Named "Best Realtor Podcast" by Feedspot, The Real Look is your all-access ticket into the real estate industry! Tune in each week with host Chase Williams as he brings you 'Northern Lights' interviews with Mega Agents in the Northwest. Learn best practices, challenges, and everything in between in raw discussions about the journey to the top. If you're a real estate agent, or aspiring to be one, hit the subscribe button now.
Better.com heads for (more) layoffs, Oregon’s love letter ban pauses, and homeowners gain $8.2 trillion in housing wealth. New on the scene, Tim Park joins us from KW Tacoma where he breaks down exactly how he reached such rapid success during his first year. His advice? Trust the Gary Keller platform, jump sooner…and listen to your wife.
Fed hikes rates, real estate backs away from M&A, and mortgage holders show equity records. Guest Paul Bulanov at the Bulanov Group joins us with KW Western Realty in Bellingham, Washington. Jumping into the real estate game at just 19 years old, this “barracuda for the basics” shares how the mentorship of books, discipline to follow-up, and a $0 marketing budget has proven as keys to his success.
In this special episode, hosts Bruce Hardie and Chase Williams come to you live from Family Reunion in Orlando, Florida. Listeners get a ‘real look’ at their aha moments from one of the greatest real estate events in the industry.
Mortgage rates hit 4%, Homie has mass layoffs, and Zillow announces plan to increase their bill for agents. Guest Darcie VanderZanden joins us from Dar & Darcie Real Estate Group with KW Sunset Corridor in Hillsboro, Oregon. She shares her detailed 70-touch plan, giving up limiting beliefs, dreams of expansion, and how teaming up with Dar allowed her a life beyond her career.
Housing affordability hits 10-year low, household debt jumps a trillion, and mortgage stocks free fall. Guest Josh Meeks inspires us, sharing his journey of consistent growth with The PNW Team at KW Puyallup. From individual agent to leader of 20, his team jumps 30-50% each year without fail. Plus, we touch on his expansion in Florida, Kentucky, and beyond!
REX bites the bullet, KW Worldwide expands, Zillow pays up, and rents hit all-time high. Plus, we welcome leaders from KW New Homes , the latest community to open doors for any agent interested in new construction. From builder relationships to cyclical business growth, we explore the value of this exciting opportunity.
Housing starts reach new high, real estate stocks dive, and the Fed prepares us for rate increases. From the restaurant grind to Mega Agent to Mega Leader, guest Marc Fox joins us from KW Portland Premiere to share lessons in expansion, the value of coaching, and how to recruit the right team members. (P.S. - he’s hiring!)
KW launches Sports + Entertainment community, HomeSmart files IPO, Rocket repositions as fintech, and Milo explores crypto! We’re joined by special guest Julia Lashay Israel , Head of Inclusion & Belonging at KWRI. Julia helps us focus on the bigger picture: where the world is going, what actions realtors can be taking, and the challenges we should all be paying attention to.
Redfin acquires another company, mortgage rates hit a high point, and Gary Keller is named the most powerful person in real estate. Plus, we welcome two special guests for a double-dose of industry mastery: Danny Greco of KW Greater Seattle and Liberty McLean of KW Yakima Valley.
Welcome to Season 2 of The Real Look! New year, new headlines: Home affordability plummets, Offerpad gets major credit, and CoStar takes on Zillow. Jason Munoz joins us from KW South Sound in Lacey, Washington. With a growth mindset, he doubled his team in just one year, seeking partnerships, leading with value, and focusing on accountability.
Take a ‘real look’ as we reflect on our favorite highlights from Season 1 on the podcast. From navigating through the pandemic, to building real estate teams, to the best advice our guests have shared this past year - join us, dear listeners, as we wrap up 2021.
Forbearance rate dips, Fathom restructures commissions, and Rocket spends $1.275 billion. Top individual agent Aubrey Martin joins us from KW Sunset Corridor in Hillsboro, Oregon. Find out how she connected with local women in service-based industries to build her business, not to mention her latest payroll additions: her kids!
REX goes after rebate bans, Redfin removes crime data, and Biden sets his sights on all-cash home purchases. “The working man’s realtor” Geoff Hill of KW Greater Seattle joins us, discussing lead generation, CRM strategies, and online reviews. His advice? Don’t pump the brakes - forge ahead!
Housing inventory plummets while conforming loan limits rise, and KW announces new segment leaders. Luxury legend Brady Sandahl joins us from KW Palm Springs, giving us a master class on branding and debunking the myth that luxury = money. Dominating service through surprise and delight, Brady shares it all.
Home prices soar (especially in Idaho), conforming loan limits increase, and Porch acquires yet another business. From Rookie of the Year to Mega Agent, guest Rosie Rourke of KW Mountains to Sound shares her journey building a top performing team. Between working listings, dedicating time to her farm, and creating concierge benefits, Rosie lets us in on how she achieved a high quality service reputation.
Investors choose homebuying, KW expands, and lawsuits come for love letters and Zillow. Special guest Brent Hanson joins us from City of Trees Real Estate of KW Boise , sharing how he’s rapidly grown his business in just 7 years. 2021 makes for a banner year, with $183 million in closed volume thanks to strong retention, strategic marketing, and creating client experiences.
NAR makes policy changes, Rocket wades into iBuying, and pending home sales dip in the West. Today’s guest started her journey in the industry as a 19-year-old college student / mom, door knocking for leads with no time to spare. Fast forward to today, Ericka Lalka ‘fell back in love with real estate’ when she joined the KW family and has since become the fearless leader of our Tri-Cities market center .
We take a real look at the BIG Zillow news, and welcome Laura Gillott of the Gillott Home Team at KW Mid-Willamette. Laura shares the power behind adaptability in a changing market, involvement in community events, and strategic restructuring of her team. Plus, she dispels the myth behind ‘small town, small numbers’ in Lebanon, Oregon.
Home prices grow 19.8%, KW Luxury dominates the market, and 2022 housing predictions are in from Fannie Mae. ‘Woman of the Year’ Christina Ward of Christina & Company with KW Boise lets us in on her 52-touch plan and social media strategies to achieve 91% Repeat/Referral business. She’s come a long way from the Great Recession, when she chose to invest her last dollars (literally) in a BOLD class.
Zillow halts iBuying program, foreclosure activity spikes, and KW launches (free) School of Real Estate. Guest Ken Poletski of Community Real Estate Group at KW Tri-Cities shares adventures in new construction, land sales, and resale. Plus, the one thing he was missing in life that caused him to move his team to KW: time.
Compass acquires Glide, lenders raise loan limits, and Better.com revenue declines on the brink of going public. From childhood pals to business partners, guests Chad and Jeremy of Murdock Manwaring Company at KW East Idaho share their success story: trusting in the models, the systems, and most importantly - each other.
Forbearance rate hits pre-pandemic levels, homeowners see major gains in equity, and birth rates hit historic lows. Mega duo Claudia Restrepo and John Graham of The Legacy Group at KW Spokane join us, sharing the power behind following the models, trusting in each other, and striving towards the 7th level, or the 14th level(!)
Record home prices in Seattle, lockup ends for Compass, and FTC still at odds with Opendoor. Paul Hurme of TeamBuilder KW out of Kirkland, Washington joins us, sharing his unique business model, maintaining relationships with builders and developers, charting residential resale, and channeling grit on the road to sobriety.
Single-family housing starts decline, inventory comes up short, and the Fed signals higher interest rates in 2022. Mega Agent Mark Anderson of Top Agent Team with KW Spokane joins us, getting candid about why he left KW and returned a year later. Mark proves that it’s never too late to rebuild your team, hold each other accountable, and exercise resiliency.
NAR v. DOJ lawsuits continue and NPR puts flood-prone homes on our radar. Chris Cowgill-Herman of KW Tri-Cities joins us, sharing the importance of creating leverage, setting standards, and recruiting quality (over quantity) agents to your team. From shoveling driveways to delivering pandemic essentials, Chris lets us in on the secret to her business' growth: fostering client relationships.
Home prices break records, sales and contracts decline, and Stewart makes a big acquisition announcement. Guest Rich King , the ‘King of Real Estate’ out of KW Spokane , proves it’s never too late in life to become a realtor. He talks spending money to make money, the power of farming, and knowing the numbers.
Gary Keller reveals market update, consumer sentiment falls, and housing inventory makes a comeback. Mega Agents Dar & Ed Walden share their successes and struggles in real estate, starting with The Dar Walden Team in Anchorage and expanding to Madden Real Estate in Fairbanks, part of KW Alaska Group. With a healthy dose of competition, balance of strengths, and passion for their non-profit Christopher Walden House of Hope , there’s nothing these two can’t do....
We take a ‘real look’ at the end-to-end consumer experience, with more real estate brokerages consolidating with mortgage services. iBuyer Offerpad reports record profit, but the market shift looms as inflation creeps up. Entrepreneur, author, and host of the Think Bigger Real Estate Show Justin Stoddart joins us to discuss building businesses, developing people, coming from contribution, and being a part of the solution.
Fair housing enforcement sparks caution and housing starts fall in July. Guest Reed Moore of RMG Real Estate Network , based out of KW Alaska Group, gets candid with us on being an authentic industry leader, inviting conflict, the secret sauce of military structure, and how becoming a realtor helped him get out of major debt.
Rocket Homes makes a big announcement, Boise tops the home pricing list, and unemployment slides. Vija Williams of KW Ben Kinney Companies joins us, leader of 8 market centers, 1,700 associates, and her own Luxury real estate group. Vija shares the importance of tapping people on the shoulder, leading who you love, and her mantra ‘know thyself’.
