The Real Marketer | Social Media for Real Estate Agents - podcast cover

The Real Marketer | Social Media for Real Estate Agents

Oliver Borrspheresocialmedia.com
Hosted by Oliver Borr, The Real Marketer podcast is designed to SIMPLIFY social media for real estate agents. Each week, we'll show you SIMPLE ways to take your social media to another level. So instead of spending hours trying to understand social media, just listen to The Real Marketer podcast. Let us be your SECRET WEAPON in unleashing the full power of social media, through easy-to-implement, practical strategies that ANYONE can do! Powered by Sphere Social Media (SSM), the real estate industry's EASIEST way to make social media videos. Go to spheresocialmedia.com to learn more.
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Episodes

EP85: Youtube Secrets - w/ Rochelle Edwards

Rochelle Edwards is a YouTube savant. Her YouTube channel solidifies her as the undisputed hyper-local expert for people seeking information about real estate, or about the areas she services. She's able to leverage her YouTube channel to passively prospect 24/7 AND to bring in well over 6 figures of GCI/year from people who are extremely qualified, and ready to buy/sell. Rochelle shares her journey from a novice YouTube REALTOR to becoming a YouTube sensation, providing valuable insights on lev...

Dec 11, 202359 min

EP84: Google Business Profiles - w/ Tami Price

Tami Price is a real estate agent from San Antonio Today, who has harnessed the power of Google Business Profile to elevate her business to ridiculous heights. In this episode, Tami shares her journey with Google Business Profile, revealing how this tool has transformed her approach to real estate marketing. We delve into strategies for getting verified quickly, optimizing your profile, engaging with clients, and standing out in a crowded digital landscape. This episode is a treasure trove for r...

Dec 04, 202342 min

EP83: The power of Vlogging - Joseph Bograd

In this episode of The Real Marketer podcast, we bring you a powerhouse of insights and inspiration for real estate marketing. Our guest, Joseph Bograd, holds the coveted title of being the #1 agent in his area, and he's not keeping his success secrets to himself! Joseph has captivated his audience with his authentic and consistent video vlogging strategy, amassing an impressive 25K followers. Join us as we dive deep into Joseph's journey, exploring why he chose video vlogging, how it exploded h...

Oct 26, 202334 min

EP82: Back to Basics - w/ Neil Mathweg

After building a successful real estate business, living in an RV, losing 100 lbs, and coaching hundreds of agents around the world, Neil Mathweg has learned a thing or two about self-betterment. Success comes in many forms. And Neil is on a mission to first understand what YOUR version of success looks like, and THEN help you achieve it. In this episode, we'll discuss his RISE brand, his weight-loss journey, and the importance of "going back-to-basics" for real estate agents who want to THRIVE ...

Sep 21, 202348 min

EP81: Attracting success in Real Estate - w/ Danielle Chiasson

Danielle Chiasson is a real estate investor turned business coach. She runs multiple businesses and owns a diverse portfolio of rental properties in Ontario. Now, Danielle coaches other ambitious entrepreneurs and real estate professionals to achieve similar levels of success. Danielle and I met at a Tony Robbins training event, and her devotion to self-improvement really impressed me. In a world (and industry) inhibited by EGO, it is a privilege to speak with someone so profoundly knowledgeable...

Aug 31, 202353 min

EP80: Mindset, Marketing, Money: Becoming a MILLIONAIRE in real estate - w/ Kory MacKinnon

Kory MacKinnon is a real estate investor and business coach. From humble beginnings, Kory started working from a young age to help his family with everyday living expenses. Because he started working earlier than most, he reached milestones earlier than most. At age 20, he was a franchisee in his area of Student-Works Painting. By age 23, he was the VP of operations for half of Canada. By age 25, he purchased a 6-plex as his first income property. By age 36, he was able to retire from his corpor...

Aug 24, 202340 min

EP79: What agents don't understand about PROSPECTING [w/ Tristan Ahumada]

Tristan Ahumada is the creator and CEO of Lab Coat Agents, one of the largest and most interactive Facebook Groups for real estate agents in the world. He's also the CMO at Success Magazine. Aside from his success as a real estate agent, he's since gone on to create multiple companies and communities to better the lives of companies, entrepreneurs and agents around him. Join us as we discuss his new book, Real Estate Prospecting, and break down the steps necessary to create an immensely successf...

Aug 17, 202335 min

EP78: How this agent turned $29 into $1 MILLION - w/Justin Loncaric

Justin Loncaric is a mega-successful real estate agent and team leader... but that wasn't always the case. In this episode, we'll break down EXACTLY how he went from a well-meaning, hard-working, but broke individual to being a 7-figure agent and team lead. We'll also discuss WHY IN THE WORLD he decided to invest in a $50K coaching program when he had less than $30 to his name... And why it was the best decision he's ever made for his business....

Aug 10, 202346 min

EP77: Daniel Foch - How to Become an Investor's Agent: Thriving in the Tough Residential Market

This niche offers realtors a new and exciting lane for success: becoming an investor's agent. We'll uncover the strategies and insights necessary to thrive in today's challenging residential market. If you're looking to explore new opportunities and maximize your earning potential, we'll break down the concept of being an investor's agent, showcasing how it can be a lucrative venture in the face of an ever-evolving real estate landscape. Navigating the complexities of the residential market can ...

Jul 07, 202342 min

EP76: Jess Lenouvel - Building a business WITHOUT burning out

Jess Lenouvel is the creator of Listings Lab, a coaching program designed to help real estate agents build sustainable multi 6 or 7-figure Real Estate businesses, without burnout and old-school marketing tactics. She is the author of "More Money Less Hustle", where she breaks down the six pillars that will help you reach seven figures and take your business to the next level in the age of the internet. Her methods are remarkable. Her story is inspiring. And her track record is irrefutable. Join ...

Jun 29, 202355 min

EP75: Ryan Smith - Geographic Farming and the difference between STRATEGIES and TOOLS

Ryan Smith is the creator of the Launch Your Farm coaching program for real estate agents that want to experience MASSIVE success through geographic farming. Ryan breaks down the difference between STRATEGIES and TOOLS, dispels misconceptions about door-knocking and mailers, and breaks down a simple-to-follow step-by-step process to guarantee success. If you're serious about geofarming, make sure to start with CPR, before heading over to SCOPE. This is a powerful episode with one of the industry...

Jun 23, 20231 hr 16 min

EP74: Brandon Mulrenin - The power of self-persuasion

Brandon Mulrenin is the creator of the Reverse Selling technique. He leverages the power of self-persuasion and "removing yourself from the sale" to generate hundreds of thousands of GCI for his clients around the world. Join us as we dive deep into how he built his career from this one counterintuitive strategy, and how you can do the same. Stick around to the end, because we even did an impromptu role-play where Brandon had to convert a $1 Million FSBO lead. Make sure to check out Brandon's co...

Jun 15, 202350 min

EP73: Should you join a real estate TEAM? Or be a SOLO agent? (Pros and Cons)

As a real estate agent, should you join a team? Or be a solo agent? While each offers distinct advantages, each also comes with its own set of unique drawbacks. And oftentimes, answering this question is as much about knowing HOW to break down the question, as it is about knowing WHAT the right answer is. Because there is no right answer to this question. Nor is there a wrong answer. The answer is only right FOR YOU or wrong FOR YOU.

Jun 11, 20239 min

EP72: 10 traits NEEDED to be a SUCCESSFUL agent in 2023

In this video, we dive deep into the world of real estate and answer the burning question on every aspiring agent's mind: "How can I know if I'll be a successful real estate agent in 2023?" Discover the crucial skills that will set you apart in 2023 and ensure your success in the competitive real estate landscape. Don't miss out on this opportunity to gain a competitive edge and become the real estate agent you've always aspired to be. The 10 skills are: 1. Passion: Discover why having a genuine...

May 19, 202311 min

EP71: How to know if it's time to QUIT real estate [3 Questions to ask yourself]

If you're a real estate professional who's been feeling unmotivated, uninspired, or simply exhausted lately, it might be time to ask yourself some tough questions about your career. In this video, we'll be discussing three questions to ask that will determine that it might be time to move on from real estate. As a caveat, impatience is NOT a reason. We'll be looking at your short term necessities, your long term goals, AND your WHY to determine whether or not you're in the wrong field, or whethe...

May 15, 20238 min

EP70: Unlimited social media content with Artificial Intelligence for Real Estate Agents (4 Easy Steps)

Need fresh content ideas for your social media channels? We'll show you how to create a week's worth of social media content in just one video! Not only that, but we'll also guide you through the entire process, including finding content ideas, shooting and editing the video, repurposing it into shorts, and automatically posting it across all your social media platforms. To get started, we'll introduce you to some of the tools and software we'll be using, including ChatGPT and Answerthepublic.co...

May 09, 202311 min

EP69: Finding success as an investor's agent - w/ Sandy MacKay

In this episode, we'll be exploring how to find success as an investor's agent, with our special guest Sandy MacKay, a broker and team leader with extensive experience in working with real estate investors. Sandy will be sharing his journey to becoming a successful investor's agent and the key strategies that have helped him carve out a niche in this competitive market. From building a strong network to leveraging the latest technology and marketing tactics, Sandy has developed a winning formula...

Apr 24, 202358 min

EP68: 3-steps to generating UNLIMITED real estate transactions (even for new agents)

Are you a real estate agent looking to generate UNLIMITED transactions in your business? The challenge is, 87% of agents "fail". And of the 13% that "succeed", how many are really thriving, vs simply trying to keep their careers afloat? In this video, I'll go over the ONLY 3 steps you'll ever need to take to generate CONSISTENT transactions in your business, so you can start living the life you used to dream about. Everything I'll discuss is simple, but none of it is easy. But it ALWAYS works. A...

Mar 30, 20231 hr 2 min

EP67: Become a COACH to scale your team

This episode is for real estate team leaders and brokers that want to SCALE their team AND create an extra income stream by becoming a coach, and selling courses. Meet Donald... Donald is one of the top-producing agents in his city, and because of his massive success, he has now ventured into the world of real estate team leadership. With a keen talent in sales, Donald is looking for a streamlined approach to instil his wisdom into his team, and attract other hard-working agents by leveraging hi...

Mar 27, 202339 min

EP66: How real estate agents are using ChatGPT to WIN on Social Media

Social Media is both the greatest marketing opportunity, AND one of the most frustrating mediums that re agents have to learn. Which content should I post? Where can find good content? Why isn't it working for me? What should I be posting? Where should I post? And the list of questions go on, and on, and on, and on, and... you get the point. In this video, we're going to unpack the mystery of social media marketing for real estate agents once and for all! Even if you have 0 followers, and even l...

Mar 20, 20237 min

EP65: From RE agent to RE coach

Shane is a successful RE agent based out of Wisconsin, but now he's looking to branch out into the coaching space. In this episode, I'll discuss some strategies with Shane to help him not only grow his team but slowly transition into the world of coaching so he can scale by diversifying his income streams.

Mar 13, 202342 min

EP 64: Best ROI for EVERY marketing budget 💰💰 | for real estate agents

Ever wondered what you should do if you had NO money to spend on marketing? How about if you only had $250/month? How about $5000/month? In this video, we'll go over which marketing strategy is right for you whatever your budget, and what type of ROI you can expect from each strategy. So if you have a TON of money to invest in marketing or NO money to invest in marketing, I'll show you how to get max ROI on your time or financial investment!! Here's the link to the "Organic Lead Gen Strategies" ...

Mar 09, 20238 min

EP63: steps to geofarming lead generation - w/ Janine Sasso

Janine Sasso was tired of choosing between a career or being a mom and discovered how geographic farming has allowed her to scale her success quickly, mainly with mailer marketing and community events. Now, Janine is on a mission to impact more agents with young children to earn their dream income. She is the author of "Success with Real Estate Mailers", a book that has helped agents from all over the country make more money with direct mail and geographic farming. On today's episode, Janine wil...

Mar 06, 202348 min

EP62: The ULTIMATE guide to open houses

We all know open houses work, theoretically. The challenge is that unless done right, they become totally ineffective in practice. In this episode, I'll show you exactly how to: 1) Get people to your open houses 2) How to navigate your conversations to get plenty of qualified buyer consultations 3) How to effectively follow up after the open house

Mar 02, 20237 min

EP61: How to become a top-producing real estate agent by attracting military veterans 🇺🇸🇨🇦🏴󠁧󠁢󠁥󠁮󠁧󠁿🫡

Working with military veterans might be one of the most rewarding (and profitable) directions you can take for your real estate business. The challenge becomes when you start approaching your business as if you're a commodity. If you don't become an authority, and take the time to truly dissect their needs and challenges on a day-to-day basis, you'll have a tough time attracting this niche market. I'll be teaching you how to attract military veterans as clients and become a top-producing agent. ...

Feb 27, 202337 min

EP60: How to become the AUTHORITY, and make MORE $$$ in Real Estate 💰🏆

In today's episode, we're joined by a Realtor looking to take her business to the next level by becoming a recognized expert in the field of real estate investing. Despite being in the industry for over 4 years, she's now in a brand new market, so she has no SOI or database to fall back on. We'll create a simple-to-follow strategy on how to position her as a trusted authority in this space, including how she build a strong personal brand, create valuable content, and network with other top-notch...

Feb 20, 202331 min

EP58: This is why your marketing feels so OVERWHELMING 😫

In this video, we'll be sharing some practical real estate marketing strategies that will help you achieve your goals without feeling overwhelmed. Whether you're just getting started in the industry or you're a seasoned pro, you'll learn how to prioritize your tasks, streamline your workflow, and make the most of your time and resources. We'll cover everything from social media marketing and email campaigns to online advertising and content creation, with an emphasis on tactics that are easy to ...

Feb 13, 202334 min

EP57: The greatest "For Sale By Owner" script for REALTORS®

Cold-calling sucks. But it's also quite possibly the most effective, fool-proof strategy you can leverage in your real estate business. Here's the thing though... with the right script and process, it's actually not so bad. But like ACTUALLY. In this video, I'll walk you through the 4-call FSBO script we teach here at inabox. This process is tried and tested, and proven to work at unprecedented levels. Here's the link to download this FSBO cold-calling script: https://goinabox.com/fsbo-scripts C...

Feb 09, 20239 min

EP56: How to create amazing Social Media content for Realtors

In this episode, we'll walk you through the process of developing a content strategy that will help you convert more leads and grow your business. We'll cover the importance of having a social media calendar and how it can help you stay organized and consistent in your posting. Not only will this calendar clarify your messaging, but it will also allow you to save time and focus on other aspects of your business. By the end of this episode, you'll have a solid understanding of how to create a soc...

Feb 06, 202346 min
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