The Marketer's Edge Interview with Amanda Kantor, Marketing Manager at Saucy Brew Works

What We Discussed:

In today's interview with Amanda Kantor, we discussed a wide variety of issues:

• What kind of business Saucy Brew Works is and what Amanda does for them.
• The company's expansion and entry into the coffee business.
• Raising money  via crowdfunding to help with expanding into the brewing and coffee markets.
• How the company differentiates itself from the competition.
• How Saucy Brew Works attracts and retains customers.
• How Amanda uses technology and the potential of using AI for recipe creation.
• How Amanda and her team of 3 handles all aspects of their brand and marketing
• Their use of agencies.
• How and why Saucy Brew Works positions itself as a food and beverage destination with a wide range of offerings to cater to different preferences.
• Amanda's advice for marketers looking to bring a new agency on board.

Thanks Amanda for a great interview!

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