CEO Tufan Erginbilgiç on reinventing Rolls-Royce
Nov 08, 2024•26 min
Episode description
Since Tufan Erginbilgiç took the helm of the iconic brand, its share price has surged. Profits have more than doubled. How he did it is a case study in the art of corporate transformation. In conversation with McKinsey senior partner Michael Birshan.
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