The OMR Podcast International – Go inside the minds of the biggest names in digital and tech - podcast cover

The OMR Podcast International – Go inside the minds of the biggest names in digital and tech

Philipp Westermeyer, founder and CEO of OMR / Scott Peterson, digital marketing editor, OMR•www.podstars.de
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From our HQ in Hamburg, Germany, we’re keeping tabs on everything and anything, and anyone who’s anyone in the European digital, marketing and tech space. OMR CEO Philipp Westermeyer and international digital marketing editor Scott Peterson, are talking shop with the biggest players and companies disrupting the European tech scene and beyond. We’ll be coming straight to your inbox every couple of weeks to keep you up-to-date on what’s up this side of the pond. A Podstars by OMR production.
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Episodes

with Scott Galloway

In this edition of the OMR Podcast, best-selling author and NYU professor Scott Galloway sits down with OMR founder Philipp Westermeyer. It’s an off-the-cuff discussion on current market dynamics, the state of digital in Germany, why the Four need to be broken up, as well as advice to up-and-coming entrepreneurs and why he feels Germany should be churning out more unicorns. www.omr.com

Apr 19, 2018•57 min•Ep. 11

with Taboola Founder Adam Singolda

Adam Singolda spent 7 years in the Israeli Army as a tech analyst. In 2007, not even a year after getting out, he founded Taboola, a content discovery startup and just a few months after that, he packed up and set off for New York. A decade later, Taboola has expanded its global workforce at its 14 locations to 800 and is projected to hit over USD 1 billion in revenue this year. In this episode of the OMR Podcast, he talk about the industry is changing to accommodate ads at the end of articles, ...

Dec 22, 2017•39 min•Ep. 9

with R/GA Founder Bob Greenberg

Bob Greenberg, R/GA founder is a legend among ad agencies—although he could give a sh$t. Bob sat down with guest host and Thjnk founder Michael Trautmann on the OMR Podcast to find out why he likes repositioning the company once every nine years, his thoughts on Gary Vaynerchuk and which companies could make the leap and join the likes of Google, Amazon, Facebook and Apple.

Oct 04, 2017•42 min•Ep. 8

with Youtube-Star Casey Neistat

The OMR Podcast with YouTube star Casey Neistat at a glance:If you happen to not know who Casey Neistat is, this is who he is in his own words. (1:20) How did he start with YouTube and when did he first taste success? (2:40) What did Casey learn about himself in his YouTube vlog? (5:16) Why didn’t Casey begin advertising on his YouTube channel until very late on and why awareness is more important than money? (7:05) Who is the typical Casey fan on YouTube? (9:40) Why are Casey’s followers so loy...

Apr 19, 2017•30 min•Ep. 7

with Sean Ellis of GrowthHackers.com

Growth hacking: it’s a concept as elusive among marketers as existence is among existentialists and umami among foodies. For marketing professionals, it’s a term that generates a myriad of meanings seemingly as varied as the people you ask. If there is one person who knows the ins and outs of growth hacking, it’s Sean Ellis. Not only did Sean invent the term, but his subsequent work has served to further pinpoint its meaning. In this week’s OMR Podcast, he delves into the finer points of how he ...

Mar 08, 2017•47 min•Ep. 5

with Brian Morrissey Digiday Editor-in-Chief

Digiday Editor-in-Chief Brian Morrissey talks about the latest marketing trends in the OMR Podcast. 2:43 Brian Morrissey’s first point: Paid content is the most important model for publishers in the future. 3:45 What are some examples of publishers who’ve already enjoyed success with paid content? 5:38 How is Google’s new content strategy setup? 7:00 What role will Snapchat play in the upcoming platform battles? 9:46 A question about Vice: How are they able to generate so much revenue with such ...

Feb 08, 2017•46 min•Ep. 4

with Gary Vaynerchuk

CEO of a $100-million digital media agency, angel investor, author of bestsellers and entrepreneur. Despite all that, most people know Gary Vaynerchuk as a social media personality with 1.4 million Facebook fans. In the new OMR podcast, he took the time to tell us how he built up his personal brand, how much time he invests daily in social media and what his primary goal in life is. Gary Vaynerchuk’s journey from a child of Ukrainian immigrants to a champion marketer and investor with dreams of ...

Jan 11, 2017•33 min•Ep. 3
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