The Profluence Pod 🌐 - podcast cover

The Profluence Pod 🌐

Andrew Petcash•profluence.com
Insightful convos with the founders, operators, and investors transforming the future of sports.
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Episodes

Weekly Roundup: Business of Athletes, Sports, & NIL (October 23-29)

Audio Timeline: 1:40 - Business of Athletes * Mitchell & Ness , a lifestyle athletic apparel company, announced its roster of investors — LeBron James , Kevin Durant , James Harden , Joel Embiid , Chris Paul , Odell Beckham Jr ., and Devin Booker . * Eli Manning’s PE firm, Brand Velocity Group, launched an innovative investment sports-focused vertical, Brand Velocity Group Sports (BVGS). * NBA player Ben Simmons launched TrainingHub , a platform for amateur coaches in the sports creator econ...

Oct 30, 2022•11 min

Weekly Roundup: Business of Athletes, Sports, & NIL (October 16-22)

Audio Timeline: 0:35 - Feel good stories * Giving back with a 50-mile run across the Grand Canyon. 4:08 - Business of Athletes * Golf+ , a VR golf platform raised a $6 million seed round with athlete investors including Tom Brady, Steph Curry, Mike Trout, and Rory McIlroy . * Christiano Ronaldo was named the most marketable athlete in the world according to SportsPro , with Serena Williams in 2nd and Lewis Hamilton in 3rd. * Sachin Tendulkar , one of India's most famous athletes, has become a st...

Oct 23, 2022•19 min

Weekly Roundup: Business of Athletes, Sports, & NIL (October 9-15)

Audio Timeline: 0:00 - Feel good stories * Amazing story from the Ironman World Championships, Cooper Kupp giving back in a major way, and Patriots owner Robert Kraft donating millions. 2:25 - Business of Athletes * World Champion Fantasy , an online fantasy esports platform, announced JuJu Smith-Schuster is now an equity owner in the company. * UBS announced the second season of "Front Office", a reality TV show that follows superstar athletes-turned-investors. * TBE Enterprises announced on Tu...

Oct 16, 2022•17 min

Weekly Roundup: Business of Athletes, Sports, & NIL (October 2-8)

Audio Timeline: 1:20 - Feel good stories * Joe Burrow is giving back in a big way and the cool story of a seventeen-year-old raising money for cancer. 3:20 - Business of Athletes * Spanish athletes Pau Gasol , Rudy Fernandez , and Iker Casillas are investing in INDYA , a startup focused on improving the performance of athletes through technology and nutrition. * Annika Sörenstam and Vijay Singh (retired pro golfers) are investors in wearable golf technology deWiz’s $4M Series B round. 6:00 - Nam...

Oct 09, 2022•17 min

Weekly Roundup: Business of Athletes, Sports, & NIL (September 23-30)

Audio Timeline: 1:25 - Feel good stories * College athletes give back to the community thanks to their NIL money. 3:05 - Business of Athletes * Lebron James , Kevin Love , and Draymond Green are the newest investors in pickleball through Major League Pickleball’s 16-team expansion. * Chris Paul , Vernon Davis , and Jimmer Fredette are investing in Scout’s $2.6M seed round. The company helps users put together “investing starting packages”. * Kevin Durant and Billie Jean King are the newest inves...

Oct 02, 2022•19 min

Weekly Roundup: Business of Athletes, Sports, & NIL (September 11-17)

Audio Timeline: 1:30 - Feel good stories * Steph Curry donates 25 million meals and MJ’s financial literacy course 3:30 - Business of Athletes * Former NBA star Pau Gasol has invested in Colvin , a flower marketplace based in Spain. * Arena Club , a new sports card collecting platform co-founded by Derek Jeter , has officially launched. * Perch , a weightlifting camera and data startup, has raised a $4M funding round that includes an investment from Miami Dolphins cornerback Byron Jones . * Jrue...

Sep 18, 2022•19 min

Weekly Roundup: Business of Athletes, Sports, & NIL (September 4-10)

Audio Timeline: 0:30 - Feel good stories * $16M raised by pro quarterbacks, $3M for mental health services, and Planet Fitness’ initiative for teenagers. 2:45 - Business of Athletes * Shaquille O’Neal is contemplating an investment in the NBL (Australia). He would join current NBA players Thaddeus Young and Khris Middleton. * Nicklas Bendtner , a former soccer star for Arsenal F.C., recently launched his own esports company known as Prosapia Esport ApS. * Luka Doncic is having some trademark tro...

Sep 11, 2022•21 min

Weekly Roundup: Business of Athletes, Sports, & NIL (August 28-Sept 3)

Audio Timeline: 0:35 - Feel good stories * Lacrosse player makes NFL roster and raising money for baseball disability 2:10 - Business of Athletes/Sports * Tim Tebow is investing in a Jacksonville expansion franchise that will compete in The United Soccer League (USL). * ALT Sports Data has completed its initial $1.5M Seed Round funding to expand its sports trading and consumer data operations. * Nike has generated the highest amount of NFT sales amongst brands, bringing in over $183M. * Yankee G...

Sep 03, 2022•13 min

Weekly Roundup: Business of Athletes, Sports, & NIL (August 21-27)

Audio Timeline: 1:30 - Feel good stories * An update on John Daly’s heartwarming donation and Kobe Bryant’s wife 3:15 - Business of Athletes * Enhanced water company, Lemon Perfect , has brought on tennis star Sloane Stephens as an investor and ambassador. * Former NFL quarterback Michael Vick is launching his co-founded NFT platform FanField this fall. * The Player’s Impact , a venture capital firm for athletes, has launched its own internal communication system for the 190 members. * Tiger Woo...

Aug 28, 2022•21 min

Weekly Roundup: Business of Athletes, Sports, & NIL (August 14-20)

Audio Timeline: 0:35 - Feel good stories * A new Guinness World record and $125,000 scholarship donation. 1:55 - Business of Athletes * Venus Williams’ superfood nutrition company, Happy Viking , revealed an array of new athlete investors including Megan Rapinoe, Michelle Wie, Serena Williams, Reilly Opelka, Isaiah Hartenstein, Collin Sexton, and Kevin Durant. * Naomi Osaka’s company, KINLÒ, announced the signing of five college athlete ambassadors. * In the same week that he signed a major seco...

Aug 21, 2022•25 min

Weekly Roundup: Business of Athletes, Sports, & NIL (August 7-13)

Audio Timeline: 1:25 - Feel good stories * Oscar Tshiebwe doing big things with his $2.5M of NIL money 2:20 - Business of Athletes * Jake Paul raised $50M for his new micro betting platform Betr , athlete investors include Ezekiel Elliot, DeSean Jackson, Richard Sherman, Braxton Berrios, and Dez Bryant. * Philadelphia Eagles’ running back Haason Reddick has joined R7 Energy Drink as an investor and brand ambassador. * Looking like British Open winner Cam Smith will accept a $100M deal to join LI...

Aug 14, 2022•19 min

Weekly Roundup: Business of Athletes, Sports, & NIL (August 1-6)

Audio Timeline: 1:15 - Feel good stories * $25,000 investment on behalf of LPGA 2:10 - Business of Athletes & Sports * Caleb Williams (USC QB) becomes the first college athlete to ever publicly invest in a company, Futuremood , a sunglass company * Tiger Woods was apparently offered $700-800M from LIV Golf and he turned it down * NWSL’s main sponsor Voyager Digital , went bankrupt possibly impacting the ability of the women soccer players to get paid down the line * Professional cyclist Tom ...

Aug 07, 2022•21 min

Weekly Roundup: Business of Athletes, Sports, & NIL (July 24-31)

Audio Timeline: 0:35 - Feel good stories * Former Laker makes a big donation and HBCU’s on the rise 4:08 - Business of Athletes * Kevin Durant, Odell Beckham, Jared Goff, and Trae Young invested in fantasy sports app Underdog Fantasy’s $35M round. * LIV Golf is raising its prize money next year to $405M, up from $225M. They are also offering equity in the teams to their players. * Hall of Famers Mariano Rivera & Barry Larkin are bringing baseball to India and Pakistan through the United Inte...

Jul 31, 2022•18 min

Weekly Roundup: Business of Athletes, Sports, & NIL (July 17-23)

Audio Timeline: 0:00 - Feel good stories * Female track athlete retires on top and Bo Jackson’s donation 1:20 - Business of Athletes * James Harden is launching his own wine brand starting at $16.99 * Steve Nash and his media company CTRL Media is producing content and a show for the East Asia Super League * Donald Trump and Charles Barkley are both telling players to accept the guaranteed money from LIV golf * Kevin Durant is investing in Premier League Lacrosse through 35 Ventures * FaZe Clan ...

Jul 24, 2022•15 min

Weekly Roundup: Business of Athletes, Sports, & NIL (July 10-16)

Audio Timeline: 0:35 - Feel good stories * $100k for cancer, Tony Parker, and Brussels’ $43M investment 2:25 - Business of Athletes/Sports * Sportlight, an athlete tracking startup, has raised $4.7M in funding to expand its operations from European Soccer to the NBA. * The NBA announced $10B in 2020-2021 revenue, while the NFL revealed $11.1B. Both are record-highs. * Esports in China grew 14% despite tougher regulations. It is the largest single-country market in the world with $403.1 million i...

Jul 17, 2022•15 min

Weekly Roundup: Business of Athletes, Sports, & NIL (July 1-9)

Audio Timeline: 3:00 - Feel good stories 4:08 - Business of Athletes * WNBA players Diani Taurasi, Breanna Stewart, and Sylvia Fowles are investing kid’s food brand Yumi . * Jonathan Taylor is now involved with muscle data company Strive . He joined their $6M Series A round led by Future Communities Capital. * Kylian Mbappe is investing in NFT-powered fantasy soccer platform SoRare . 7:30 - Name, Image, and Likeness * Jaden Rashada’s $9.5M deal * Paying college athletes * Power 5 restructuring 1...

Jul 10, 2022•16 min

The "Kings" of NIL (100+ Combined Deals)

I had a great conversation with two young men absolutely crushing the NIL game (100+ deals between the two of them). Rayquan Smith: Norfolk State Jack Betts: Amherst College Audio timestamps: * 1:05 - Background intros of Rayquan + Jack * 7:35 - Why are brands working with you and not just athletes at big schools? * 10:00 - Favorite NIL deal + thoughts on peers getting $1M deals * 15:00 - Advice for athletes and brands * 18:50 - What entrepreneurial skills have you gained? * 25:00 - Future plans...

Jun 29, 2022•35 min

Weekly Roundup: Business of Athletes, Sports, & NIL (June 19-25)

Audio Timeline: 1:05 - Business of Athletes : Title IX, Naomi Osaka’s agency, Black Owned Whiskey, Christiano Ronaldo’s crypto move, and bigger PGA Tour winnings 4:55 - NIL : Johnson v. NCAA update, Chet Holgrem speaks up, Ohio State vs. Texas NIL deals, and a major dating app NIL program 8:00 - Sports Biz/Tech : Innovations ahead of the Qatar World Cup, $40M for esports startup, and massive money headed towards sports betting Interesting Stat The San Antonio Spurs have unveiled their new jersey...

Jun 26, 2022•12 min

The LIV/PGA Tour Breakdown You've Been Waiting For

Happy Monday, Decided to change it up for today’s post… I got probably a dozen emails/DM’s over the weekend asking for a breakdown of the situation taking place in golf between LIV and the PGA Tour. As I’m sure you can imagine, these in-depth breakdowns take a lot of time and research. As I began to jot out some notes I realized it was going to be a really long article. It made more sense to do these two things: * Record a podcast breaking it down * Provide you with some articles for further rea...

Jun 13, 2022•36 min

Weekly Roundup: Business of Athletes, Sports, & NIL (June 5-11)

Audio Timeline: 0:31 - Feel good stories : Tom Brady and orange hair, Jim Harbaugh helping out Michigan employees 1:42 - Business of Athletes : Michael Strahan & Brady, NFL players and their Web 3 projects, $5M for smart fabric tech, Mike Vick, and $6M for the future of women’s sports 8:27 - NIL : A GM in college sports, Pringles’ new deal, Fanatics signs 200 college athletes, and several $100,000 car deals 13:09 - Sports Biz/Tech : Several athletes looking to buy sports teams, data analytic...

Jun 12, 2022•18 min

Weekly Roundup: Business of Athletes, Sports, & NIL (May 22-28)

Audio Timeline: 0:42 - Feel good stories : 100 most influential athletes, athlete proposes to girlfriend thanks to NIL 1:28 - NIL : Breakdown of Lane Kiffin’s Statements and political NIL deal, USC $3M, and a 12 year old golfer gets a deal 6:48 - Business of Athletes: Serena Williams record deal, new fitness athlete investors, Travis Kelce, NFL ticket prices, and the most innovative sports teams Interesting Stat Top 25 Most Innovate Sports Franchises 2022 Soccer (10 teams), NBA (9), MLB (3), NFL...

May 29, 2022•12 min

Weekly Roundup: Business of Athletes, Sports, & NIL (May 15-21)

Audio Timeline: 0:30 - Feel good stories : Pro Athletes go back and finish college 1:01 - NIL : Nick Saban and Jimbo Fisher’s beef, NIL for Ohio high schoolers, first Nike athlete ambassadors, and more hypocrisy from college coaches 6:45 - Athlete Biz/Investments : Alex Rodriguez and Phil Mickelson stay active in the business world 8:56 - Sports Biz/Tech : Smart basketball, virtual hockey, DAOs in college athletics, and US soccer teams Interesting Stat This is wild: Americans have wagered more t...

May 22, 2022•12 min

Weekly Roundup: NIL, Business of Athletes and Sports (May 8-14)

Audio Timeline: 0:24 - Feel good stories : Donating entire NBA salary, US Open qualifier 2:08 - NIL : $100K to not transfer, Ohio State RB, first Nike woman athlete, Is the transfer model sustainable? 6:24 - Business of Athletes : $250k in prize money, smart dumbbell investment, Tom Brady and Naomi Osaka 10:27 - Sports Biz/Tech : WNBA expansion, PGA competitor, $125B for sports betting, and FIFA + EA Sports Interesting Stat This is wild. Without ever broadcasting a game, Tom Brady is set to make...

May 15, 2022•13 min

Weekly Roundup: Business of Athletes, Sports, NIL (May 1-7th)

Audio Timeline: 0:35 - Feel Good Sports Story: Body Armor and Mamba Foundation 1:15 - NIL : NCAA rulings on collectives and sports betting, Deion Sanders, coolest deals of the week, and BC’s Zay Flowers offered $600k to transfer 7:39 - Athlete Biz/Investments : Devin Booker, new venture fund, generational wealth for athletes, NWSL gets KD and Kleiman 11:23 - Sports Biz/Tech : Betting funds to youth sports, Hooters, NFT companies continue to raise big bucks, and esports teams are booming 14:11 - ...

May 08, 2022•17 min

$1M for College Athletes, US Army + Athletic Scholarships, and a New Pro Sports Owner

Audio Timeline: 1:14 - Feel Good Sports Stories 4:32 - NIL Report 9:41 - Athlete Business/Investment Stories 14:34 - Sports Business/Tech Report Interesting Stat The NCAA makes over $1B in revenue a year and president Mark Emmert enjoyed a cushy $2.9M salary last year. Interested in the NCAA’s full financial statements? Check them out here: Short Passage of The Week The Art of Thriving When we disconnect to reconnect as leaders and positive-difference makers, life becomes art, and the beauty is ...

May 01, 2022•17 min

$40M College Sports Donation, Big-Time Athlete Investments, and NIL Getting Wild

Not yet subscribed to The Petcash Post? Join 24,000+ others getting educated on the business of athletes, sports, and NIL — it’s free. Audio Timeline: 0:44 - Feel good stories : Boston Marathon, grants for athletes with disabilities, Naomi Osaka’s new philanthropy 2:44 - NIL : $40m college donation, JR Smith and Cavinder twins sign new deals, Florida Gators = NILU, college free agency, and NBC sports 8:21 - Athlete Biz/Investments : Serena Williams, sports drinks, NFT’s, athletes taking equity +...

Apr 24, 2022•19 min

Weekly Roundup: Athlete X Sports Business Stories (April 10-16)

The Petcash Post is a daily report that breaks down the business of athletes, sports, and NIL. Join 24,435 others and get exclusive access to the newsletter 🔑 — it’s free! Audio Timeline: 1:05 - Feel good stories : 102 Marathons in 102 days, Jrue Holiday 1:58 - NIL : Clemson, Robinhood, Kansas basketball, UCF 5:18 - Athlete Biz/Investments - James Harden, Drake, Floyd Mayweather X Antonio Brown, WNBA, and $25,000 to be under 365 pounds 8:35 - Sports Tech/Biz : Pickeball, Fifa+, Trace technology...

Apr 17, 2022•27 min

Bitcoin Bonuses, College Athletes Selling NFT's, and Billionaire Sports Owners

Happy Sunday — I appreciate you tuning in! A few housekeeping items: 🚨🚨 * On Friday, many of you received the email multiple times which was due to an error on Substack’s server…sorry about that it should be fixed 2. I created a brief, fully anonymous, nine question survey to help me better understand who you are. My goal is to better understand my readers, continue writing content relevant to you all, and partner with sponsors that you will actually care about. If you can take 32 seconds to f...

Apr 10, 2022•12 min

7 Athlete Billionaires, HS NIL x NFT's, Former NFL Players Starting A Company

Audio Timeline: 0:50 - Feel Good Sports Stories: Mac Jones, Paige Bueckers, etc 1:56 - Business of Athletes: 7 Billionaires, Usain Bolt, etc 3:51 - NFL players start a company, Patrick Mahomes, Bills $850m stadium 6:12 - NIL (Callaway Golf, HBCU’s, HS legislation, Daymond John) 11:00 - Women’s Basketball and NCAA’s Mark Emmert 12:10 - Sports Tech: NFT’s + AR/VR + Gambling Interesting Stat In 2021, private equity firms doled out $51 billion on sports deals worldwide, with $3 billion buying minori...

Apr 03, 2022•15 min

NCAA Paying Employees $0, Tom Brady, and Athletes Filing Taxes

Audio Timeline: 0:00 - Housekeeping + Roundup Updates 0:38 - Two “Feel Good” Sports Stories 1:51 - NIL Updates: Urban Meyer & Adidas 2:45 - Daymond John on the NCAA, Archie Miller, and the NCPA 5:24 - Athletes making Business Moves: Ronaldo, Dybala, etc 7:01 - NFT’s, Betting, DAO’s and Sports Tech Developments 9:20 - NYC Athletes and the Wrap Up Interesting Stat(s) From 2011 to 2021, the minimum salary of a MLB player increased by $156,500. The MLB collective bargaining agreement signed on 3...

Mar 27, 2022•10 min
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