36. SpotX’s Catherine Dale Discusses Addressable TV, Streaming Consumers, and More

The Programmatic Digest

Jun 02, 2021•28 min

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Episode description

In the Sensei’s Corner this week, we welcome Regional VP Catherine Dale of Platform East at SpotX. With her team, she manages new and existing media owner relationships. Additionally, Catherine is a founding member of the Diversity Equity and Inclusion Committee as well as a lead and founding member of the Parents and Caregivers ERG. In this episode, we are discussing the current state and future of CTV, addressable TV, stats showing an 800% increase in ad opportunities in 2020, diversity and inclusion, and audience takeaways from SpotX’s company culture.

Connect with:

Catherine Dale: LinkedIn | Instagram

SpotX: Website | LinkedIn | Facebook | Twitter | Instagram

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