So hey, what's up everybody? Good morning. And let me get a second. I'm setting up this camera over here. So hey, what's up everybody? This is renovation at and welcome to the info marketing Secrets show. So this is the episode number three, I guess, right? So episode number three, and today, I'm going to continue with the story that I started in the last episode. So, if you haven't watched the previous episode, then make sure you go and watch.
The episode number one and episode number 2 and then this is episode number three so that it makes more sense to you. Okay. So as I said yesterday that, you know, when and I was in after Mint Condition, my graduation, I started businesses offline business online, business, Drop Shipping, and it had everything. And finally, I decided I got to know about the information business, the potential of information business and everything.
And that's when I To focus on since from last one year, I started to focus on information business purely information business about how to start business information business, what are the different types of information businesses out there and what are how to create courses? How to get a webinars? How to create workshops? What is the right way of selling this information products how to Crete offers, you know, irresistible offers and also how
to increase the perceived value. These are all like, Different types of skill sets guys. Okay, so, you know, at that point, I was also and the other thing was like, you know, this is some last one here and this focusing on this information business and I'm trying to pull live and bring record podcasts.
This is the, this may be the new show, but, you know, I got like, more than 140 episodes on my podcast Cassius, since from last few months, I started my podcasting journey and I made over 140, Plus Then today, you know, feeling English. So I'm just trying to improve my communication skill. This is the important skill that you need to be focusing on to become successful at this, you know, to become successful at
this information business. You know, the intangible business Esther. As I said that I would I started my, you know, my journey, my business internet business Channel, by selling some, some kind of physical products. Drop Shipping in the Shopify. L express, stop shipping okay but then I discovered the importance and the potential of because you know, I was unable to stay profitable with physical products. That's when I decided to master
the game of the online. Assault and I started to follow the people who are already crushing it on online. So I came to know that these people are selling information products, the intangibles, the courses workshops webinars, but these people are not selling any type of physical products.
Because as I said yesterday in the last video that on the, on this type of products, you know, physical product, whatever it could be here, I'm catching a seem odd, but it could be anything on these type of physical products. There will be some actual product cost on this side. Which means we need to invest. We need to have Capital to get to invest and get the inventory of the products that we are trying to sell whether it's online or offline, right?
But in the case of, of course, in the case of dropshipping, you may not need a lot of budget, but still you should be testing out a lot of products to find that one winning product, right? And also the margins on this, on any type of physical products out, there is very low key. Cause you know, guys let's say that the perceived value of this particular wash is, let's consider this. Watch is just for $50 for
example, purpose. Okay? Now I cannot charge $100 to this, it becomes harder, right? Of course I create some some offer I can, you know, some offer by including some other coaching strength and a lot of things with this, then I can charge $100 but still the perceived value of the single Watch is very low. Right. But in the case of information products, like courses workshops webinars, because there is no actual product cost to this, right?
We can literally sit in front of camera, just like this or else. You can utilize our mobile and start recording our courses recording, our workshops webinars, and we can create integrated into a course and we cancel it right again. And again, in the case of information, Next we are going to create this type of products. Only one Skies. Yes, let's say that you are, you are good at something, whether
it could be anything. Let's say that you are good at photography, for example, and let's say that you are passionate about photography and you know how to click the perfect Shots by using mobile. Now that is a very good skill that you can monetize upon. Of course, let's say that. Now you can monetize that skin. And if you create can create a course over that, then you can sell it right. There are a lot of people out there in this world.
Pollock searching for how to click perfect shots with mobile, how to take pictures with mobile. There are millions of people out there who are searching every day on YouTube. Google and Yahoo are like people who are like passionate about the same thing. Like when you create a course of how to take the perfect pictures with using your mobile and If you sell it, you know, you invested your time and recorded this entire course, just once
right. Now you got this course like some some some photo 5 videos with your modules. That's it, right? So you can keep on selling this again and again and again and again, and again and again until you time, of course, okay, so there is no, there is no limitation to how many days how much time, how many times we can sell the same product, but in the case of Little products.
If you bought, let's say that you got a capital and you bought like thousand units of this watch, you can only sell thousand unit site. You can you can sell clothes thousand units. Then again, you need to get the inventory of Agony. Aunt, Nina, Simone. You're going to get the inventor of this product, physical products, whatever the physical product may be, right? But in the case of information products, be no need to have any inventory, we no need to, you know, take the rental space for
the script for our stock. We do need to maintain any type of Stock no inventory, our brain. Our mind becomes our inventory. When we are like turning our knowledge, our skills of passion or else, our experience into a business online. So that's called the information business guys. Okay, so, but the problem was, when I discovered about this business, that was my biggest epiphan, like, aha moment like, oh my God, this is awesome.
I want to master this business and it from since from last one year, I'm focusing on this. And you know what the problem was I was I don't exactly know how to how to do this. The stock market information products, how to create courses, how to get webinars. Even though if I record some random videos on my mobile, how to sell it, right? We need we need to able to Market it effectively, right selling physical products is easy, but selling information products is a little bit. You know.
I don't say it hot even that is easy but that requires some skills, you know, to be able to sell any type of physical products online today. All you need to Have is just the skill of Facebook ads, that's Italy. You can sell almost any physical product online, if you know, how to run Facebook ads. But in the case of information products, if you want to sell your course, of course, you need to know how to run Facebook ads, YouTube ads but also you should
able to speak, okay? You you should be at least good at communication or first point. The other thing is our messaging should be very right and the messaging the right message, You can drive right people at the right time. The other thing is we need to be able to Market it in effect. You re okay like how to create video ads for set. For example, let's say that you're trying to sell some
physical products. You can take the universe captured, the picture of this product, and you can start utilizing that image, as add on social media, on Facebook ads, Google Apps, which website, or in the case of courses that The images will not work. Fine, right. Which we cannot utilize any type of images to run ads. That's not how it's done. Okay.
That's not called in for marketing, in for marketing is like that requires some special skills, you know we should able to create a video just like this and we should able to run that as an app. You know, most of the probably most of the times we need to sit and talk in a video just like this and we need to take that video. I need to use it as and, right. So, what should we talk in the video? That's the biggest question, right? So, that is a skill guys.
That is a method is called messaging and you know, that is what I am since from last one year and just focus on this one thing and and today I can say that after like spending after almost a year, I got good. It's communication. I got good at it. Is this thing called messaging, but what to speak in a specific video, you know, messaging is nothing but like, you know, deciding. What is the message? What to, and how to speak in a
specific video? Let's say that you're trying to create a video ad. What should you speak? Let's see, what you're trying to create a YouTube video. What should you speak? What is your messaging? How your messaging should be? Let's say that you're trying to create some some podcasts. What should be your messaging over there? Okay, that's called messaging is. Okay. So since the last one year I got good at this but, you know, before even Before even knowing focusing on this thing.
The biggest problem at that point was, I don't exactly know what, how to create a course, how to sell the courses, how to create information products, how to sell information products K. So, at that point, you know, I, I found my mentor actually Russell Brunson. I hope some of you may already know Russell Brunson, right? So, he was of, he's a founder of clickfunnels. So, I came to know about this person when He was like sold over 3 million u.s. dollars from
a live stage you know. Russell Brunson just got a Guinness World Record for selling three million, u.s. dollars from a live location from a stage. Yes. So at that point he got so famous, why internet? So I got to know about him and suddenly I remembered the guy and just tried to open what he was doing. So I decided to model him. Yes, I came to know that his selling information products and he his stuff. He's doing this since from Twenty years since the last 20 years it's two decades.
As Adamson was just focusing on how to create information products webinars and everything. And he successfully doing it and he's generating millions of girls. Okay. So I decided to model him and I fixed him as my mentor and I've kept on following whatever he was doing, whatever he was trying us to do, okay, asking us to do. So I in that process when I was reading his books, like.com secret experts against traffic secrets and also I was Like,
watching his YouTube videos. I Came to know about something called the one funnel away challenge. Yes, that was like the challenge or 30 days, not 30 days Challenge from Russell Brunson. Yes, you know, in this challenge, Russell Brunson has Shows us the right way of turning our knowledge, our skills, our passion, our experience, or our message into a profitable information Business Online. Yes.
You know at that point when I don't know how to start information business, I discovered that Russell Brunson is doing this 30 days, long challenge called one for another challenge. So I got so excited about that and I just joined it Ki blindly, of course.
That's, that's some $100 course, but I joined it because because You know, that he's the right person to learn from because he got to degree of knowledge experience over information businesses and I want to master this game who can be better than the person who has worked 20 years of experience in a specific field that I want to get good at, right.
So I joined it as you know guys the as each day by day is passing on, you know, I kept on discounting lot of Secrets strategies and you know, I used to get a lot of epiphanies like aha moment each and every day. Oh my Oh this is awesome. This is awesome. This strategy is awesome. This concept is awesome. So he just laid out the step by step by step the exact step-by-step way.
The exact move by mu and the over-the-shoulder way of showing us how to do whatever we got here, whether it's a skill, whether it's a some passion, whether it's your knowledge with its our life experience and take that and turn that into a real information Business Online in just 30 days.
Yes. And in this, It is, we are going to discover and learn how to create Frameworks, how to teach Frameworks, how to teach how to create our courses, like, how to teach people, what we know and how to monetize that, you know, how to build a landing pages and funnels, how to create sales process, upsells downsells, order bumps and how to, you know, sell the products. Most importantly, creation of product is one thing and selling it. The other thing is. Okay, how?
To turn something that we got here into a business and also how to sell that, okay? How to drive traffic, how to find the right potential buyers to our product store courses, for information, products online, how to find where all these people are hiding and how to find them and how to put our message in front of them, you know, what is the messaging and how should our messaging should be. And a lot of things guys, by the end of this 13, you know,
identities. And by the end of this 30 days, You know, I discovered the right way of turning whatever we got here into a real business, you know, the right way of turning of starting our own information business card. Yes. And the good thing about it is we need to have any Capital, we don't have any budget to start this business model, as yes. Trust me.
And that's, you know, when that's how I started without any budget without any Capital because And actually guys, you know, after this challenge, I discovered that to be able to create information products and to be able to sell it, I should be mastering the skill of communication today. You are seeing mmm stocking. You know finite list, right? So but of almost a year back, I was so bad.
So horrible at speaking as yes. You can just go down onto my YouTube channel and you can scroll down and you can watch my first couple of videos, you know, the video that I uploaded first on my channel and you will see that you can Can clearly see the difference how I am talking today and how I was, when I started this journey, is this entire Journey. Okay, I was so horrible at speaking. I, you know, speaking in English, speaking in front of camera, I was very shy introverted guy.
Now, because I kept on doing this one since watching some last one year, I got good at it, of course. And, you know, that's when I decided to get good at communication, that's when I decided to master the messaging, you know, the info marketing and that is how It's from last one year. I am going deep and deep and deep into this info marketing world. And today I can say that I got a lot of knowledge more than at least more than the average individual out there, okay?
Inside this specific information business and infirm marketing thing. So that's why I feel like you know and then for Market definitely right? So you know guys so if you are like interested and if you want to turn your knowledge, your skills, your passion, or this, whatever you got, Here, you know, into a real business online information, business and tangible business without any budget. Then you should be definitely
checking out. This thing called one funnel of a challenge from my mentor Russell Brunson itself, because I learn from him, so that you can also learn from him, right? So you can check the link in the description and I am also giving out like 10 different, amazing bonuses. Like some kind of course, has some kind of hackathons coaching's like one-on-one coaching calls.
I'm also giving out some some physical Books written by SSL connection, all of these 10 different things for free for everyone who are going to join the next one, funnel away challenge through my affiliate link, of course, that's my affiliate link, and that's how I make money, guys, okay. It's because I came to know about the potential of this one final Challenge. And I'm just trying to take it to a lot of people so that I can help them.
And also, I can help. I can introduce them to this Challenge. And again, if they join I can also So mix the money right? And serving people. And also I'm making remind the process guys. Okay, there is no Edge over here, that's my problem, flirting, but if you go through my affiliate link, you will be getting 10 different things as well as along with the one from our Channel. You can check the link in the description of this video or podcast, the people who are
listening on my podcast. You can check the link in the description of this podcast. Okay. Of course, the podcast listeners have gone through this stuff, A lot of times. No, right? So so this is the way guys, you know, we should be keep on repeating. Of a stories, as a little motion, sick to me as my mentor asked me to do so. Keep on repeating, your story again and again and again and again and again and that's when you're going to master this game of info marketing. Okay, so that's it.
So check the link in the description so that you can you can also turn your knowledge, your skills, your passion, your life experience into a profitable information Business Online in just 30 days. Yes, let's check the link. And also if you found any value in this video, make sure to hit the like Button and also subscribe to my channel and turn on the notification icon so that you will get a notification.
Whenever I go like, okay with that said again if you've got any questions doubts you can ask me in the comment section and also join my private info hackers group guys and building this amazing private info hackers Community. The first private Facebook group where I will be teaching you how you can turn your knowledge into a business. Check the link in the description again. Okay, so talk to you again. Bye.