Phil Cooke on Influence, Entertainment and “The Way Back”
Episode description
Phil Cooke is an internationally known writer and speaker, Hollywood producer, and has a Ph.D in Theology. He has given lectures at Yale University, the University of California at Berkeley, UCLA and is an adjunct professor at King’s University in Los Angeles. To date, he’s published three books and has a fourth book releasing in February 2018 called, “The Way Back: How Christians Blew our Credibility and How We Get it Back.” Phil has produced media programming in over 60 countries around the world and was the executive producer of “Let Hope Rise – the Hillsong Movie” and “The Insanity of God.” His company, Cooke Pictures, also helped some of the largest nonprofit organizations and leaders in the world use media to tell their story in a changing, disrupted culture. In today's episode, Phil talks about his new book, and provides tips on how to “sell” the Gospel message to make Christian media more effective and influential in our distracted culture.