Location Based Advertising and the Beacosystem – Verve
Sep 06, 2017•30 min•Ep. 50
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more
Episode description
Acquiring location data is challenging, but how do you monetize it? Verve is one of the few companies who have been able create a successful location based ad network using billions of location data points. We talk to Brian Dunphy, a veteran of Qualcomm, Gimbal and now Verve about what it takes to be successful in this market.
Hosted on Acast. See acast.com/privacy for more information.
For the best experience, listen in Metacast app for iOS or Android