Should you or shouldn’t you start a podcast? This question pops up for a lot of new podcast managers and I’m hear to give you my best advice on the topic! Over the years I’ve seen it all which is great news for you because on this topic, you can’t make a wrong decision. Well, unless you make no decision at all and just stay on the fence… Keep moving forward and you’ll reach your goals! New to podcast management? Your next step is to attend the FREE 20 minute training at http://LaurenWrighton.com...
Apr 02, 2025•7 min•Ep. 257
You might be thinking… wait, what?! Get the behind the scenes details on how and why I launched a podcast production agency under the name Verve! Hit play to hear the journey, which starts all the way back in 2013. Whether you’re a new listener or have been here for years, thanks for the love and support as things morph, improve, and at times PIVOT. Ready to go on your own journey into podcast management? Learn more by attending the 20 minute free training at http://LaurenWrighton.com/training A...
Mar 26, 2025•19 min•Ep. 256
Are you likely to burn out? Looking around at all the freelancers, gurus, and influencers that peace out because of burning out may lead you to think it may happen to you too. And who wants to burn themselves (and their businesses!) to the ground? Not me. In fact I want the opposite - sustained success, predictable income, and security! In this episode I’m sharing why I believe I haven’t burned out after 7+ years as a freelancer. I hope after listening, you’ll review your priorities and resource...
Mar 19, 2025•15 min•Ep. 255
Where do we start when it comes to landing clients on Instagram? Tackling Instagram can quickly become overwhelming and that’s why we have Nicola Ialeggio on the show to walk us through her strategy to landing clients! In this chat we cover everything from what to put on your profile, how to set up an IG funnel, and how often to post stories, posts, and reels. Listen in to feel inspired and walk away with specifics on what you can do TODAY. If you’re a student inside PMP, we’re here to support y...
Mar 12, 2025•38 min•Ep. 254
How do you balance being a Virtual Assistant AND a Podcast Manager and should you? In this episode we’re diving into why you may want to hold on to virtual assistant clients or keep yourself open to new virtual assistant work as you niche down into podcast management. Is this you? Let me know that you listened by heading over to IG and finding me @LaurenWrighton If you want to explore podcast management further, go watch my FREE 20 min training on How to Create Consistent Monthly Income as a Pod...
Mar 05, 2025•8 min•Ep. 253
So you’re considering niching down but is podcast management the right choice? In this episode I’m breaking down the pros and cons to being a Virtual Assistant, Social Media Manager, Online Business Manager, Web Designer, and (of course) a Podcast Manager. What niche is right for you? The good news is that any skills that you pick up along the way can be used in nearly all these niches! Consider the time you have to devote to this business and what your monthly income goal is to nail down what n...
Feb 26, 2025•13 min•Ep. 252
Have you thought about using LinkedIn to find podcast management clients? LinkedIn is an underutilized platform when it comes to landing clients so let’s learn how to use it! On this episode, we're chatting with Julia Zatta, a LinkedIn ghost writer who has been crafting posts for industry leaders on LinkedIn since 2022. She has become a master at LinkedIn and is here to help us learn how we can use this platform to connect with our ideal clients. You’re going to walk away from this chat with tan...
Feb 19, 2025•28 min•Ep. 251
If you’re wondering how to convince clients to trust you when you’re a brand new podcast manager, start here! In this episode we start by discussing WHY clients should trust you and how to believe that within your self first! Then we talk about how you can build trust with a potential client from the moment you meet them to when they pay the invoice and beyond. Whether you’re brand new or more experienced, understanding the value of your services is essential. Let’s keep this convo going over on...
Feb 12, 2025•19 min•Ep. 250
Have you ever been really excited about a new client but then it hits you that you’ve got a lot to learn?! It may feel like you all of a sudden need to be an expert at everything - but thankfully - that isn’t true. In this episode, I’m calming the overwhelm by sharing the hard and soft skills you need as a podcast manager and the skills you don’t need! Take a breath, you’ve got this! Thanks for being here today! Find the FREE 20 min training on How to Create Consistent Monthly Income as a Podcas...
Feb 05, 2025•17 min•Ep. 249
Do podcasting awards matter? It’s a great question and one that (with our clients) we need to weigh the pros and cons before applying. In this episode I’m sharing when and why you should submit your clients for podcasting awards PLUS, I’m sharing the top 10 awards that your client can win! If you didn’t know, many awards cost money to apply for so we’re covering the costs of each of these awards and if listeners play a role by voting. Is this something you’ll talk to your clients about? Let me k...
Jan 29, 2025•13 min•Ep. 248
So what’s going to happen in 2025? Only time will tell butttt Sara Whittaker and I have a few predictions! In this annual episode tradition, we chat about a few of the updates we say in 2024 and what we predict (or hope to see!) in 2025 for podcasters and podcast managers. After you listen, head over to Instagram to let Sara @PodcastingforEducators and I @LaurenWrighton know your predictions or wish list items for this year! Find the FREE 20 min training on How to Create Consistent Monthly Incom...
Jan 22, 2025•40 min•Ep. 247
How can you integrate AI into each step of your workflow as a podcast manager and should you?! We’re back talking about AI! It’s been fun going through this AI journey over the last year but I have to admit, I have a love/hate relationship with it all! In this episode, I’m breaking down my favorite AI tools for each step in the podcast management workflow. Here’s a list of the AI platforms we discuss so you can check them out: ChatGPT Riverside Squadcast Descript Auphonic Castmagic Opus After yo...
Jan 15, 2025•15 min•Ep. 246
Ready to land clients this year?! This is the episode for you! I had a student ask how to land the right clients for her this year and I’m breaking down the strategy I shared with her in this episode! You’ve got this! Walk through the steps we discuss or join us in The Podcast Manager Program for more support in building your podcast management business this year. Thanks for being here! Find the free 20 minute training on how to create Consistent Monthly Income as a Podcast Manager (plus the det...
Jan 08, 2025•18 min•Ep. 245
Let’s take a look back so we can take our first step forward in 2025! In this episode I’m sharing what happened in the podcast management industry in 2024 and how we can use the information to be successful in 2025! Plus, I’m sharing what shifts I’m making in my own business this year! Hit play for the answers to your questions about AI and what I believe you need to embrace this year as a podcast manager! As always, thanks for being here! Let’s keep this chat going over on IG @LaurenWrighton . ...
Jan 01, 2025•8 min•Ep. 244
Merry Christmas and Happy Holidays from The Podcast Manager Show! If you find yourself with extra time to listen this week, check out our most popular episodes of the year! 🎧 Episode 198 - Perfecting your podcast management packages for success in 2024 🎧 Episode 196 - Top 5 tools and strategies for success as a podcast manager 🎧 Episode 206 - How to land podcast clients: Updated strategies and common pitfalls to avoid in 2024 🎧 Episode 236 - Do $1k packages still exist? Thanks for being here...
Dec 25, 2024•3 min•Ep. 243
When I asked y’all on IG if you were after contentment or growth in your business, I was surprised to see that (although it was close!) contentment won out. In this episode we’re chatting about how to lean into your current season - one that wants contentment or one that wants growth! We’re covering how to achieve contentment in your business and how easy it is to grow as a podcast manager. Thanks for being here today! Head over to IG to answer the poll and let me know of any topics you want to ...
Dec 18, 2024•11 min•Ep. 242
Once you start working with a client you may find yourself wondering how you can help them increase their downloads and grow their show. And is does the growth of a show fall on the shoulders of a podcast manager?! In this episode I’m sharing my thoughts on what role you play in the growth of a show and a process you can use to help your clients! This process is basic but it requires WORK and thats one of the reasons podcasters love having a podcast manager on their team. Thanks for being here t...
Dec 04, 2024•15 min•Ep. 241
Should podcast managers avoid discounting their services? The way I see it, yes! In this episode we’re diving into why I don’t recommend offering a discount (even when it’s tempting!) and what you can do instead to generate excitement in your business! Now if you’re in the middle of offering a discount (it is Black Friday week after all!) no hate! This is a good opportunity to test if that discount brings you the clients you’re looking for. Thanks for being here today! I’d love to hear what you’...
Nov 27, 2024•14 min•Ep. 240
This month we’ve been diving into the meat and potatoes of niching down into podcast management because of our month-long Black Friday deal which is a 30-day trial of The Podcast Manager Program! From the conversations I’ve been having in the DMs, one question bubbled to the top. That question was, “Will I get enough value from the program in just 30 days?” So let’s chat about it! What type of value can you expect in just 30 days and is it worth the $147? Thanks for being here today! You can tak...
Nov 20, 2024•12 min•Ep. 239
You may be wondering if NOW is the right time for you to pivot into podcast management. In this episode I’m walking you through how you might answer that question (and eliminate decision fatigue!) today. In this chat you’ll have the chance to consider why you’re considering podcast management, what the pros and cons are to waiting to pivot, and if not now, when? Turn this podcast episode into a 2-way conversation by sharing your answers with me on Instagram or by sending me an email. I can’t wai...
Nov 13, 2024•12 min•Ep. 238
Learning a new skill can help you differentiate yourself in the freelance space and it can help you land more or different clients but that’s not all… In this episode we’re diving into why learning new skills is the ONE thing every freelancer needs to come back to for sustained success! I’m sharing how I went from fitness girlie to podcast manager, the role skills played in that process, and how you can go from exactly where you are to profitable podcast manager. Thanks for being here today! You...
Nov 06, 2024•12 min•Ep. 237
Is anyone still landing clients at their $1k package or has AI made that impossible? In this episode we’re chatting step-by-step through the changes AI has made to our standard $1k package! Have our clients' expectations around quality and pricing changed since AI came onto the scene? I’ll answer that question and more in this episode! Do you consider yourself an essential hire? Can the work you produce be replicated by AI? I’d love to know your thoughts over on IG! WATCH THE TRAINING -> http...
Oct 30, 2024•14 min•Ep. 236
Do you need to start offering video services to relevant as a podcast manager? I’m answering that question and more in this episode of The Podcast Manager Show! I share my thoughts on video podcasting, if you should start offering this service, and a few things to consider if you decide to. I have a question for you at the end of this episode that I’d love your answer to! Head over to IG to share your thoughts with me! And if you’re ready to take the next step in building a podcast management bu...
Oct 23, 2024•12 min•Ep. 235
If you’re wondering how to find podcast clients, don’t sleep on the strategy of using freelance communities! In this episode we dive into the three perks of using a freelance community and how it can make or break the success of your business! The good news is that this strategy is efficient and fulfilling (especially for those of us that love collaborating with others!) Hit play to hear how to use freelance communities to find clients, keep yourself motivated, and to stay in the know! Let me kn...
Oct 16, 2024•12 min•Ep. 234
Let’s breakdown how possible it is to work 20 hours per week and hit your desired income goal as a podcast manager. In this episode we’re chatting about how long you may spend on each client and when to carve out time to grow your business. We also get into how to organize and tweak your client workflow so you can work as efficiently as possible. If you’re desire is to work hard 20 hours per week and then be able to step FULLY away, this episode is for you! Hit play and let’s chat! Go watch our ...
Oct 09, 2024•19 min•Ep. 233
We’ve reached the last quarter of 2024 and it’s a great time to start prepping your business and your clients' shows for the end of the year! In this episode we’re covering how to decide if you’re going to take time off around the holidays, how you can help your client stay consistent at the end of the year, and episode ideas for your clients as they wrap up 2024! I’d love to hear how this year went for YOU! Let me know over on IG @LaurenWrighton! Is niching down into podcast management on your ...
Oct 02, 2024•9 min•Ep. 232
Do you struggle to believe in yourself? For some people self-confidence comes naturally, for others it's something they've got to work on. In this episode, I'm talking to you about what you can do TODAY to squash self-doubt! We’re chatting through the three most common reasons that people have told me that they hesitate when starting or working on their business and how you can work through them. If you’re ready to take the next step in building a podcast management business, watch the free 20 m...
Sep 25, 2024•18 min•Ep. 231
Are your goals short-term, long-term, or a bit of both? In this episode, I share if podcast management is a good short-term or long-term gig and how you can use podcast management to reach different goals you may have. If you need cash quick or for a short season, freelancing may not be a great fit. If you’re looking for a way to make money at home, without having any prior experience, then this may be it for you! It’s exciting to look at the long-term options you have as a podcast manager. I’d ...
Sep 11, 2024•10 min•Ep. 230
It’s officially launch season in the podcasting world! The most popular time to launch a podcast is in the fall or in the beginning of the new year so the next 6 months are a busy time for podcast managers! In this episode we talk about how you can get ready for launch season (it’s not too late!) and how you can make the most of it while honoring the boundaries you want for your business! Are you excited to launch a new podcast this season? Let me know your thoughts over on IG https://instagram....
Sep 04, 2024•10 min•Ep. 229
How do you build a podcast management business with no experience and without working a million hours? I’m going to answer that question for you today in this special episode of The Podcast Manager Show! Recently we’ve been chatting about our brand new training that replaced our beloved masterclass. Our masterclass was viewed by thousands of freelancers and I didn’t want it to die in my Dropbox so I’m bringing a version of it to you in this episode! In this episode we’re covering how to earn $5,...
Aug 28, 2024•15 min•Ep. 228
