Jewelry isn’t just beautiful—it’s hard to market. In this hybrid episode of Legacy of Luxury , Nick Constantino and Jaron Solomon break down what’s broken in jewelry marketing , from abandoned brand-building to the overhype of data-driven performance. They talk sports partnerships, in-store experience, digital agency pitfalls , and the new rules of trust and storytelling . Key Takeaways Performance marketing without brand marketing is a dead end. Radio still builds long-term loyalty in ways soci...
Jul 01, 2025•39 min•Season 1Ep. 5
Description: After nearly three years and 190 episodes, host Nick Constantino signs off Marketing Madmen with a bold, honest look at lessons learned, battles won, and the future of marketing. From agency letdowns to Vegas trade show wins, this finale is part retrospective, part real-talk masterclass on what modern marketing really demands. 🧠 Key Takeaways: Why Nick stepped away: prioritizing quality over quantity in content The downfall of modern agencies—and what brands need instead Radio's un...
Jun 27, 2025•45 min•Season 6Ep. 12
SEO is evolving fast, and AI is reshaping how businesses rank online. Marketing Madmen goes live from Atlanta Tech Week with Chris Williams (Elite Web Professionals) and Tommy Green (Serial Entrepreneur) to break down the latest trends in SEO, AI-driven content, and brand marketing . They dive deep into: ✅ AI-powered search & Google’s evolving algorithms ✅ Optimizing for TikTok, LinkedIn & multi-platform search ✅ Why authenticity in content creation matters more than ever ✅ How businesse...
Jun 24, 2025•35 min•Season 6Ep. 10
Atlanta is evolving, and public spaces are more important than ever. In this episode, Nick Constantino talks with Randall Fox about: ✅ How art festivals bring communities together ✅ The growth of Atlanta & the role of local events ✅ The challenges facing artists in a digital world ✅ Why AI is impacting creativity & artistic expression 🎙️ Tune in now & learn how public spaces shape culture! Key Takeaways: • Public spaces create a stronger sense of community and support local artists....
Jun 20, 2025•43 min•Season 6Ep. 11
How do you create a thriving venue in a competitive market? In this episode of The Marketing Madmen , Nick Constantino sits down with Kelly Campbell and Michaela Palevic of Westside Motor Lounge to discuss event marketing, sponsorship strategies, and how to evolve nightlife experiences for modern audiences . They dive into collaborative promotions, engaging activations, and the future of live music and social culture in Atlanta . #MarketingMadmen #WestsideMotorLounge #EventMarketing #NightlifeSt...
Jun 13, 2025•45 min•Season 6Ep. 10
In this special episode of Legacy of Luxury , we take you behind the scenes of JCK Las Vegas 2025 — the jewelry industry’s biggest event of the year. From couture showcases to the “gypsy underbelly,” we share raw reflections, favorite finds, and what it’s like to experience the show for the first time. Hear about the trends, tech, and timeless craftsmanship that define the future of luxury jewelry. 🔑 Key Takeaways: First-time impressions of JCK Las Vegas from a newcomer’s perspective The differ...
Jun 11, 2025•26 min•Season 1Ep. 4
Diamonds are more than just sparkling stones—they carry a legacy of rarity, power, and prestige . In this episode of Legacy of Luxury , Nick Constantino and Jaron Solomon uncover the legendary stories behind the world’s most famous diamonds , the intricate trade routes of uncut stones , and the science behind what makes diamonds truly special. From the Hope Diamond’s curse to elite Type 2A diamonds , they explore the history, craftsmanship, and emotion that make diamonds timeless. Key Takeaways:...
Jun 03, 2025•25 min•Season 1Ep. 3
AI is changing the way websites are built, optimized, and ranked—but what does that mean for businesses? In this episode of The Marketing Madmen , Nick Constantino sits down with Jason Cyr to explore how AI-driven web design , SEO shifts , and local search optimization are reshaping the digital world. From AI-generated content to the decline of organic search and the future of website conversions, they break down the biggest trends in digital marketing for 2025 . Key Takeaways: AI tools are resh...
May 31, 2025•46 min•Season 6Ep. 9
Platinum's time has arrived. In this episode of Legacy of Luxury , hosts Nick Constantino and Jaron Solomon break down the unexpected market shift that has made platinum a more accessible choice for luxury jewelry. From its history and durability to the unique opportunity presented by its current price alignment with gold, they reveal why platinum may be the best investment in fine jewelry right now . Solomon Brothers Jewelers is taking action—bringing more platinum pieces into its collection to...
May 21, 2025•22 min•Season 1Ep. 2
In this episode, host Moira Vetter speaks with Sandy Jap, the Sarah Beth Brown Endowed Professor of Marketing at Emory University’s Goizueta Business School. Sandy shares insights from her book Partnering with the Frenemy , which examines the boundaries of trust in both personal and professional relationships. They talk about the evolution of direct selling and how social media and influencer marketing has changed our relationships with brands. patreon.com/TheMarketingMadMen: https://www.nick-co...
May 19, 2025•52 min
Dive into the world of Mizuno Golf with Brad Burns and Chris Boshell as they explore Mizuno’s rich history, cutting-edge engineering, the evolution of golf, and the impact of The Foundry —their premium custom fitting center. From pandemic-driven golf booms to mastering your game, this episode is packed with insights that every golfer needs! Key Takeaways Mizuno’s engineering excellence dates back to 1906, rooted in innovation. The pandemic brought millions of new golfers into the sport, reshapin...
May 17, 2025•44 min•Season 6Ep. 8
Nick teams up with SEO expert Chris Williams to break down the latest AI-driven strategies transforming digital marketing. From Google's evolving algorithms to AI-powered ad campaigns, they discuss how brands can stay ahead of the competition. Plus, they dive into how content loops between social media and websites enhance conversions, recession-proof marketing tactics, and why organic search is more crucial than ever. Key Takeaways: Google's algorithm prioritizes engaging content that keeps use...
May 13, 2025•18 min
In this special episode, Nick Constantino welcomes psychotherapist Dave Glick to explore mental health, addiction, workplace culture, and leadership. They dive into the psychology behind modern challenges, the impact of social media, and how professionals can adapt to a changing world. Whether you're navigating career transitions, hiring talent, or sharpening leadership skills, this episode offers valuable insights and actionable strategies. Key Takeaways: Addiction often stems from attachment d...
May 09, 2025•1 hr 1 min•Season 6Ep. 8
Nick Constantino interviews Bob McGreevy, owner of Vital Siding Repair of Atlanta. Bob shares his journey from Massachusetts to Atlanta, where he started his vinyl siding business amidst class action lawsuits against press board siding manufacturers. He discusses his early business success, challenges in home building, and the impact of the recession on his life. Bob emphasizes the importance of self-awareness, pursuing passions, and maintaining a stress-free lifestyle. He also shares his curren...
May 02, 2025•44 min•Season 6Ep. 7
Andy Clement joins the Marketing Madhouse to discuss a deep career in marketing and sales—and moving from the corporate world with Kimberly-Clark into the analyst space with Gartner. Andy and Moira discuss Revenue Councils, alignment, shared sales and marketing KPIs, maturity models and human/digital engagement. patreon.com/TheMarketingMadMen: https://www.nick-constantino.com/ See omnystudio.com/listener for privacy information....
May 01, 2025•45 min
Brasserie Margot isn’t just a restaurant—it’s an experience. Chef John Novak joins Marketing Mad Men to talk about the business of hospitality, crafting unforgettable dining experiences, and how his global upbringing shaped his culinary philosophy . We explore how French cuisine is misunderstood , the power of a well-curated cocktail and wine program , and what it takes to market a restaurant in a competitive city like Atlanta. Plus, key insights on food trends, hotel dining, and industry secret...
Apr 26, 2025•53 min•Season 6Ep. 6
Welcome to the first episode of "Legacy of Luxury," live from Solomon Brothers Studios! Hosts Nick Constantino and Jaron Solomon kick off the series with an engaging discussion on legacy and luxury. Discover the fascinating history of the Solomon family, the evolution of diamonds, and the emotional significance of luxury purchases. Join us for an exciting journey through the world of opulence, featuring industry experts, captivating stories, and much more. Stay tuned for future episodes where we...
Apr 18, 2025•22 min•Season 1Ep. 1
In Episode 181, Nick Constantino and Trip Jobe are live from the Battery to explore the nonprofit world and the challenges it faces. Joined by Nehemiah Lamb, founder of Unique Individual Ranch, they discuss the importance of fundamental marketing and client communication skills for successful nonprofit management. Nehemiah shares his journey from working at the YMCA to starting his own organization, creating a supportive environment for neurodiverse children. The episode delves into the complexi...
Apr 18, 2025•45 min•Season 6Ep. 6
Nick Constantino and Trip Jobe kick off the show with a heated PSA about driving in snow, highlighting the frustrations of navigating icy roads in Atlanta. Despite the freezing weather, the hosts are live from the Battery and ready to dive into a fascinating discussion on intellectual property. They are joined by Gar Hogan, a general partner at Tribute Management, who brings a wealth of experience from his previous career as an attorney specializing in trademark and intellectual property law. Ga...
Apr 03, 2025•45 min•Season 6Ep. 5
In this episode, Nick Constantino and Tripp Jobin dive into the often overlooked yet crucial aspect of marketing: photography. They are joined by veteran photographer Mike Moon, who brings a wealth of experience from his time as a combat correspondent in the Marine Corps. Mike shares his unique journey, from capturing stories of Marines in combat to working in public relations and coordinating with Hollywood for military-related projects. Nick and Tripp explore the importance of professional pho...
Mar 29, 2025•47 min•Season 6Ep. 4
Nick welcomes Holly Wasson, the Chief Marketing Officer of Capital Investment Advisors. Holly shares her journey and experiences in the marketing world, particularly her time at Turner Broadcasting. They discuss the distinct cultures of Turner and Coca-Cola, the evolution of cable TV, and the impact of the internet and social media on marketing strategies. Holly also shares her experiences at CNN, including significant events like the Monica Lewinsky scandal and the Columbine shooting. The conve...
Mar 21, 2025•45 min•Season 6Ep. 3
In this episode, Moira sits down with Sharon Harris, founder of The Sharon Harris Collective and former CMO of Ascential and Jellyfish, and marketing executive with experience at Deloitte Consulting, Sirius XM, AOL and Microsoft. They dive into digital transformation, generative AI, data overload, why CMOs are under attack and generational shifts that are redefining brands. Join us for a thought-provoking conversation. patreon.com/TheMarketingMadMen: https://www.nick-constantino.com/ See omnystu...
Mar 21, 2025•54 min
In this fast-paced episode of The Marketing Madmen , hosts Trip Job and Nick Constantino sit down with Andy Christiansen—motivational speaker, TED Talk presenter, and host of The Tenacious Podcast . They delve into actionable insights on emotional intelligence, leadership, business scaling, workplace culture, and overcoming adversity. Andy shares his journey from growing up in a blue-collar Cleveland neighborhood to becoming a sought-after speaker and adjunct professor of leadership for the U.S....
Mar 15, 2025•44 min•Season 6Ep. 2
Join us for an inspiring episode of Studio Stories as we dive into the remarkable journey of Andre, also known as Dres that BEATnik. Originally from Philadelphia, PA, Andre moved to Atlanta, GA in July 1995 with just $200 and a fierce determination to make a new home. Faced with challenges and setbacks, including a tough experience with an employer, Andre chose the path of independence, ensuring he'd never work under someone else's terms again. 3:08 Finding His Voice in Music 5:01 Building Commu...
Mar 11, 2025•26 min•Season 1Ep. 2
In this episode of The Marketing MadMen, host Nick Constantino dives into a lively discussion with Joe Ciucci of Duane Morris LLP and real estate agent Thom McCorkle. From wild concert stories to the impact of COVID-19 on various industries, we explore the importance of building rapport in sales, the shift in music performances, and the return to tradition and heritage in food, music, and beverages. Tune in for invaluable insights, personal anecdotes, and a celebration of passion in both profess...
Mar 08, 2025•1 hr 15 min•Season 6Ep. 1
In this episode, Russell Herring, Director of People and Growth at Modo Modo Agency, discusses the evolution of recruiting and his 20-year career as a national executive recruiter and entrepreneur. Russell talks about the challenges of finding candidates with the right combination of ever-expanding skills needed by digital and data-driven employers. He also offers expert advice on acing an interview for job seekers. Tune in! patreon.com/TheMarketingMadMen: https://www.nick-constantino.com/ See o...
Feb 19, 2025•51 min
Join Nick and Candice, Business Development Director at Excavations, as they explore the importance of genuine marketing, integrity in business, and the key to adaptability in a tumultuous year. Gain insights into how Excavations has served Atlanta for nearly 30 years and how to avoid becoming a commodity in today's market. Candice also shares her thoughts on overused marketing buzzwords, the significance of customer care, and much more. Tune in for an engaging and insightful conversation! #Mark...
Feb 12, 2025•44 min•Season 5Ep. 26
Welcome to Studio Stories, featuring Alanna, a musician, DJ, and trans youth advocate. Join Alanna as she shares her personal journey into the entertainment industry, driven by her love for attention and performance. Discover the joy she finds in engaging with her audience and the profound connections she makes through her art. In this podcast, Alanna discusses her live performances, DJing in diverse settings, and the importance of human connection in her work. She reflects on pivotal moments in...
Feb 12, 2025•21 min•Season 1Ep. 1
Join host Nick Constantino as he chats with the team from Zero FG, a dynamic startup energy drink company. Discover how Zero FG emerged during the COVID-19 pandemic and created a unique lifestyle brand. Learn about their product development journey, marketing strategies, and the challenges they've faced in the competitive energy drink market. With insights from Sara Lynn (Director of Social Media), Brandon Grubbs (Director of Operations), and Jack Spencer (Marketing), this episode offers a fasci...
Feb 07, 2025•45 min•Season 5Ep. 25
Join Nick Constantino and Mike Jasper on an unscripted journey through their shared history in the marketing world. From their early days at Clear Channel to Mike's rise as a top agent at WME, discover the evolving landscape of marketing, the importance of relationships, and the intricate nuances of deal-making in the entertainment industry. Get insights into the challenges, successes, and future trends that shape the industry. #MarketingMadmen #BrandPartnerships #MikeJasper #WME #EntertainmentI...
Jan 30, 2025•48 min•Season 5Ep. 24
