The Podcast Marketing Experiment - podcast cover

The Podcast Marketing Experiment

Steve Schramm
Business
Marketing
Entrepreneurship
Have you ever tried podcast marketing? I have a hypothesis: People don't love content; they love content CREATORS. You can find content anywhere, but no one can find content produced by YOU anywhere. This podcast invites you into an experiment. Join me, Steve Schramm, in a journey to create and produce a network of podcasts hosted by...me (with the occasional guest). I don't have all the answers, but I do have ALL the questions, and I'm looking forward to doing this experiment with you along for the ride.
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Episodes

The BIGGEST Problem with Podcasting

If you've tried podcasting, one of the biggest problems is traffic. Podcasting is a difficult traffic medium. It can be a challenge to get people acquainted with your content, and even more difficult to keep them coming back for more. But don't worry, there are ways to overcome this obstacle and grow your audience! In this episode, I'll share some tips on how to promote your podcast and attract listeners. Stay tuned for more great information on podcasting!

May 13, 2022•8 min•Ep. 10

The Importance of Podcasting as a Thought Leadership Tool

It seems like everywhere you turn these days, someone is talking about podcasting. And if you're like most people, you may be wondering what all the fuss is about. Is podcasting really that big of a deal? The answer is yes - podcasting is becoming an increasingly popular way to share your thoughts and ideas with the world. Tune in to today’s episode and I will explain why podcasting is such a valuable thought leadership tool.

Apr 09, 2022•7 min•Ep. 9

Introducing Theology on the Road

Join us in this month’s episode of the Podcast Marketing Experiment, where we introduce to you, Theology on the Road—a podcast dedicated to engaging with theology in everyday life. We believe that theology should be accessible to everyone, so we'll be exploring important concepts and ideas in a way that is fun and easy to understand.

Mar 05, 2022•3 min•Ep. 8

Introducing Storyworld!

On today's episode, I introduce you to a brand new podcast we've started called Storyworld! It's all about the combo of storytelling in marketing and fiction. Listen today by searching for "Storyworld" in your podcast player of choice.

Feb 03, 2022•3 min•Ep. 7

Introducing the Bible Nerd Podcast

In this episode of the Podcast Marketing Experiment, I introduce you to the Bible Nerd Podcast, where we explore the world of the Bible, help you fall more in love with the Bible, and build a thoughtful defense for the Christian worldview.

Jan 10, 2022•4 min•Ep. 6

Introducing Marketing for the Rest of Us

Introducing the first podcast in Podcast Marketing Experiment, Marketing for the Rest of Us! In this PME episode, I introduce you to this new podcast and share my vision for it.

Nov 04, 2021•6 min•Ep. 3
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