The Profitable Play Podcast

If you own or manage an indoor play center, play cafe, indoor playground, family entertainment center, mobile soft play rental business or really any business that serves local children and families, and you want to operate with more EASE and JOY, all while making the living you dreamed of– I created the profitable play podcast just for you. Join me, your host, Michele Caruana, for small but mighty tips every single weekday that will all add up to a BIG impact on your mindset, your business, and your bottom line. Stick with me to keep the PASSION and GROW the profit in YOUR play-based business

Last refreshed: July 11th, 2025 at 12:32 PM ⓘ

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Episodes

009:Remembering What's MOST Important To Parents

Changing this one simple thing on your event titles (and more!) can make a big difference in bookings and sales. What's Working 2021-22 Guide: www.michelecaruana.com/whatsworking Indoor Playground Business Courses: https://bit.ly/37yCxAC Michele’s Instagram: instagram.com/itsmichelecaruana/ Michele’s Website: www.michelecaruana.com Follow on YouTube: youtube.com/playcafeacademy Play Cafe Academy: www.michelecaruana.com/playcafeacademy Play Cafe Academy & Play Makers Society: http://bit.ly/3H...

Jan 24, 2022•11 min

008: How Your Business Can Grow AND Save Money With A Simple Media Kit

FREE Book More Birthdays 5-Day Challenge: https://www.michelecaruana.com/freebirthdaychallenge My Media Kit: https://www.michelecaruana.com/mediakit As local brick and mortar business owners, we often find ourselves in the position of proposing or being pitched a partnership of some sort. Whether you’re being pitched to, OR whether you’re on the other side of the table– a media kit for YOUR business can help both parties make a more informed and data driven decision. And if you follow my YouTube...

Jan 21, 2022•12 min

007: The 6 People That Can Change The Way We Write Our Own Business Copy

What's Working 2021-22 Guide: www.michelecaruana.com/whatsworking Did you know that there are around 6 (but quite possibly many more if you've been operating a while!) people you ALREADY have in your network that can change the way you write your own business copy? (And by the way, copy is basically any words that we use to sell or share our products and services. This includes what you see on websites, but it also includes emails we write, social media captions, ads– all that stuff.) Copy has m...

Jan 20, 2022•11 min

006: 8 Tips For Responding To Negative Reviews

FREE Book More Birthdays 5-Day Challenge: https://www.michelecaruana.com/freebirthdaychallenge Negative feedback will happen NO MATTER WHAT. And here’s the good news: it will all be ok. Now, I am not perfect, in this area especially. I have made some major mistakes in dealing with online reviews and criticism that still haunt me to this day. So learn from my experience here and follow these quick tips and you will prevent yourself from making the mistakes I did when handling negative criticism. ...

Jan 19, 2022•12 min

005: The Simple "Love Note" Strategy That Can Save Your Sanity

FREE Book More Birthdays 5-Day Challenge: https://www.michelecaruana.com/freebirthdaychallenge Think about this scenario. You woke up crazy early to get some work done, you ran around all day doing errands for your business, you answer emails through your baby's nap time, and you showed up at closing to help clean. Then, as you're feeling super accomplished: it comes in. A 1-star google review. In my experience, there is NO way to ruin a passionate business owners day than a negative review, esp...

Jan 18, 2022•9 min

004: Never Wonder What To Post on Social Media Again With This Quick Exercise

FREE Book More Birthdays 5-Day Challenge: https://www.michelecaruana.com/freebirthdaychallenge If you are like most brick and mortar business owners, you probably feel a sense of overwhelm when it comes to posting on social media. And if you are like most, you likely have SO much you want to share and you have tons of services and products to offer, but that overwhelm often leads to inaction and just NOT posting. I wanted to share with you an exercise you can complete today that really helped me...

Jan 17, 2022•12 min

003: The One Organizational Tool That WILL Change Your Life

FREE Book More Birthdays 5-Day Challenge: https://www.michelecaruana.com/freebirthdaychallenge ASANA: www.asana.com If you are anything like me, when I have a lot going on and there are a ton of moving parts happening in my business, I lose sleep over what fell through the cracks that day. I want to share this (FREE) LIFE-CHANGING organizational and project management tool with you that will make your life easier and your team’s work environment more peaceful and productive. Michele’s Instagram:...

Jan 13, 2022•10 min

002: Generate 89% More Revenue From Your Email Marketing

FREE 14-DAY Active Campaign Trial: https://bit.ly/3rjp5bP Did you know that businesses who have a powerful WELCOME sequence for their new subscribers can see 89% more revenue ($) from their email marketing efforts and 332% more sales (# of sales), according to Active Campaign? Today I am sharing WHY a welcome sequence is so important (a few points I bet you haven’t thought of) and exactly HOW to implement this in your business today– You KNOW your business needs not just a welcome EMAIL but a SE...

Jan 13, 2022•16 min

001: Make Money While Growing Your Email List With This 10-Minute Tweak

FREE 14-DAY Active Campaign Trial: https://bit.ly/3rjp5bP Something you probably already have in your business is an email list. But the ONE thing you’re also MOST underutilizing in your business is likely.. You guessed it. Also your email list. Email list building and nurturing is so important for local businesses in particular, so much so that I mention it in almost every group coaching call I do, every consult, every youtube video, every course I have. Today’s is all about changing the way yo...

Jan 13, 2022•15 min

000: Introducing The Profitable Play Daily Podcast!

Introducing The Profitable Play Daily Podcast! If you own or manage an indoor play center or really any business that serves local children and families, and you want to operate with more EASE and JOY, all while making the living you dreamed of–- I created the profitable play podcast just for you. Join me, your host, Michele Caruana, for small but mighty tips every single weekday that will all add up to a BIG impact on your mindset, your business, and your bottom line. Stick with me to keep the ...

Jan 10, 2022•4 min

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