Vitalism isn’t just a philosophy, it's your advantage in the healthcare marketplace. If you want patients who stay, refer, and believe in what you do, stop selling care plans and start creating Vitalists. In this episode, Dr. Stephen and Dr. Pete unpack how Vitalism creates deep alignment between your message, your mission, and your market - and their unique IDENTITY as a Vitalist. Anchoring your patient journey to “Vitalism” as your unique position in healthcare, this conversation maps out how ...
Jul 01, 2025•41 min
What got you here won’t get you there, and holding onto your old identity may be the reason you're feeling stuck. Learn how to make the transition from owner-operator to CEO by aligning your identity, behaviors, and responsibilities with the business you’re building. You’ll get clear on what belongs on your scorecard, how to measure success with KPIs, and what it means to truly lead. Whether you're scaling to your next level or reclaiming time and energy, this is the mindset and operational stru...
Jun 24, 2025•41 min
You can’t serve everyone, but when you get clear on who you’re really meant to help, everything changes. Dr. Pete and Dr. Stephen lay out a step-by-step framework for defining your Ideal Client Profile (ICP) and explain why it is the key to shaping every part of your business. From the care you provide to the marketing that brings the right people through your doors, clarity in your mission, vision, and purpose influences it all. Whether you're building, scaling, or preparing for an exit, this f...
Jun 17, 2025•58 min
Urgency isn’t pressure, it’s Purpose. And it’s one of the most overlooked drivers of growth in today’s fast-paced marketplace. This one thing changes everything: TIME kills all deals. Move! Dr. Pete and Dr. Stephen unpack why urgency isn’t just a mindset—it’s a strategy. From responding to leads within minutes to streamlining the entire patient journey, this episode explores how urgency creates momentum in every part of your business. Learn how to eliminate friction, increase conversions, and bu...
Jun 10, 2025•40 min
What if summer didn’t have to mean slower schedules and dropped volume—but instead became your most successful season? This week's conversation will break down how to prepare for and thrive during the summer shift by taking a proactive approach to patient compliance, scheduling, and retention. Learn how to train your team, educate your patients, and align your strategy with seasonal behavior so that health goals stay on track and your business keeps growing. With the right mindset and systems in...
Jun 03, 2025•46 min
Is AI about to replace the personal side of care or can it actually bring you closer to your patients? In this conversation, Dr. Stephen sits down with AI expert Brad Costanzo of Accelerated Intelligence to break down how chiropractors can use artificial intelligence to accelerate growth, streamline operations, and improve patient engagement—without sacrificing connection. From chatbots and content creation to automation and predictive analytics, you will learn practical strategies, real example...
May 27, 2025•54 min
Dr. Pete and Dr. Stephen reveal why chiropractic is perfectly positioned for today’s health-conscious, MAHA-culture and how to leverage growing demand. Learn why thinking bigger, acting faster, and focusing on resilience will help you serve more people—no matter the economic climate. Whether you're navigating abundance or scarcity, now is the time to step up and expand your impact. In this episode you will: Discover how the marketplace (economy - good or bad) amplifies your message Why chiroprac...
May 20, 2025•40 min
Dr. Pete and Dr. Stephen reveal how visionary leaders think beyond the next quarter or even the next year—they think in threes: three generations, three decades, three years. You’ll discover how to align your vision with tangible action steps that lead to lasting success. Whether you’re building your practice, preparing for an exit, or simply looking to sharpen your leadership, this framework will help you organize your time, energy, and focus for maximum impact. In this episode you will: Discov...
May 13, 2025•1 hr 3 min
What makes someone commit to care, not just for a month, but for a lifetime? Explore the missing link between compliance and conversion: helping patients want to follow through. It’s not about selling more visits—it’s about establishing VALUE for rhythm, relevance, and real outcomes. You’ll discover how to present care recommendations with clarity, align patient goals with your findings, and build long-term retention that benefits both your business and your mission. If you’re ready to lead inst...
May 06, 2025•52 min
People don’t invest in services. They invest in outcomes. Dr. Pete and Dr. Stephen reveal the real reason conversion rates flatline and retention struggles: too much talk about features, not enough focus on results. You’ll learn the importance of restructuring your day one and day two processes to build deeper connection, clarity, and buy-in. Whether you're growing your team, leading a practice, or scaling impact, this is your reminder that energy, alignment, and outcome-based communication are ...
Apr 29, 2025•59 min
In this episode, you'll discover: New Tax Advantage Plan allows business owners to use employee tax dollars to pay for chiropractic care for their employees This applies to chiropractic businesses as well + get paid to adjust your team AND Save money on employment taxes = lowers employee tax burden Dr. Andrew White, CEO of Align & Co., explains how this works Episode Highlights 01:25 – Learn how a new tax-advantaged wellness plan allows businesses to pay for employee chiropractic care using ...
Apr 22, 2025•37 min
In this episode, you'll discover: The Rule of 72: How compressing the conversion process compounds long-term success Time Kills All Deals Stick rate: What it really means and why it’s crucial to your business You can’t manage what is not measured The definition of True Conversion: The people who start care, stay under care The key conversion and retention metrics that matter most—and how to improve them Episode Highlights 00:53 – Learn how the three-stage framework—operationalize, professionaliz...
Apr 15, 2025•48 min
In this episode, you'll discover: How to use business intelligence (data) to compress time and accelerate success Remarkable Standards (for KPI’s) create context for your Team for what a Win! looks like Unlock the 5 P’s: Identify key constraints and correct them for maximum impact Transformation is an ongoing process—it requires adaptability and continuous learning The 2 most critical questions that will refine your delegation process and optimize operations Episode Highlights 00:46 – Learn how ...
Apr 08, 2025•44 min
In this episode, you'll discover: Your energy dictates your success—as your energy goes, so goes your business. Exclusive insight: Dr. Stephen and Dr. Pete share how they marshal their four limited resources for peak performance. Rituals vs. Routines – Rituals are what you get to do, routines are what you have to do—understanding the difference is key. Every choice matters – Learn how daily decisions shape your energy and long-term success. Episode Highlights 00:56 – Learn why CEOs are not just ...
Apr 01, 2025•56 min
In this episode, you'll discover: You can train your brain to do hard things Your brain (your will) can get “stronger” when you overcome inertia of not taking action around hard things The aMCC (Anterior Mid-Cingulate Cortex) is the part of the brain that drives ability to do hard things “GRIT” is considered a leading predictor of success in Remarkable CEO’s Episode Highlights 00:52 - Learn why resilience, grit, and willpower are essential for leadership and how they can be trained like a muscle...
Mar 25, 2025•44 min
In this episode, you'll discover: Discover the clear difference between an opportunity and an appointment. Why actively creating margin in your life is critical for success. How the Hedgehog Concept becomes even more essential as you grow. Your role as a leader: Marshaling your team’s four limited resources through all seasons of your career. Episode Highlights 00:47 - Learn how to distinguish between opportunities and appointments, ensuring you focus on what aligns with your long-term purpose....
Mar 18, 2025•38 min
In this episode, you'll discover: How the Law of Entropy affects your business—and how to stay ahead of it. Why durability leads to optionality and true freedom. The key to scalability: Leveraging systems that drive sustainable growth. A 3-step process for building a remarkable, resilient business. Episode Highlights 00:47 - Learn why 2025 is the year of new wineskins, signaling the need for business transformation to handle increased demand and opportunity. 03:23 - Understand the importance of ...
Mar 11, 2025•27 min
In this episode, you'll discover: How to leverage the accountability chart—and why a 3-year vision is critical for sustainable growth. The two stages of building a high-performing, professional team. Why investing in the right people pulls your business forward. The key steps to increasing scalability, durability, and profitability. Episode Highlights 00:51 - Learn how shifting from an owner-operator mindset to a CEO mindset is essential for building a scalable, durable, and transferable busines...
Mar 04, 2025•42 min
In this episode, you'll discover: Discover the 7 key attributes that separate a chaotic pirate ship from a well-run battleship in business. Learn how the obstacles holding you back are directly tied to how much your business operates like a pirate ship. Why success depends on Operationalizing, Professionalizing, and Optimizing at every stage of growth. Master this shift, and you’ll unlock optionality—the ultimate reward of building a remarkable, resilient business. Episode Highlights 00:52 - Lea...
Feb 25, 2025•57 min
In this episode, you'll discover: Truth: If it’s about the TOR, it’s not about the TIC. Identify where you struggle to let go—that’s the next mountain you need to move. The more you focus on growing your team, the more your business will grow—and the less it will revolve around you. A truly sustainable business is scalable, durable, and transferable—build for the long term. Episode Highlights 00:52 - Why running your business from workshop to workshop, rather than Monday to Monday, creates susta...
Feb 18, 2025•43 min
In this episode, you'll discover: Why building a diverse team is both challenging and invaluable. The key to creating an environment where impatience with process leads to growth. Fact: The more process-driven you are, the more patient you become. How to develop the maturity to balance urgency and patience—without losing your edge. Episode Highlights 03:26 - The importance of treating business like a marathon, balancing short sprints with long-term endurance for sustained success. 06:15 -How inc...
Feb 11, 2025•27 min
In this episode, you'll discover: Focus requires skill: Marshalling your 4 limited resources, and those of your team Fact: What you stop focusing on shrinks, just like what you focus on grows Understand the level of dedication needed to achieve Durability and Transferability Success is a sequencing and a timing issue, you’ve got to get them both right. Episode Highlights 00:52 - Understand the power of focus and its role in differentiating busyness from productivity to drive business growth. 03:...
Feb 04, 2025•28 min
In this episode, you'll discover: Answer this question: If I bought your business today, what is the first thing I’d change? Next question: Why have you not changed it already? Perspective shift – Spend the money you are gonna lose. What is your next move? Episode Highlights 00:49 - Learn how to approach your business with a buyer's mindset, identifying areas that need change to drive immediate improvement. 03:58 - Discover how asking "What would we change first?" helps prioritize key areas for ...
Jan 28, 2025•26 min
In this episode, you'll discover: To start, don’t expect things to change if you are not willing to change Follow these 3 steps in order: Operationalize, then Professionalize, then Optimize How to determine if you are using the last or the next iteration of your operation and team to optimize your business The importance of looking to the future so you can plan and adjust for what’s important next and ultimately. Episode Highlights 00:49 - Learn how embracing new frameworks like "new wineskins" ...
Jan 21, 2025•25 min
In this episode, you'll discover: Freedom Warriors, the SHF Values will be fundamental to the MAHA movement Access to accurate and uncensored data to make health decisions is a constitutionally guaranteed basic human right and fundamental medical ethic. Religious freedom: Personal religious beliefs are constitutionally guaranteed and must be fully honored as we make health decisions for ourselves and our children. Parental rights: Parents know their kids best and have the god-given right and res...
Jan 14, 2025•56 min
In this episode, you'll discover: 2025 is not a continuation of 2024, it’s a new age, a next chapter, the next level. What happens when your business doubles in 2025, what breaks? You must be deliberate and intentional about optimizing your business for what’s important now, next and ultimately. The wineskin is the container, the vessel that will deliver the gift of chiropractic that you’ve received to the world desperate for what you have to offer. Episode Highlights 01:00 - How the theme of "n...
Jan 07, 2025•23 min
In this episode, you'll discover: Every leader worth following walks with a limp, from a life full of failures and lessons learned that in turn lead to a life of remarkable growth. Listen in as Dr Pete share’s his 7 lessons learned in 2024, lessons that are guaranteed to transform his and have the potential to transform your life. Dr Stephen unpacks his big 5 lessons learned, and how he is positioned perfectly to make 2025 his best year yet. This is the real, raw Dr Pete and Dr Stephen, unpackin...
Dec 31, 2024•1 hr 6 min
In this episode, you'll discover: This is the MOST IMPORTANT episode of the year - for Next Year What 3-5 Big Changes need to be made to go from your business now to next? Identify who is accountable for the growth of your business through the lens of your Accountability Grid Use the Lead Flow Worksheet to reverse engineer what Success looks like next year The metrics are the matrix – Clarify Base Case, Best Case and Worse Case Episode Highlights 00:55- Introduction to the topic of Now to Next f...
Dec 24, 2024•42 min
In this episode, you'll discover: Assess your current business using the proven APPEAR Process Reduce or Eliminate Team Drama using Base Case Scenario Goal-Setting Identify specific constraints on your business that influenced this year’s performance outcomes Leverage the Remarkable Lead Flow Worksheet to set and assess your goals. Understand the Base Case, Best Case, Worse Case construct and how to apply to your business. Make the future about solving math problems and not people problems. Epis...
Dec 17, 2024•1 hr 9 min
In this episode, you'll discover: The keys to optimizing productivity and profitability are setting clear Expectations and Agreements - and creating greater Accountability Define the key responsibilities for each role (Job Description) Quantify outcomes and focus accountability with KPI’s and Goals Capture everything in writing and organize the KPI’s with the proper reporting tools Leverage the 90-Day Project Planner for Quarterly Projects, assigned to the right person Episode Highlights 00:52 -...
Dec 10, 2024•21 min
