Wealth Through Words: Kent Sariano on the Power of Copywriting in Real Estate
Episode description
Episode 60 – Kent Sariano
“This is one thing I've kind of liked about working with all these different clients is like, they're so entrepreneurial, right? And the ones who succeed always have the same mindset. They're very strategic about how they make their investments. Like they don't just fall in love with a deal and go into it. They have a plan. They have an investment thesis. And they know how to execute on it. So, they know what they invest in, and they know why they invest in everything. And they also have amazing follow through. Everybody that I've talked to who is successful, when they start an idea, they finish it. A lot of people can't do that. But every single person that I've worked with who is like a successful real estate investor, who is financially independent, they all have that follow through.”
Join me as I interview Kent Sariano, the founder of Market.Raise.Repeat. Kent shares his journey from screenwriting in Hollywood to becoming a successful copywriter for fund managers, developers, and syndicators. In addition to copywriting for clients, he currently coaches entrepreneurs and writes a weekly newsletter focused on marketing for capital raisers. Kent uses his expert knowledge of persuasive writing – an overlooked resource for building wealth - to help attract and convert investors.
Kent and I discuss:
- His journey from screenwriting to copywriting
- The purpose of copywriting and impact on marketing
- How persuasive writing can help raise capital
- Speaking to the pain points of your target investor
- Copywriting as a resource for business growth
- Life insurance as a financial tool
- The importance of time management and focus for entrepreneurs
- Optimizing existing assets versus constantly seeking new opportunities
- Building relationships through podcasting
LinkedIn: @kentsariano
Email: [email protected]
https://marketraiserepeat.com/
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