America’s Branding Crisis — with Heather Cox Richardson
Historian Heather Cox Richardson joins Scott to discuss the rise of authoritarianism, the myth of rugged individualism, and what Democrats keep getting wrong. They also unpack the branding genius of the modern GOP, why patriotism got hijacked, and what history teaches us about how to win it back. Follow Professor Richardson, @heathercoxrichardson. Learn more about your ad choices. Visit podcastchoices.com/adchoices
Jul 10, 2025•1 hr 20 min•Ep. 356