The Official SaaStr Podcast: SaaS | Founders | Investors - podcast cover

The Official SaaStr Podcast: SaaS | Founders | Investors

The Official SaaStr Podcast is the latest and greatest from the world of SaaStr, interviewing the most prominent operators and investors to discover their tips, tactics and strategies to attain success in the fiercely competitive world of SaaS. On the side of the operators, we center around getting from $0 to $100m ARR faster, what it takes to scale successfully and what are the core elements of hiring. As for the investors, we learn what metrics they hone in on when examining SaaS business, what type of metrics excites them and what they look for in SaaS founders.

Episodes

SaaStr 450: Skilljar CEO Sandi Lin on How to Hire Your First CRO

Sandi Lin, CEO of Skilljar, shares how she successfully hired her first CRO. Then we will take an inside-out view and hear from Kathy Lord, CRO of Skilljar, about being the first CRO and what it really means. Video + blog post: https://www.saastr.com/how-to-hire-your-first-chief-revenue-officer/...

Apr 30, 202153 min

SaaStr 449: Notion CEO Ivan Zhao on Winning at Enterprise through Community Building

Two years ago, Notion was just 10 people building a product that had a few dozen diehard fans. In conversation with Hustle Crew's Abadesi Osunsade, Ivan will share how he thinks about community as one of Notion's unfair advantages, and why this has been a game-changer for the business. Video + blog post: https://www.saastr.com/notion-saas-community-building/...

Apr 28, 202124 min

SaaStr 444: Twilio CEO, Jeff Lawson, and SaaStr CEO, Jason Lemkin, Host a Deeper Dive on How to Collaborate with Developers

Jeff Lawson, Twilio CEO and the author of “Ask Your Developer: How to Harness the Power of Software Developers and Win in the 21st Century,” shares secrets on bridging the gap between your technical team and leadership team to maximize success. This episode is an excerpt of Jason and Jeff’s session from SaaStr Build. You can watch the full video here: https://youtu.be/WPvjG-44zJ4

Apr 09, 202138 min

SaaStr 436: The 2021 State of the Cloud with Bessemer Venture Partners

In today’s SaaStr podcast the team at Bessemer Venture Partners unveils the 2021 state of the cloud. Listen in as Byron Deeter, Elliott Robinson and Mary D’Onofrio share the latest trends and predictions for the cloud marketplace. Video + blog post: https://www.saastr.com/state-of-the-cloud-2021-with-bessemer-venture-partners/

Mar 17, 202143 min

SaaStr 433: What It Really Takes to Have Your Marketing Team Deliver Pipeline and Revenue with Latane Conant, CMO @ 6Sense

Is your marketing team struggling to deliver the right kind of prospects and accounts that actually convert into revenue for your company? In this episode of the SaaStr Podcast, Latane Conant, CMO at 6Sense shared her 6 steps for building marketing campaigns that deliver pipeline and revenue. This episode is an excerpt of Latané’s session from SaaStr University: Spring Semester conference. Watch the full video here: https://youtu.be/UW9fl1Z6Jac Transcript: https://www.saastr.com/saastr-podcast-4...

Mar 04, 202127 min

SaaStr 430: The Secrets to $1B ARR and 100,000 Happy Customers with Brian Halligan, CEO and Co-Founder @ HubSpot, and Jason Lemkin, CEO and Founder @ SaaStr

In today’s SaaStr insider episode, SaaStr CEO and Founder, Jason Lemkin catches up with Brian Halligan, CEO and Co-founder of HubSpot. Together they discuss: why partners are a moat, why HubSpot avoided going more enterprise, building vs. buying, and building an eco-system. Video + blog post: https://www.saastr.com/brian-halligan-ceo-and-co-founder-at-hubspot-the-secrets-to-1b-arr-and-beyond/

Feb 19, 202139 min

SaaStr 429: The Current State of SaaS Companies, Subscriptions, and Retention in 2021 with Patrick Campbell, Founder & CEO @ ProfitWell

In this episode, ProfitWell Founder & CEO Patrick Campbell shares benchmarks from over 23,000 companies and offers a helpful framework to re-evaluate your retention strategy and increase your CLV (Customer Lifetime Value) between 10 and 60%. This episode is an excerpt of Patrick’s session from SaaStr University: Spring Semester conference. Watch the full video here: https://youtu.be/-hybaFIV964 Transcript: https://www.saastr.com/saastr-podcast-429-with-profitwell-founder-ceo-patrick-campbell-the...

Feb 18, 202127 min

SaaStr 428: How to Execute a Winning Self-Service Strategy with Naomi Rozenfeld, VP of Revenue @ Wix Answers, and Amelia Ibarra, SVP & GM @ SaaStr

In today's SaaStr insider episode, SaaStr SVP and GM, Amelia Ibarra sits down with Naomi Rozenfeld, VP of Revenue @ Wix Answers. Together they discuss how to execute a winning self-service strategy, including when to launch, cross-functional implications, and how to find the right balance between self-service and customer support. Video + blog post: https://www.saastr.com/how-to-execute-a-winning-self-service-strategy-with-wix-answers/

Feb 12, 202144 min

SaaStr 427: How to Build a Great Intern Program with Farhan Thawar, VP Engineering @ Shopify

Internships have sparked millions of successful careers, and they can be a valuable talent pool from which companies can eventually hire full-time employees. But it’s critical to build your internship program the right way. Farhan Thawar, the VP of Engineering at Shopify, has dedicated years to perfecting his internship program and shares his insider tips for launching a successful initiative of your own. Video + blog post: https://www.saastr.com/how-to-build-a-great-intern-program-from-scratch-...

Feb 11, 202125 min

SaaStr 425: 5 Interesting Learnings from Atlassian at $2B in ARR with SaaStr CEO and Founder, Jason Lemkin

Atlassian has always done things a bit differently. With a relatively small sales team and a huge investment in R&D since inception, Atlassian is proof that you can build a decacorn from anywhere. Listen in to the 5 Interesting learnings we can take away from Atlassian at $2B in ARR. Video and blog post: https://www.saastr.com/5-interesting-learnings-from-atlassian-at-2b-in-arr/

Feb 05, 202118 min

SaaStr 424: How To Raise Your Next Round. What It Takes to Really Raise Capital in 2021 with Christoph Janz, Co-Founder and Partner @ Point Nine Capital

Each year, Point 9 Capital surveys founders and investors to explore what it takes to raise capital for SaaS companies. In this episode, Christoph Janz, a Founding Partner at Point 9 Capital, gives his data-backed insight into what investors are looking for in the year ahead. Video and blog post: https://www.saastr.com/what-it-takes-to-really-raise-capital-in-2021/

Feb 04, 202127 min

SaaStr 423: The Misunderstanding of Enterprise Marketing and What it Really Takes to Scale with Menaka Shroff, Director of Marketing @ Google

When you’re ready to take your enterprise marketing to the next level, you may run into some common pitfalls that hinder optimal performance. In this episode, Menaka Shroff, the Director of Global Marketing at Google, shares her observations of the misunderstandings she has seen during her career and how to avoid them. Video and blog post: https://www.saastr.com/7-common-enterprise-marketing-mistakes/

Feb 01, 202122 min

SaaStr 422: The Twists and Turns Along the Way to Building a Unicorn with SalesLoft CEO, Kyle Porter, and SaaStr CEO and Founder, Jason Lemkin

After a newly minted $1.1B valuation, Kyle Porter, CEO of SalesLoft, sits down with SaaStr CEO and Founder, Jason Lemkin to talk about the twists and turns along the way to building SalesLoft into the Unicorn it is today. From completely pivoting the product early on, to becoming an essential software tool for inside sales reps -- learn how SalesLoft landed some of the Cloud giants like Shopify, Google, and Slack as its customers, and what it takes to build a Unicorn company in today's changing ...

Jan 29, 202156 min
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