Attracting High-Level Clients - podcast episode cover

Attracting High-Level Clients

Feb 22, 20256 min
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Episode description

Want High-Level Clients? Show Them What Moving at a High Level Looks Like.

You cannot attract clients playing at a higher level than you.

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Transcript

If you want high level clients, show them what moving at a high level looks like.

Attracting High Level Clients

You cannot attract clients playing at a higher level than you. People buy from those they see as their equal or someone they aspire to be. If you don't see yourself as powerful, capable and ready for high level clients, neither will they. If you don't believe you belong in the 30k plus conversation, why would a high performer believe you do? Your energy decides the clients you attract.

If you feel insecure about yourself, if you think you're not playing at their level, if you're afraid to charge premium prices, you will not attract high level clients. Because high performers can feel that. And they are not going to invest in someone who isn't leading with certainty. They buy from people who match or exceed their energy. People invest in mentors who can stretch them, not those playing below them.

Attracting High-Level Clients

If you show up like a 30k coach, you attract 30k clients. If you show up like a 3k coach, that's who will show up in your DMs. The second thing is that they invest in people who lead with certainty. High level clients aren't buying because they need you. They're buying because they trust you can get them results. The second you hesitate, they hesitate. If you're doubting your price, they will too. If you're uncertain in your positioning, they won't see your value.

It's all a mirror of your own belief system. If you say my package is 30k, and here's why, it's a no brainer, they buy if you say my package is 30k, but if that's too much, we can adjust. They ghost number three. They don't need convincing, they need clarity. High performers move fast. They don't waste time debating whether they should invest. The best clients are ready to buy when you make it clear what they're getting.

If they aren't buying from you, ask yourself, am I making my offer sound complicated? Am I leading them straight to the sale? Or am I making them think too much? Am I waiting for them to ask for details instead of being direct? High level clients buy from people who make the decision simple. I want you to be more clear and always move and lead them with certainty.

Overcoming Pricing Mindset

So what's actually keeping you from attracting high level clients? There's a few reasons. The first thing you might still be doing is you're still shrinking around money. If you feel weird about charging 30k, your audience will feel weird about paying 30k. You're not sure if you're worth that much or if someone else can pay that much. You have beliefs around that 30k price tag.

And you can either decide to move regardless and not lean on your own understanding, but in all your ways, submit to him and let him show you the path. I want you to work on this mindset. Whether it's 50k, 10k or 100k. Shift your mindset. Every time the thought comes up for you, I want you to say, say 30k is an easy investment for the right person. I know my work is worth it. My ideal client is already looking for me.

The second thing that might be happening here is that you don't see yourself as a leader to high performers. If you keep thinking, would someone at that level really work with me? What if I can't deliver for them? What if they don't see me as successful enough? Your clients will never think more of you than you think of yourself. If you want to attract higher level clients, you need to start seeing yourself as a higher level coach.

Attracting High Level Clients

So let's talk about how to start attracting high level clients today. And I feel like you can probably guess this one, but you have to show up at the level of the people you want to attract. If you want to attract clients who are going to get amazing results, you need to talk to the ones who are already moving, shifting, expanding and growing. I want you to move with absolute certainty. I honestly want you to own how good you are. No one can do this thing the way you can.

And you have so many people's lives you're going to change forever. And people never stop coming into your world because of who you are. Not the person you you think they want to see, but because of who you truly are. I want you to sell like your price is normal because you should feel normal about charging the number inside your mind right now. You should never shrink back into something that you're not. You should never make yourself smaller.

You should never allow a temporary emotion dictate your next move. And your decision making skills will improve when you think about the impact of every decision you make. Long term, you will get better outcomes when you zoom out on things outside, just how it makes you feel and what you think about that. High level clients want a leader they can see themselves following long term. Let me break this down for you.

You might be saying something like, my coaching program is 30K and includes 12 calls, resources and guidance right now. And that's good, but it's not great. You're specific and I love that for you. But what you want to shift to an energy of like being excited about your offer. This is a 30k investment because the results are worth 10x that if you're a fit then insert package name here is for you. The third thing is you need to start playing at the level of your future self.

If you want 30k clients, you need to move like a 30k mentor. You do this by not waiting for proof that people will pay. By making the offer now, not later. By moving like it's already happening, the universe matches the moves you make. If you hesitate, you get hesitation back. If you move with belief, certainty and confidence, you get clients who do the same. If you want high level clients, show them what high level looks like. Move like you already belong in the 30k conversation.

You need to lead like people are already lining up to buy from you.

Transitioning to Higher Level Client Engagement

The Collective is launching Monday, March 3rd at 2pm Inside I'm showing you how to sell at higher levels without hesitation and how to attract clients who buy fast and move big. And obviously to step into the version of you that leads with power. If you're ready to move at the next level, click the show notes for access or send me a DM and I'll get you in. And remember, your light is unstoppable.

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