122: The Dance Between Artist and Manager
Mar 10, 2020•53 min
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more
Episode description
We’re doubling up for today’s episode and interviewing not one, but two course creators! Ksenia Parkhatskaya and David Duffy have a successful online course story that is very inspiring. Most online courses start out as a one-man/woman show, but it was super-cool to hear how Ksenia and David’s different talents and strengths have made their partnership work so well.
"Don’t be afraid to experiment. Don’t be afraid to start."
- Ksenia Parkhatskaya
It was awesome to hear all this duo’s insights from two perspectives. Enjoy listening in!
In This Episode, We Talked About:
- (2:26) Something I’ve been working on lately
- (6:01) Being efficient vs. getting bogged down
- (10:19) Getting to know Ksenia, David, and their story
- (14:14) What made their first launch so successful?
- (16:27) Ksenia and David’s collaboration
- (18:17) One of the best-produced promo videos I’ve ever seen
- (23:06) What did and didn’t work for them early on
- (25:03) A funnel disaster story
- (26:33) Pricing considerations for international sales
- (29:26) Favorite online course tools
- (33:30) How they utilize YouTube
- (34:12) Do Ksenia and David recommend creating a “jam circle” in other niches?
- (36:01) Thoughts on increasing engagement within a course
- (37:57) Their advice for beginner course creators
- (41:16) Funnel hacking
- (41:57) David Krohse and I discuss Ksenia and David’s story
- (47:08) Lessons learned from their Facebook ads experience
- (51:00) Wrapping up
That’s all for now, folks! See you on the next episode of The Online Course Guy. Thanks for listening and learning along with us today.
LinksFor the best experience, listen in Metacast app for iOS or Android