The Official SaaStr Podcast: SaaS | Founders | Investors - podcast cover

The Official SaaStr Podcast: SaaS | Founders | Investors

The Official SaaStr Podcast is the latest and greatest from the world of SaaStr, interviewing the most prominent operators and investors to discover their tips, tactics and strategies to attain success in the fiercely competitive world of SaaS. On the side of the operators, we center around getting from $0 to $100m ARR faster, what it takes to scale successfully and what are the core elements of hiring. As for the investors, we learn what metrics they hone in on when examining SaaS business, what type of metrics excites them and what they look for in SaaS founders.

Episodes

SaaStr 457: Segment, 1Password, and Mediafly Share How to Build Your Ideal Customer Profile

In this episode, get ready to learn from Carilu Dietrich, Advisor at 1Password, Isabelle Papoulias, CMO of Mediafly and VP of Product Marketing and Demand Gen, Katrina Wong of Segment on both the importance and effective tactics in building the ideal customer profile. Episode notes: https://www.saastr.com/saastr-podcast-457-and-video-building-your-ideal-customer-profile/ Full video: https://youtu.be/7dsouVBpYr8...

Jun 04, 202123 min

SaaStr 454: Auth0 CPO Shiven Ramji on What To Expect From a Great VP+ of Product

The VP of Product is a critical hire to drive the product strategy, road-mapping, and execution across the organization. Shiven Ramji, the Chief Product Officer at Auth0, has dedicated years to being a VP, Product himself and has hired and mentored others into this role. In this session, he will share tips on what to look for and expect out of a great VP+ of Product. Full video: https://youtu.be/9sT5wp_HUvo Episode notes: https://www.saastr.com/saastr-podcast-454-and-video-what-to-expect-from-a-...

May 24, 202124 min

SaaStr 453: Harness CEO and Co-Founder Jyoti Bansal on Building a Second Unicorn, Lessons Learned the Next Time Around

Serial entrepreneur Jyoti Bansal founded AppDynamics, a company sold to Cisco in 2017 for $3.7 billion but didn't stop there. He went on to launch Harness which gained Unicorn status this year. Hear from Jyoti about the lessons he's learned from building not one but two unicorn companies. Full video: https://youtu.be/LMAxG-ddDkU Episode notes: https://www.saastr.com/harness-founder-jyoti-bansal-on-building-a-second-unicorn/...

May 12, 202125 min

SaaStr 450: Skilljar CEO Sandi Lin on How to Hire Your First CRO

Sandi Lin, CEO of Skilljar, shares how she successfully hired her first CRO. Then we will take an inside-out view and hear from Kathy Lord, CRO of Skilljar, about being the first CRO and what it really means. Video + blog post: https://www.saastr.com/how-to-hire-your-first-chief-revenue-officer/

Apr 30, 202153 min

SaaStr 449: Notion CEO Ivan Zhao on Winning at Enterprise through Community Building

Two years ago, Notion was just 10 people building a product that had a few dozen diehard fans. In conversation with Hustle Crew's Abadesi Osunsade, Ivan will share how he thinks about community as one of Notion's unfair advantages, and why this has been a game-changer for the business. Video + blog post: https://www.saastr.com/notion-saas-community-building/

Apr 28, 202124 min

SaaStr 444: Twilio CEO, Jeff Lawson, and SaaStr CEO, Jason Lemkin, Host a Deeper Dive on How to Collaborate with Developers

Jeff Lawson, Twilio CEO and the author of “Ask Your Developer: How to Harness the Power of Software Developers and Win in the 21st Century,” shares secrets on bridging the gap between your technical team and leadership team to maximize success. This episode is an excerpt of Jason and Jeff’s session from SaaStr Build. You can watch the full video here: https://youtu.be/WPvjG-44zJ4

Apr 09, 202138 min

SaaStr 436: The 2021 State of the Cloud with Bessemer Venture Partners

In today’s SaaStr podcast the team at Bessemer Venture Partners unveils the 2021 state of the cloud. Listen in as Byron Deeter, Elliott Robinson and Mary D’Onofrio share the latest trends and predictions for the cloud marketplace. Video + blog post: https://www.saastr.com/state-of-the-cloud-2021-with-bessemer-venture-partners/

Mar 17, 202143 min

SaaStr 433: What It Really Takes to Have Your Marketing Team Deliver Pipeline and Revenue with Latane Conant, CMO @ 6Sense

Is your marketing team struggling to deliver the right kind of prospects and accounts that actually convert into revenue for your company? In this episode of the SaaStr Podcast, Latane Conant, CMO at 6Sense shared her 6 steps for building marketing campaigns that deliver pipeline and revenue. This episode is an excerpt of Latané’s session from SaaStr University: Spring Semester conference. Watch the full video here: https://youtu.be/UW9fl1Z6Jac Transcript: https://www.saastr.com/saastr-podcast-4...

Mar 04, 202127 min

SaaStr 430: The Secrets to $1B ARR and 100,000 Happy Customers with Brian Halligan, CEO and Co-Founder @ HubSpot, and Jason Lemkin, CEO and Founder @ SaaStr

In today’s SaaStr insider episode, SaaStr CEO and Founder, Jason Lemkin catches up with Brian Halligan, CEO and Co-founder of HubSpot. Together they discuss: why partners are a moat, why HubSpot avoided going more enterprise, building vs. buying, and building an eco-system. Video + blog post: https://www.saastr.com/brian-halligan-ceo-and-co-founder-at-hubspot-the-secrets-to-1b-arr-and-beyond/

Feb 19, 202139 min

SaaStr 429: The Current State of SaaS Companies, Subscriptions, and Retention in 2021 with Patrick Campbell, Founder & CEO @ ProfitWell

In this episode, ProfitWell Founder & CEO Patrick Campbell shares benchmarks from over 23,000 companies and offers a helpful framework to re-evaluate your retention strategy and increase your CLV (Customer Lifetime Value) between 10 and 60%. This episode is an excerpt of Patrick’s session from SaaStr University: Spring Semester conference. Watch the full video here: https://youtu.be/-hybaFIV964 Transcript: https://www.saastr.com/saastr-podcast-429-with-profitwell-founder-ceo-patrick-campbell...

Feb 18, 202127 min

SaaStr 428: How to Execute a Winning Self-Service Strategy with Naomi Rozenfeld, VP of Revenue @ Wix Answers, and Amelia Ibarra, SVP & GM @ SaaStr

In today's SaaStr insider episode, SaaStr SVP and GM, Amelia Ibarra sits down with Naomi Rozenfeld, VP of Revenue @ Wix Answers. Together they discuss how to execute a winning self-service strategy, including when to launch, cross-functional implications, and how to find the right balance between self-service and customer support. Video + blog post: https://www.saastr.com/how-to-execute-a-winning-self-service-strategy-with-wix-answers/

Feb 12, 202144 min
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