7. Susan Wallace explains why and how Flex teams help fill in the blanks
Episode description
In the Sensei’s Corner this week, we welcome Susan Wallace, Director of Programmatic Business Solutions at Omnicom Media Group.
This week, we dive into ANA Highlights In-House Agency Growth, Concerns. 63% of ANA members are concerned about keeping talent energized and 44% are concerned about attracting top tier talent. Walmart reshuffles leadership for better integration of digital and physical stores. Have you ever been part of a team merging into another? Getting comfortable with discomfort, and other things Sharon Napier, CEO of Partners & Napier shares at the AdAge's Small Agency Conference. In AdAge's agency brief highlighted The Collective, a new division dedicated to raising the visibility of women in sports, entertainment, and culture.
Susan is a seasoned marketing professional with 21+ years of digital marketing experience. She has provided C-Level executives with very successful, holistic marketing programs. Her agency and client-side background make her a well rounded INNOVATIVE marketer with experience in various verticles including financial, tech, retail, and CPG. Susan has a passion for teaching and seeks opportunities to share knowledge about the digital space through a structured curriculum. She is the true definition of programmatic sensei which incorporates the very value of #LifeLongLearner
Connect with:
- Susan Wallace: LinkedIn
- Programmatic Digest Podcast: Contact | Website | Shownote
- Helene Parker: Website | LinkedIn | Twitter