TRP 102: Implementing a Business Development System with David Ackert

In this episode of The Rainmaking Podcast, host Scott Love interviews David Ackert, president of Ackert Inc. and a thought leader in business development and sales acceleration for professional services. David shares his expertise on building a business development system that turns random acts of networking into a predictable, revenue-generating machine. By leveraging targeted strategies, professionals can create consistency and efficiency in their client acquisition processes. Key topics include distinguishing marketing from business development, identifying 9 to 35 high-value contacts, and focusing on three categories of relationships: clients, prospects, and referral sources. David emphasizes the importance of creating consistent touchpoints and meaningful interactions, with 14 being the average number required to convert a lead into a client. He also discusses the role of social mechanics and proactive outreach to accelerate relationships and shorten the sales cycle. Whether you're a legal professional or in another service industry, this episode is packed with actionable insights to help you build a sustainable and effective business development system. Visit: https://therainmakingpodcast.com/ ---------------------------------------------- David Ackert, M.A., is the President of Ackert Inc. and a thought leader at the intersection of sales acceleration software and business development coaching. Over the past two decades, he has pioneered revenue acceleration programs for hundreds of professional services firms around the globe. David regularly keynotes at partner retreats and speaks at industry conferences. Links https://www.linkedin.com/in/davidackert/ Systematic Approach to Business Development Webinar: https://www.ackertinc.com/archived-webinars/?wchannelid=qcvb4hvim6&wmediaid=4pb2b6l5qn Systematic Approach to Business Development White paper: https://www.ackertinc.com/additional-resources/white-papers/a-systematic-approach-for-business-development/ 6-Step Guide to Successful BD in 2022: https://www.ackertinc.com/additional-resources/guides/6-step-guide-to-successful-business-development-in-2022/ ---------------------------------------------- This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link: https://www.leopardsolutions.com/index.php/request-a-demo/ Learn more about your ad choices. Visit megaphone.fm/adchoices