10 — Gamification and lessons from Pokémon GO

Pokémon GO is a cultural phenomenon. In the space of less than a month, the app has been downloaded more than 100 million times. But what is the secret to its success, and what lessons does it hold for those in the L&D industry?

This week on the podcast, Ross Dickie is joined by Owen Ferguson and Ross Garner to discuss the role augmented reality and gamification can play in the development of learning resources.

Want to share your thoughts on the show? Then feel free to tweet us @owenferguson, @RossGarnerGP or @ross__dickie .

You can also find us @GoodPractice or visit http://www.goodpractice.com/home/