13. Contextual Targeting 2.0 With Sean Burke
Sep 18, 2019•42 min
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Episode description
In the Sensei’s Corner, we welcome Sean Burke from Teads.
This week, we discuss the following articles:
- ‘It’s a balancing act’: Media buyers want contextual targeting features to evolve further
- Smarter Contextual Targeting Is Media Brands’ Weapon Of The Future
- The Grim Future Of An Open Web Devoid Of User Tracking
- Teads links up with Moat to offer billing only on 100 per cent viewable ads
Sean is a Senior Sales Manager with a strong background in digital and programmatic media, ad tech, native advertising, video, social and publisher direct sales. He is truly a mastermind in our industry with a history of driving successful new business partnerships and growing revenue with some of the largest marketers in the world.
Connect with:
- Sean Burke LinkedIn | Website
- Programmatic Digest Podcast: Contact | Shownote | Website
- Helene Parker: Website | LinkedIn | Twitter
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