My EXPERT guest is… Annie Clarke. She’s a renowned expert in both the physical practice of yoga and also the theory and philosophy that provides life-changing transformations for her clients. Annie has been on a roller coaster ride of learning and up-skilling to become the entrepreneur that she is today. From the early days of working with Deliciously Ella, to finding her own two feet. From social media influencer to expert, she’s shifted her focus in a way that, as she shares with me, has reall...
Mar 10, 2021•58 min
My EXPERT guest is… Ciara Madden, fitness trainer and entrepreneur. In this episode you’re going to hear exactly how Ciara built her extraordinarily successful membership platform to 9000 monthly members in the last 12 months. Not to mention Ciara’s growing team, her bulletproof mindset, and clear vision for the future – both business and personal. Ciara talks all about her humble beginnings and what motivates her to share expertise, despite it feeling like a saturated market. So, if you’re buil...
Mar 03, 2021•50 min
My EXPERT guest is… Rachel Clarkson. Rachel, who is also known as the DNA Dietitian, uses the latest scientific research in genetics to help her clients move past fad dieting and instead, adopt a healthy, personalised approach to weightless and wellness goals. In this episode, Rachel and I talk about the challenges she has faced in juggling the many different hats we need to wear when building an expert brand and becoming a confident business owner and entrepreneur. We talk about pricing, buildi...
Feb 24, 2021•40 min
How do you attract new leads into your expert business? And is it giving you the results you desire? Today we’re talking about the power of VIDEO! I’m letting you in on 3 proven tips for creating content that actually drives new leads. It’s the perfect recipe for success! If you feel like you’re either struggling to show up consistently OR you’re showing up but still not getting leads – just DM me the word LEADS and I’ll connect with you directly to see how I can help you. Are you an expert or c...
Feb 17, 2021•26 min
My EXPERT guest is… Kirsty Gallagher, Moon Mentor, yoga teacher, bestselling author, and transformational coach. In this episode we hear the story of somebody who was once completely disillusioned with her career, took a massive leap of faith, packed in her job and figured out how to become a global leader in her field. Kirsty shares her journey of becoming a yoga teacher, how she learnt to trust her intuition, how she overcame people pleasing, set boundaries and why she thinks you need to be ca...
Feb 10, 2021•1 hr 3 min
My EXPERT guest is… Krissy Cela fitness expert and Founder of the Tone and Sculpt App. With 2.3m followers on Instagram alone, Krissy’s recognition as a leader in her field hasn’t been without its challenges. We’re talking about the many moments in which she’s made mistakes, hired or partnered with the wrong people, and the intense pressure that comes from growing from 2 team members to 27 in the last year. Krissy shares the most important advice she’s learnt to date, which might surprise you. I...
Feb 03, 2021•42 min
My EXPERT guest is… Jessica Sepel, clinical nutritionist, best-selling health author and the founder of the JSHealth Program, App and Vitamins. In this episode we’re talking about the very real challenges of building an expert brand – one where you are constantly spinning different plates, wearing a million different hats, and really… figuring a lot of the entrepreneurial journey out on the job. In this episode, Jess and I are talking about how she built a social media audience of more than half...
Jan 27, 2021•45 min
My EXPERT guest is… Cat Meffan, renowned yoga and meditation teacher and founder of Soul Sanctuary – a private online membership space designed to inspire your yoga practice and personal growth. This episode is packed full of practical insight into how to attract your tribe, loyal followers who’ll pay for your knowledge, and Cat’s own personal experience getting to grips with charging for her expertise. I’m asking Cat about finding her purpose, how she feels into what’s next in her business, and...
Jan 20, 2021•49 min
Do you need to refresh the way you’re working? This year I’m taking 3 new approaches to business that will allow me the space to grow, and reach more clients. And the best bit… I’m not going to work any harder! I’m challenging you to add personal rest to your business strategy and to let go of things that aren’t working for you or your business anymore. This week I’m reading Clockwork: Design Your Business to Run Itself. Send me a DM on Instagram and let me know what you thought of this episode....
Jan 13, 2021•22 min
My EXPERT guest is… Michael James Wong, Founder of Just Breathe. In this episode I’m speaking to Michael James Wong – who, having grown up in fast-paced Los Angeles, never imagined a career in meditation and yoga. In fact, even in the early days it was just a chance to prove people wrong! As you’ll hear, this soon developed into a deep passion for community, transformation, and creating quiet spaces for everyday people to connect inwardly. We talk about crafting a business that enables a freedom...
Dec 09, 2020•45 min
My EXPERT guest is... Lyndi Cohen, Dietitian, TV Nutritionist, and Author. In today’s episode, Lyndi and I are diving deep into the psychology of connecting with your ideal client – we’re exploring how to do that in an authentic way, in a way that builds trust with your audience, and in a way that enables you to grow an expert business that is exponentially scalable. We also talk about why it’s so important to charge for your expertise and how Lyndi overcame that block and went on to build an ex...
Dec 02, 2020•56 min
Every expert business needs to know these 5 critical things in order to increase your impact, reach more people, transform the lives of more clients, make more money, and have more time freedom. In this episode I’m going to share these 5 core elements with you and why you need to deeply understand them in order to grow, and scale!! Are you an expert or coach working in the wellness industry? Go ahead and join my FREE online community of like-minded entrepreneurs here . PLUS, get free access to T...
Nov 25, 2020•10 min
My EXPERT guest is... Alice Liveing, a trainer and expert with more than half a million followers. Alice has faced her fair share of challenges. We talk candidly about mistakes she’s made along the way and the process of learning to celebrate the successes of both yourself and others around you. Plus Alice shares the most important advice she’s ever received and why she feels that experience is critical to being considered an expert. It’s a hugely inspirational episode – one of my favourite’s to...
Nov 18, 2020•43 min
My EXPERT guest is... Shona Vertue, a world-renowned yoga teacher, personal trainer, speaker, and author of The Vertue Method – a book endorsed by none other than David Beckham and now a highly successful online programme. We’re talking about what authenticity in personal branding actually means; why it’s so important to delegate as you grow; practical ways to build a community; and why it’s critical that your audience know, like and trust you enough to buy from you. Are you an expert or coach w...
Nov 11, 2020•45 min
My EXPERT guest is... Adrienne Herbert (aka Adrienne LDN). Adrienne is a wellness coach, a motivational speaker, podcast host and soon to be author. As you’ll hear in this episode, she’s walked a tough road to get to where she is today, a respected expert in her field, who also heads up innovation for the UK’s fastest growing fitness app. In this episode we talk about allowing yourself to evolve into your expert knowledge, different ways to package and sell that knowledge, and why Adrienne belie...
Nov 04, 2020•56 min
Let’s talk about why people aren’t booking your free discovery, or strategy call. I know, it’s so frustrating, and can also really get you down. The good news is, it’s a simple fix! In this episode I’m going to share with you tools and techniques to get your calendar booked, and help you start converting new clients today! Are you an expert or coach working in the wellness industry? Go ahead and join my FREE online community of like-minded entrepreneurs here . PLUS, get free access to The Vantag...
Oct 28, 2020•8 min
My EXPERT guest is... Emilie Bellet, Founder of Vestpod. Emilie is on a mission to empower more women to feel financially secure and independent. She’s a best-selling author of ‘You’re Not Broke, You’re Pre-Rich’ and has built a phenomenal community. She runs digital events, and hosts a highly rated podcast… but Emilie has had to tackle her own limiting beliefs in stepping up and positioning herself as an expert. In this episode, she talks about the daunting departure from a well paid corporate ...
Oct 21, 2020•49 min
My EXPERT guest is... Dr Libby Weaver, Nutritional Biochemist, Author and Speaker As far as building an expert business, Libby has done it all... she’s worked with clients 1:1 for 20 years, written 13 books, shared the stage with Richard Branson, Tony Robbins and Dr Oz, and launched her own supplement brand. Libby’s career had humble beginnings and she knows what it’s like to start from scratch, to shout, and feel like nobody’s listening. Now, with many years of hard work under her belt – she ru...
Oct 14, 2020•50 min
My EXPERT guest is... Amy Rushworth, Transformation and Healing Mentor. Like so many experts, my guest Amy Rushworth has had to overcome one critical factor that every expert business grapples with. How to juggle providing the actual service for clients, and manage all of the other aspects of building and scaling a business. In this episode we talk about when and what to outsource and why it’s so important to have a clear vision for why you’re building this business. Plus, Amy really gives permi...
Oct 07, 2020•50 min
My EXPERT guest is... Zoe Blaskey, Founder of Motherkind, podcaster, and coach. Zoe left a high flying corporate job when a voice inside of her said: there is something more for you. Our conversation takes us through this internal struggle and out the other side, to a career where Zoe is able to transform the lives of hundreds of thousands of mothers who are also searching for more. We’ll unpack the strategy behind this impact and how you can apply that to your own expert business. Are you an ex...
Sep 30, 2020•54 min
My EXPERT guest is... Richie Bostock, also known as ‘The Breath Guy’. Richie is a renowned breathwork teacher whose calm and optimistic demeanor plays powerful testament to the expertise he shares. With an app and a debut book under his belt, we unpick how Richie built such a magnetic brand. We explore how, having such a relentless desire to impact people, is both a blessing and a curse. Richie is learning to balance building a successful business, with also a life in which he can pause, exhale,...
Sep 23, 2020•56 min
My EXPERT guest is... Chloe Brotheridge. Chloe is a Hypnotherapist and Coach working with clients to quiet their inner critic and overcome anxiety. She is also the best-selling author of The Anxiety Solution and Brave New Girl. In this episode – Chloe talks about her own journey of overcoming anxiety to launch a leading expert business. We explore the importance of outsourcing, the power of scaling from 1:1 to 1:many, and why Chloe believes that there really is no shame in feeling anxious. Are y...
Sep 16, 2020•34 min
My EXPERT guest is... Ben Coomber. His mantra is look awesome, feel awesome and he’s a fitness industry veteran with a #1 podcast, a certified online nutrition education academy, a digital weight loss program, a category-leading supplement brand, and much more. But as you’ll learn from our conversation, it hasn’t been an overnight success story. There have been plenty of challenges along the way. Are you an Expert or Coach working in the wellness industry? Join a community of like-minded people ...
Sep 09, 2020•48 min
My EXPERT guest is... Rhiannon Lambert. She’s one of the UK’s leading Nutritionists, Founder of the Rhitrition clinic, Best-Selling Author and podcast host. But behind all of this success is a journey that, as you’ll hear in our conversation, has had its fair share of ups and downs, of rock bottom moments, of financial stress and working multiple jobs to make ends meet. I’m so excited to share this with you, so let’s dive in. Are you an Expert or Coach working in the wellness industry? Join a co...
Sep 02, 2020•41 min
EXPERTS is a weekly podcast about how to leverage your own knowledge and expertise to build a digital business that transforms lives. Each week your host, Lauren Armes, Business Coach and Founder of Welltodo, will share strategies, tools and inspiration for building authority and scaling up with impact – through guest interviews with successful experts and coaches in health, fitness and wellness.
Aug 28, 2020•2 min
