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The Next Big Idea

Next Big Idea Clubnextbigideaclub.com
The Next Big Idea is a weekly series of in-depth interviews with the world’s leading thinkers. Join hosts Rufus Griscom and Caleb Bissinger — along with our curators, Malcolm Gladwell, Adam Grant, Susan Cain, and Daniel Pink — for conversations that might just change the way you see the world. New episodes every Monday and Thursday. For ad inquiries, please reach out to: Network+NBI@yapmedia.com
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Episodes

The Story of Stories

What do the campfire, printing press, motion picture, and smartphone have in common? They're all storytelling technologies. Each one gave us a new medium through which to transmit tales, reshaping how we think, what we believe, and who holds power. And we may be on the brink of the most disruptive one yet. In his new book, The Story of Stories , Kevin Ashton traces the million-year arc from fireside gossip to the screen in your pocket. Now, with AI-generated imagery and displays approaching the ...

Mar 16, 202656 min

Best Of: How To Connect With Anyone

According to Merriam-Webster, the word "conversation" has 36 synonyms, ranging from the alliterative ("confabulation") to the arcane ("persiflage"). Why the linguistic profusion? Because conversing is a fundamental part — maybe the fundamental part — of being human. We chat with our families, friends, strangers, and co-workers, and we communicate in phone calls, text messages, emails, and (occasionally) postcards. When these tête-à-têtes go well, it is oddly thrilling; we become better versions ...

Mar 12, 20261 hr 5 min

A War Correspondent on the Crisis in Iran

As the war with Iran enters its second week, two big questions loom: How did we get here? And how will it end? We put those questions to Scott Anderson. Scott is a veteran war correspondent who has reported from Israel, Lebanon, Egypt, Bosnia, Northern Ireland, Sudan, and El Salvador. He’s also the author of King of Kings , a riveting account of the 1979 Iranian Revolution. He helps us unpack the long, complicated history between the US and Iran — countries that were once close allies — and look...

Mar 09, 202640 min

How AI Could Change Everything in the Next 1,000 Days

Emad Mostaque co-founded Stability AI, the company behind the text-to-image generator Stable Diffusion, and he now runs Intelligent Internet, which builds open-source AI models. In his new book, ⁠ The Last Economy⁠ , he argues that AI is about to make human intellect so cheap and abundant that the entire economic order — work, money, meaning — will crack apart. And he thinks this will take place within a thousand days. In this episode, he and Rufus talk about what happens if we sleepwalk into th...

Mar 05, 20261 hr 21 min

Do We Even Need Politicians?

“The first thing we do, let’s kill all the lawyers,” sneers a rebel henchman in Shakespeare’s “Henry VI.” Hélène Landemore, a political scientist at Yale, has another idea: let’s fire all the politicians. She has a point, doesn’t she? Most of ’em are beholden to donors, allergic to accountability, and more interested in stuffing their reelection coffers than serving the public good. But what’s the alternative? Well, Hélène believes we could break the partisan gridlock and restore public trust by...

Mar 02, 202655 min

Inside the Most Creative Friendship in History

On the surface, Ian Leslie's book John & Paul: A Love Story in Songs is a dual biography of the greatest songwriting duo the world has ever seen. So not exactly standard Next Big Idea territory. But what’s remarkable about Ian's book, which I've been pressing on everyone I know, whether they're Beatlemaniacs or the opposite (i.e., Rolling Stones fans), is that through the narrative of this tender, tempestuous, radically inventive partnership — romance, really — genuinely big ideas emerge abo...

Feb 26, 20261 hr 1 min

Michael Pollan on the Mystery of Consciousness

Five years ago, Michael Pollan — the acclaimed author of The Botany of Desire, The Omnivore's Dilemma, and How to Change Your Mind — went looking for an answer to one of life's great mysteries: "How does three pounds of brain matter generate subjective experience?" The result is his luminous new book, A World Appears: A Journey Into Consciousness , which comes out tomorrow. Great journalists like Michael have a nose for story and a knack for timing. Both are on display in A World Appears . It's ...

Feb 23, 20261 hr 17 min

The Science of Change

The only constant is change. You’ve heard it a thousand times. But here’s what the cliche leaves out: Change may be inevitable, but how you respond to it — and who you become because of it — that part’s up to you. Maya Shankar knows a thing or two about this. She’s studied change as a cognitive scientist, explored it on her podcast “ A Slight Change of Plans,” and now written a book — The Other Side of Change — about how the hardest moments of our lives can transform us … for the better. In the ...

Feb 19, 202652 min

Six Simple Rules for a Long and Healthy Life

Do you ever feel like you're drowning in health advice? Eat this, not that. Take this supplement, but only after popping this other one first. Here’s the good news: Most of it doesn't matter. In Eat Your Ice Cream , renowned physician Ezekiel Emanuel shares six simple rules for living longer — and gives you permission to ignore pretty much everything else. The Next Big Idea is now on YouTube! You can find our episodes ⁠⁠here⁠⁠ . If you enjoyed this conversation, check out our interviews with Rus...

Feb 12, 20261 hr 11 min

A Practical Guide to Achieving Excellence

If you’ve spent any time on social media in the last few years, you’ve probably noticed the rise of what Brad Stulberg calls “hustle-culture greatness” — influencers who promote labyrinthine morning routines, ruthlessly optimized habits, and ascetic self-discipline. “That is not excellence,” says Brad. “That is a bunch of elaborate kabuki that masquerades as the real thing.” The real thing is about challenging yourself in worthwhile endeavors, focusing on what matters most, and expressing the un...

Feb 05, 20261 hr 5 min

Does "Mattering" Explain Everything?

In her new book, ⁠Mattering⁠ , Jennifer Wallace argues that our deepest crises — loneliness, anxiety, political rage — stem from a single unmet need: the need to matter. How did this happen, and what can we do about it? The Next Big Idea is now on YouTube! Check out our episodes ⁠here⁠ . If you enjoyed this conversation, we think you'll like Jennifer’s previous appearance on the show , her episode of The Next Big Idea Daily , and Rebecca Goldstein’s book bite for The Mattering Instinct . Follow ...

Jan 29, 202654 min

The Superpower You Didn’t Know You Had

You know that feeling when you meet someone and something just … clicks? Scientists have a name for it. They call it “interpersonal synchrony.” Turns out we subconsciously mimic other people’s movements, postures, facial expressions, and gestures. We even sync involuntary functions like heart rate, blood pressure, brain waves, pupil dilation, and hormonal activity. Kate Murphy, author of the forthcoming book Why We Click , says interpersonal synchrony — syncing for short — is our superpower. But...

Jan 22, 202649 min

‘It’s a Real Company Run by Fake People’

Evan Ratliff started a company last summer. He and his co-founders came up with a name, hired a team, built a website, and launched an app. They interviewed interns, planned a company hiking trip, and fielded inbound interest from VCs. Normal startup stuff. Except for one thing: All of Evan's employees are AI agents. So are his co-founders. He's been documenting the journey on his podcast Shell Game — what works, what doesn't, and what it might tell us about a future where AI employees are every...

Jan 15, 20261 hr 5 min

CRYPTO: Is It Quietly Transforming the Global Economy?

As the co-founder and CEO of Circle — the fintech powerhouse that issues USDC, a popular cryptocurrency pegged to the US dollar — Jeremy Allaire has had a front-row seat to the crypto revolution. Circle now commands a market cap of over $20 billion, yet Jeremy insists it is still an "early stage company." Why? Because the true transformation of the global economy, he says, is just beginning. In this episode, Jeremy and Rufus discuss how the economic system is becoming “internet native," what hap...

Jan 08, 20261 hr 17 min

Why the Blockchain Is Still Critical to Our Future

Chris Dixon runs a16z crypto, a fund that has raised more than $7 billion. So it’s no surprise that when talking about the blockchain, he says things like, “ I've never seen a situation in technology where the gap between what I believe is the potential of the technology and the perception is so wide.” The thing is, he may be right. From enabling digital ownership to complementing AI, the blockchain is poised to reshape the world. In this episode, which first aired in February 2024, Chris explai...

Jan 06, 20261 hr 9 min

Reading Rewired the Human Brain. What Happens If We Stop Doing It?

Maryanne Wolf is a UCLA professor and the renowned author of "Proust and the Squid: The Story and Science of the Reading Brain" and "Reader, Come Home: The Reading Brain in a Digital World." She says deep reading makes you a better thinker, communicator, and citizen. But what happens if you lose the ability to read slowly, patiently, and critically? Is there anything you can do to get it back? Sponsored By: GoDaddy - Get a domain for pennies at godaddy.com/nbi The Next Big Idea Club - Get 20% a ...

Dec 28, 202546 min

How to Make Your Holiday Gatherings Memorable

This is one of our favorite episodes — a conversation with Priya Parker, a conflict resolution specialist who’s worked on peace processes around the world, about her book The Art of Gathering . What she told him changed how we think about every dinner party, every work meeting, every family get-together we host. Priya’s argument is simple but radical. She says most of our gatherings fail because we focus on the wrong things. We obsess over the menu, the playlist. And we ignore the one question w...

Dec 23, 202543 min

FLOURISH: Daniel Coyle on the Art and Science of Feeling Alive

What does it mean to flourish? According to author Daniel Coyle, flourishing is “joyful, meaningful growth — shared.” But how do you achieve that enviable state? The answer lies in Dan’s forthcoming book, “Flourish,” which you can pre-order now on Amazon , Audible , or Bookshop.org . Highlights: (5:11) Life isn't a treasure hunt; it’s more like treasure creation (14:15) The $90 million deli that said no to Disney (20:40) Your brain’s two attention systems (58:00) The rule of the beautiful mess (...

Dec 16, 20251 hr 17 min

Kari Leibowitz Loves Winter (And You Can Too)

In our divided nation, there's one thing many of us seem to agree on: winter sucks. A recent study found that nearly half of Americans would skip winter if they could. Yet not everyone dreads the cold months. Psychologist Kari Leibowitz has spent years studying these winter-lovers, and she's arrived at a surprising truth: people who thrive this time of year aren't just born that way — they've learned to see the season differently. So can you. (This episode first aired in January 2025.) Sponsored...

Dec 11, 202559 min

Best Of: How Successful Groups Work

Daniel Coyle will soon join us on the show to talk about his forthcoming book, Flourish . Today, we're revisiting our 2022 conversation with Dan about his last book, The Culture Playbook . Here's how we described the episode back then: The filmmakers at Pixar. The servers at Union Square Cafe. The badasses on SEAL Team Six. What do these super successful groups all have in common? Strong team culture. But what exactly is culture, and how do you build it? Daniel Coyle has spent the last few years...

Dec 04, 20251 hr 11 min

AI and the Future of the University

Rufus Griscom moderates a panel with leaders from Mozilla Foundation, New York Academy of Sciences, Tech:NYC, and Vanderbilt to discuss AI's profound impact on higher education. They debate whether traditional universities are obsolete, explore innovative approaches like Vanderbilt's new computing college, and consider AI's role in personalized learning, academic integrity, and empowering teachers. The conversation also delves into the evolving job market, the renewed importance of humanities, and the essential skills students will need for a future shaped by advanced AI.

Dec 02, 202544 min

Best Of: David Brooks on the Art of Seeing Others Deeply

New York Times columnist David Brooks explores the art of seeing others deeply, shifting his focus from politics to human connection. He argues that genuine attention and curiosity are primary moral acts, essential for overcoming societal dehumanization and distrust. Brooks shares practical conversational tips and personal insights on how cultivating these skills can enrich individual lives and mend a fraying social fabric.

Nov 27, 20251 hr 6 min

STRONG GROUND: Brené Brown on the Daring Leadership the World Needs Now

In a live Q&A, Brené Brown delves into what drives her work, her Texan roots, and the core tenets of "Strong Ground." She challenges conventional notions of power and courage, emphasizing that true leadership requires embracing vulnerability and disciplined humility, not fearlessness. Brown also discusses the societal implications of limited emotional language and the critical importance of self-awareness, connection, and trust for navigating a rapidly changing world shaped by AI and increasing disconnection.

Nov 25, 202555 min

Brené Brown on courageous leadership (from ReThinking with Adam Grant)

In a live conversation with Adam Grant, Brené Brown explores courageous leadership, emphasizing the identification and operationalization of core values. They delve into strategies for effective communication, like checking "the story I'm making up" and the power of "that's right" from hostage negotiation. The discussion also covers the nuances of vulnerability, setting healthy boundaries, and challenging concepts like "executive presence," encouraging leaders to prioritize learning, care, and mission clarity.

Nov 20, 202546 min

Walter Isaacson on The Greatest Sentence Ever Written

In this episode, acclaimed biographer Walter Isaacson delves into his book "The Greatest Sentence Ever Written," which unpacks the second sentence of the Declaration of Independence. He explores its profound meaning for the founding fathers, their vision for a new nation built on individual rights, compromise, and a robust "commons." Isaacson highlights how these principles remain critical for navigating contemporary challenges like political polarization, economic disparity, and the erosion of shared societal experiences. The discussion underscores the importance of continuous self-improvement and unity as America approaches its 250th anniversary.

Nov 18, 20251 hr 12 min

Best Of: Decoding Elon Musk

Legendary biographer Walter Isaacson delves into the enigmatic life of Elon Musk, tracing his evolution from a celebrated innovator to a highly controversial figure. The discussion covers Musk's intense personality, his brutal childhood, and how his risk-addicted approach has fueled groundbreaking advancements in electric vehicles and space travel, while also leading to public controversies, especially with his acquisition of Twitter and Starlink's role in the Ukraine war. Isaacson explores the complex balance between Musk's love for humanity and his interpersonal brusqueness.

Nov 13, 20251 hr 7 min

Andrew Ross Sorkin: What the Crash of 1929 Says About Today

Andrew Ross Sorkin’s new book, 1929: Inside the Greatest Crash in Wall Street History—and How It Shattered a Nation , is an eye-opening account of the forces that led to the worst financial crisis in history and the lessons that disaster can teach us about today’s economy. (7:09) Life before the crash (8:58) How Americans developed a taste for leverage (17:10) What happened on Black Thursday (20:05) Why so few people saw the crash coming (26:23) Could the crash have been averted? (37:13) Andrew’...

Nov 06, 20251 hr 9 min

Atlantic CEO Nick Thompson on What Running Can Teach Us

Nick Thompson is the CEO of The Atlantic. But he moonlights as a damn good runner. At 44, he ran a marathon in 2 hours and 29 minutes, making him one of the fastest marathoners his age on the planet. He later set an American age group record in the 50K. He has run in blazing heat with ice tucked into his hat and in frigid cold with Vaseline dabbed on his nose. He's run up sunny mountain trails and down dark city streets. He has run, and run, and run some more. His relationship with the sport is ...

Oct 30, 20251 hr 3 min

COMMON KNOWLEDGE: Steven Pinker on Awkward Dates, Cancel Culture and the Necessity of Norms

As promised, today we’re bringing you a full-length interview with Steven Pinker about his new book, When Everyone Knows That Everyone Knows . . .: Common Knowledge and the Mysteries of Money, Power, and Everyday Life . What is common knowledge? For Steve, it is not conventional wisdom. Instead, it’s when everyone knows something and everyone knows that and everyone knows it. That may sound loopy, but the implications of common knowledge — how it’s produced, sustained, and manipulated — are prof...

Oct 23, 20251 hr 1 min

A Food Crisis Is Brewing. Are We Ready?

Caleb is joined by Sam Kass, former senior food policy advisor to President Obama and the chef who cooked dinner for the first family most nights. Now a partner at a venture capital firm investing in food and agriculture tech, Sam has a new book out, The Last Supper: How to Overcome the Coming Food Crisis . The situation, he says, is bleak. Almonds, artichokes, chocolate, coffee, oysters, rice, wine — all at risk due to climate change. And that’s not even close to the full list. Our food system ...

Oct 16, 202546 min
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