#204: Alex Van Alen & John Pruellaget - FlingGolf is Making Golf More Fun & Accessible

The Profluence Pod 🌐

Feb 17, 2025•36 min•Ep. 204

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Episode description

FlingGolf is transforming golf—making it more active, more fun, and more accessible. Instead of using traditional golf clubs, players use the New Swarm FlingStick to hurl the ball, shaping every shot from tee to hole. The best part? You can play on any golf course, and over 2,000 courses in 37 countries have already embraced it.

The sport was created by Alex Van Alen, Founder & CEO of New Swarm Sports, who has spent his career promoting outdoor recreation and innovative sports experiences. His mission is to bring new energy to the game of golf and make it more inclusive.

Joining him is John Pruellage, President of New Swarm Sports, a seasoned entrepreneur with experience in business development and scaling startups. Formerly a CFO at Navic Networks (acquired by Microsoft) and Founder at Integral Reach (acquired by Tivo), John is now helping to expand FlingGolf worldwide—turning it into a competitive sport with its own league, community, and business model.

Chapters:

(01:50) - The Origin Story of FlingGolf

(06:00) - Building the Community and League

(09:29) - Developing Talent and Competition

(14:23) - Creating a Competitive Experience

(17:28) - The Culture and Attire of FlingGolf

(19:44) - Betting and Engagement in FlingGolf

(21:49) - FlingGolf Business Model

(28:53) - Challenges and Growth as a Founder

(33:35) - Future Plans for the League

Alex Van Alen & John Pruellage:

🏠 Website:⁠ https://flinggolf.com⁠