Quickie Q&A: Hesitations About Turning A Booked Out 1:1 Service Into A Group Offer In this episode, I’m doing something I’m calling a “Quickie Q&A” - and answering a question that came in from a listener via email! I thought it was such a juicy question that I wanted to answer through audio and figured I’d share since many of you may be thinking the same things. We’re talking about hesitations around turning a booked out high ticket 1:1 offer into a group offer, the pros and cons of “BIG...
Feb 10, 2023•44 min•Season 23Ep. 9
How I Really Feel About Sales Calls This episode may shock you… I’m sharing both sides of the coin when it comes to making sales calls optional in your business. In this episode, I’m talking about how I REALLY feel about sales calls, some perspectives about calls and accessibility you may not have considered, and some ideas for incorporating funnels and automated assets into your sales process, even if you love doing sales calls! My new advanced program for course creators, coaches, consultants,...
Feb 09, 2023•1 hr 1 min•Season 23Ep. 8
Turtles & Hares: How To Enroll Different Buyer Types With Funnels and Launches [This training does have the full video with all the visuals and slides published on the blog - check that out if you want the full visual experience!] In this episode, I walk you through my classic, foundational training that has become a core component of everything we teach when it comes to evergreen funnels and launching: The Turtles & Hares concept! There are different buyer types and it’s crucial that yo...
Feb 07, 2023•32 min•Season 23Ep. 7
All The Details About My New Program! Get ready for a big announcement! In this episode, I’m sharing the details about my *new* program… drum roll please…Profit Architecture! Get on the VIP waitlist right here > https://www.fearlessceo.co/waitlist I’ll walk through the structure of this new offer, what’s included, how it works, the pricing, and why I created this integrated way of getting your hands on *all* of our strategies, courses, and tools in one place, at your fingertips. I want you to...
Feb 02, 2023•1 hr 24 min•Season 23Ep. 6
High Ticket vs. Low Ticket vs. Courses - What's Working Now? "Do courses ‘still work’?" "Do high ticket programs ‘still work’?" "Does launching/webinars/funnels/challenges/podcasting/youtube/IG/FILL IN THE BLANK ‘still work’?" I’ve been asked these questions a lot in the last few weeks, along with the classic: “Are courses better than high ticket? Is high ticket better than low ticket? Are low ticket digital products better than courses?” Or the more general “what the actual heck is working onli...
Jan 31, 2023•34 min•Season 23Ep. 5
The Truth About 7-Figure Coaches & Course Creators (AKA: The Equilibrium Training) [This training does have the full video with all the visuals and slides published on the blog - check that out if you want the full visual experience!] In this episode, we are sharing a special training that we originally published as part of one of our paid events. This crucial training shares what is contributing to coach and course creator burnout right now, and how to make some simple but important shifts ...
Jan 26, 2023•1 hr•Season 23Ep. 4
The Simple Strategies I’m Focusing On In 2023 In this episode, Mariah breaks down her plans, goals and focus for 2023. You’ll hear all the behind the scenes of what we are planning to focus on in terms of sales strategies, marketing, product suite developments, and more. Mariah reveals her core “creative constraints” of 2023 - her parameters for deciding what strategies we will focus on and why. You’ll hear lots of insights into the marketing and sales trends of 2023 for course creators, coachin...
Jan 24, 2023•46 min•Season 23Ep. 3
What Really Happened in 2022 (Full Year In Review!) In this episode, Mariah recaps the wild ride of 2022 - as she describes it, “The weirdest year in business yet.” This was one of the most confusing, unclear, up and down years in business and Mariah shares the behind the scenes of navigating all the challenges that come with running an online course and high ticket group program business. Full of real-talk “failures” (launches that didn’t go as planned) and huge celebratory wins (Inc5000, woo!)...
Jan 19, 2023•1 hr 35 min•Season 23Ep. 2
Behind The Scenes of 2020-2021 (Full Recap!) In this episode, Mariah reviews everything that happened through 2020 and 2021 in the business since our last podcast episode. As you can imagine, things were pretty wild through these years and this episode is an honest behind the scenes look at the growing pains, challenges, wins, and celebrations through rapidly growing the company and team through these wild years. In this episode, we discuss: Our plans going into 2020 and how that turned out (hin...
Jan 17, 2023•1 hr 4 min•Season 23Ep. 1
Today on the podcast I’m talking to my client Cami Farey of Simple Site Blueprint ! Before Cami came to the Accelerator she was running her own web design business, booking 1:1 clients charging premium rates. Like many service-based business owners, however, she was at the whim of the limited number of hours in her day, which had her searching for a new (more scalable) business model. Enter the Accelerator. When I met Cami she had a small email list of 250 subscribers, had never sold a product o...
Nov 13, 2019•1 hr 13 min
Hey you, Does the thought of scaling your business to seven figures fill you with fear? I gotta say, I was surprised when earlier this year I started talking to some of my 6-figure clients about how we are going to get them to 7, and they told me they weren’t sure they could handle it! They had a lot of fears around the next level and what it would look like for them. For many people, the leap to six figures takes a TON of mindset work. The leap to seven figures? Even MORE! That’s why I’m SO exc...
Nov 05, 2019•1 hr 26 min
Does the thought of creating all your course content, launching your course, and making sure your students are happy make you feel overwhelmed? When you’re standing at the bottom of the mountain looking up, it can feel completely paralyzing! There’s so much to do...create the modules, create the launch marketing, write the copy, do the webinar, launch, AHH! It’s okay. Deep breaths. I am going to make it simple and stress-free for you to create and launch your course...by showing you the right or...
Oct 30, 2019•17 min
Does the thought of creating your online course content have you SUPER stressed out? It shouldn’t! But if that’s you, don’t worry! Tons of clients come to me and say that the idea of actually creating their course content makes them nervous. How will I know what to include? How will I have time to create all that content? How will I create content that is engaging and gets results? While feeling stressed out about content creation is totally normal, creating your online course content should not...
Oct 22, 2019•18 min
Today on the podcast I’m talking to Becca Tracey of The Uncaged Life! Becca is a SUPER STAR. She’s been launching and re-launching her signature program, Uncage Your Business, for over four years. Before Becca came to the Accelerator, she launched two times a year. She was making multi-six-figures, but if a launch ever tanked, she’d be screwed! That’s what brought Becca to the Accelerator. Together, we built a six-figure evergreen funnel that has added over $100,000 to her business. Now Becca wa...
Oct 15, 2019•1 hr 2 min
Today on the podcast, I’m talking all about the mindset you need to master in order to successfully create and launch your online course, without the self sabotage! In this episode, I get into the mindset blocks and limiting beliefs that are bound to pop up when you’re creating your online course content. Identifying and being aware of your mindset is the first step to making sure you don’t stand in the way of your own success! If you don’t fix your mindset, you’ll be in danger of self-sabotagin...
Oct 08, 2019•24 min
Is there anything better than when inspiration strikes? You know what I’m talking about! That moment where you sit up in the middle of the night with an idea. Something that you’re excited about. Something that’s going to change everything for you, your biz, and your audience. At least… you hope so! As entrepreneurs, having ideas is the best! I live for that lightning bolt moment. But if you’ve been around the block a few times, you know that not all ideas are created equal. In fact, some of the...
Oct 01, 2019•15 min
Today’s podcast is a bit of a different kind of episode than we’ve done in the past… What I wanted to talk about today is how I’ve been dealing with, understanding, and, ultimately, learning to overcome my anxiety. As entrepreneurs, we deal with a ton of pressure and stress on a daily basis. We have SO MUCH responsibility on our shoulders every single day… Our income. Our business’ income. Our employees’ income. So, even if you don’t necessarily consider yourself to be someone who has anxiety, I...
Sep 24, 2019•46 min
Our minds are crazy powerful. Sometimes, we use that power for good. Like when we build courses and launch businesses and expand our influence to help people. But a lot of times, we use that power to tear ourselves down. To list out all the reasons why something CAN’T happen. Instead of focusing on the many reasons why it CAN. Today on the podcast, I’m doing something I’ve never done before. I’m sharing a piece of content from my most premium paid course, Evergreen Engines™. This little piece of...
Sep 17, 2019•28 min
Today on the podcast I’m talking to my Accelerator client Isaac Oakeson ! Isaac teaches civil engineers how to prepare for and pass their Civil Engineering certification tests. He’s built an amazing biz—course, launch, webinars, funnel, all of it. This episode is particularly amazing because Isaac has achieved all of his phenomenal success WHILE having a full-time job AND a family! He’s making his course business happen in his very limited free time. He’s created a “six figure side hustle” with ...
Sep 10, 2019•57 min
I’m pulling back the curtain on what it’s REALLY like to be an Accelerator member, with one of the most inspirational people I know, Paige Brunton of Square Secrets . Paige was actually the very first Accelerator client! She joined us all the way back in January of 2018. Paige came to us as a web designer who was looking to scale up her business and serve more clients without giving up more of her time and energy. Here’s what Paige wanted to do when she joined the Accelerator: ➡️Stop trading 💵f...
Aug 02, 2019•56 min
Today on the podcast I’m talking to my good friend and client, Claire Pelletreau, of the Get Paid podcast. In addition to being a badass podcast host, Claire is the expert in Facebook + Instagram ads! She runs ads for course creators, and teaches people like you and me to sell more of our courses through paid ads! Claire joined the Accelerator specifically to learn how to get her evergreen funnel up and running. 6 weeks after putting her funnel live...it had already earned her 10k in revenue! An...
Jul 30, 2019•1 hr 6 min
I have a question for you: Why aren’t you selling your course every week? 🤔🤔🤔 You do NOT have to wait until your next launch to sell more courses. You can actually create course sales whenever you want, on demand. Yes, really! You don’t have to always promote to the same audience...(most of your audience will have no idea you are selling every week) Not in a stressful or crazy way....(using material you already have) You could be bringing in consistent weekly, monthly revenue (steadily growin...
Jul 16, 2019•27 min
I don’t know who needs to hear this today but: You have permission to stop creating daily content. For many years, the conventional wisdom was that you had to make a ton of noise, aka put out a ton of content, in order to be successful as an online business owner. That meant you had to blog every day, post every day, create every day. If you wanted to launch an online course, you had to post something every single day for months and months leading up to your launch. Otherwise, how would anyone k...
Jul 09, 2019•21 min
“Mariah, no one is finishing my online course. I’m pretty sure it sucks. What should I do?” I hear this all the time . My clients (especially the ones that are running their online courses for the first time) often come to me worried that their students aren’t moving as quickly through their content as quickly as they would like...and it makes them feel like there is something wrong with the course itself. When your students aren’t finishing your course, it’s easy to think that a.) your course c...
Jul 02, 2019•29 min
I love building webinars. But I know most people don’t. Webinar creation is my happy place. I am in one of my best flow states when I am creating webinar content and then performing and delivering it. I truly love it. I really feel like it’s an art form. But so many of my clients come to me with so many issues and fears surrounding recording their webinars. People hate recording webinars. But they shouldn’t! There are so many amazing things about recording a webinar: it’s a great opportunity for...
Jun 25, 2019•29 min
If you don’t go evergreen you’re just mean. (Let me explain) We call setting your course up on an evergreen sales funnel “going evergreen”. Simply put, an evergreen sales funnel is a system for selling your course online every single day, year round. 😇 When you offer your course on evergreen you’re able to serve the people that need your course the most by offering them the solution to their problem exactly when they need it. 😈 By not offering your course on evergreen you’re WITHHOLDING your s...
Jun 18, 2019•30 min
In this joint episode of the podcast, Megan and I are talking through her exciting transition from a full time employee with us to branching off and running her own business full time! We are BEYOND thrilled for her! 🎉 Megan and I wanted to make this episode to give you guys a heads up, talk about how the transition has been for us and share what’s next! That’s right, we’re still incredible friends that love working together, and we’ll be collaborating as two separate business owners - stay tun...
May 28, 2019•51 min
Finding your course idea can seem like a daunting task, but we’re giving your 5 strategies to use while you come up with what you’re going to do for you course. There are three things that make a course successful, so we’ll go over everything you need to know to get started! Resources Mentioned: ✅- Amazon e-Book Reviews https://www.amazon.com/Kindle-eBooks/... ✅- Reddit https://www.reddit.com/ ✅- Quora https://www.quora.com/ ✅- Libsyn https://www.libsyn.com/ Follow Mariah on other platforms: 🌟I...
Aug 01, 2017•25 min
In this episode, we’re giving our best blogging tips for business so you can stop screwing around and start treating your blog like the business it is. We’re talking about evergreen, pillar content that you should be creating, how you can start taking your blog seriously, and how to use your blog to grow your business. You might be surprised on how you can use blogging as a foundational tool for your business! Forget the rumors that blogging isn’t worth your time and energy. It’s all about putti...
Jul 25, 2017•20 min
We’re talking about 10 types of blog posts you must have on your blog and why you should only create PILLAR content. Go so excited to go in depth into each type and how you can add so much value to your blog. RESOURCES MENTIONED: ✅ Mint ✅ Google Keep ✅ WordPress ✅ Squarespace ✅ Vega Protein Powder ✅ ConvertKit * ✅ BBG - Bikini Body Guide by Kayla Itsines ✅ Rebekah Jones Follow Mariah on other platforms: 🌟Instagram: https://instagram.com/mariahpcoz 🌟Facebook: https://facebook.com/mariahcozoffic...
Jul 11, 2017•37 min
