data from various sources and ensuring its cleanliness remains a significant challenge.

In this episode, we delve into the intricacies of strategic Revenue Operations and explore how RevOps can harness data for maximum impact. From identifying growth opportunities to quantifying their contribution to the business, we'll uncover key strategies and real-world examples that showcase the power of data-driven RevOps.

And joining us today is Kelley Jarrett. Kelley is the Senior Vice President, Revenue Strategy, Operations and Enablement at Thoughtspot.

Kelley is a sales and marketing leader with a proven track record of success in operational efficiency, achieving growth targets, positioning SaaS products and building, growing and leading successful and engaged go-to-market teams. Her expertise lies in SaaS, sales operations, revenue management, customer success and go-to-market strategy and execution, among many other things.