The Cool Down's Dave Finocchio on building a mainstream climate brand
Mar 16, 2023•46 min•Ep. 62
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Episode description
Dave Finocchio was CEO of Bleacher Report, one of the success stories of the last era of digital publishing. Dave is back in publishing with The Cool Down, which aims to be a mainstream publishing brand for climate conscious consumers. We discuss the lessons from Bleacher, how to strike the right tone to avoid both alarmism and lecturing, and how publishing business models have shifted.
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