The Lawn Care CEO

Dan Ralphs and Aaron Suttenfield•thelawncareceo.buzzsprout.com

We believe that every college drop out, accidental entrepreneur and lawn mowing maven can become a wildly successful CEO. Every week we will discuss how to increase profitability while simultaneously spending less time and having fewer headaches. Join 7-figure business coach, Dan Ralphs and life long lawn care CEO, Aaron Suttenfield to chart your course to becoming a $1M lawn care CEO.

Last refreshed: July 6th, 2025 at 7:19 AM ⓘ

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Episodes

How Do I Start a Fertilization & Weed Control Division this Year?

Send us a text Fertilization is a profitable division. In this episode, we lay out how a mowing-only guy could start a fertilization and weed control division. With special guest Cort Hall, we talk about various aspects of the fert. business, including: The differences between mowing and fertilization companies, The potential of diversifying services The importance of building a strong team. Logistics and costs of setting up a fertilizing truck The role of good customer service The benefits of u...

Apr 01, 2024•55 min•Season 1Ep. 7

Is This the Most Profitable Division in Lawn Care?

Send us a text When working in business we should ask ourselves three things to determine the value of any division in our business: Is it simple to deliver? Does it offer recurring revenue? Is it profitable? In today’s episode we talk about one division that checks all the boxes and may have you change the way you think about the services you offer. 🔗 Follow Us! Facebook Instagram Tiktok Youtube...

Mar 19, 2024•1 hr•Season 1Ep. 6

Performance Based Pay ?!?

Send us a text We put P4P on trial (sort of) and dig into why performance based pay may be a total game changer for your lawn care business. We ask: What about two-man teams? Will people want to leave? What if quality suffers? WARNING: You may leave this podcast wanting to install performance based pay! 🔗 Follow Us! Facebook Instagram Tiktok Youtube...

Mar 12, 2024•55 min

Removing the Bottleneck

Send us a text As we travel the country, talking with business owners one of our favorite questions to ask is: "What is the bottleneck?" Or, "What is your #1 roadblock?" The answer often comes back as a one word response, "me". In this episode, we discuss four key behaviors that highly successful CEOs do to remove this pesky bottleneck. 🔗 Follow Us! Facebook Instagram Tiktok Youtube...

Mar 05, 2024•1 hr 5 min•Season 1Ep. 4

Lessons From The Road

Send us a text Over the last 2 months, we have traveled the country getting to know some incredible 1 Million + Lawn Care companies. In this episode we teach you 4 big lessons we learned on the road. And we also start a new crusade!! 🔗 Follow Us! Facebook Instagram Tiktok Youtube...

Feb 06, 2024•1 hr 16 min•Season 1Ep. 3

What Makes A Healthy Lawn Care Business?

Send us a text When you go to the hospital the first thing the doctor does is to take your vitals. What are the vitals that make a healthy lawn care business? In this episode, we unpack what makes a healthy lawn care business. This is your chance to take a hard look at your business to see how healthy your business is! 🔗 Follow Us! Facebook Instagram Tiktok Youtube...

Nov 21, 2023•58 min•Season 1Ep. 2

Hello World!

Send us a text Our welcome to the Lawn Care CEO Podcast! Here is what you will learn today: Why some small business owners struggle to grow. What is the true definition of Lawn Care Success. One mindset shift that you need to make right at the beginning of your journey to massive Lawn Care CEO success. PS WE hope you like it and stick around for our weekly podcast! 🔗 Follow Us! Facebook Instagram Tiktok Youtube...

Nov 01, 2023•1 hr 4 min•Season 1Ep. 1

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