059: Making $16k/Month With A Website Builder

—Welcome to Startup Gems, where we find undiscovered startup growth hacks, stories and case studies from every random nook and cranny of the internet.—

—Whether you're a seasoned entrepreneur, an aspiring startup expert, or simply someone seeking inspiration, Startup Gems is your source for the stories that ignite the flames of innovation.—

—Today, we have yet another inspiring tale lined up for you. In this episode, we'll be exploring the incredible journey of Alexander Isora, the self-taught web developer, UX/UI designer, and founder of Unicorn Platform.—

—Alexander's story is not just about building a successful business; it's about the principles and strategies that drove Unicorn Platform's remarkable growth. We'll be delving into three key principles that played a pivotal role in Unicorn Platform's success: the power of passion, the importance of customer-centric focus and personalized engagement, and the value of iterative development and continuous learning.—

—Join us as we uncover the specifics of these principles and learn how any business owner can apply them to their own ventures.—


—I’m your host, Chris Koerner, and today, we have another story of passion, determination, and creativity - the story of Alexander Isora, the self-taught web developer, UX/UI designer, and entrepreneur behind Unicorn Platform, a simple landing page and blog builder for software as a service platforms, makers, mobile apps, and startup founders.—

—Alexander's journey began in twenty sixteen when he embarked on the mission to create something truly unique - a landing page builder that was not just simple, but genuinely so. With just 2 grand and an old MacBook, he bootstrapped his venture and started crafting his vision. After a hundred sixty hours of intense coding, he launched a minimum viable product on Product Hunt, the ultimate platform for product launches. The response was phenomenal; Unicorn Platform quickly became the number one product of the day, generating 500 dollars in monthly recurring revenue and 10 grand in lifetime membership sales.—

—Fuelled by this early success, Alexander poured his heart and soul into building Unicorn Platform 2 point oh over the next year. With expanded features, an online content editor, integrations, and design customization, he transformed his vision into a reality. Along the way, he relied on a combination of marketing strategies, including Product Hunt launches, social media engagement, content marketing, SEO optimization, community engagement, and a referral program, to acquire his first hundred customers.—

—Unicorn Platform's business model is as transparent as it gets - users have access to most features for free, and when they're ready to upgrade and connect a custom domain, they can opt for a paid plan. Currently, the platform boasts an impressive 16 grand in monthly recurring revenue and over a thousand paying customers.—

—As a solo founder, Alexander's typical day revolves around a blend of coding, designing, and providing personalized customer support. His workspace includes essential tools like Notion for project management, Trello for product roadmap planning, Crisp for customer communication, and good old email for initial contact. He's not alone in this journey; he collaborates with a remote team and finds moments of relaxation through activities like running, skateboarding, and spending time with his beloved cats.—

—For aspiring entrepreneurs, Alexander's advice is clear: follow your passion, start small with a minimum viable product, surround yourself with a supportive community, and embrace failure as an opportunity for growth. Building a business is a wild adventure, and as Alexander's story shows, with dedication and creativity, anyone can turn their vision into reality.—

—And there you have it, the tale of Alexander Isora and Unicorn Platform, a testament to the power of passion and perseverance in the world of entrepreneurship.—

—Let's now delve into the principles that propelled Unicorn Platform’s growth and explore how any business owner can apply them to their own ventures.—

—Principle 1: Passion Fuels Innovation and Persistence—

—One of the fundamental drivers behind Unicorn Platform's success was Alexander's unwavering passion for creating something truly unique. His genuine excitement and commitment fueled his innovation and kept him going even during challenging times. Passion acts as a powerful catalyst, inspiring creativity and resilience.—

—As a business owner, identify your passion and align your venture with it. Whether it's solving a specific problem, creating art, or providing exceptional service, let your passion guide your business decisions. When you genuinely love what you do, your enthusiasm will resonate with customers, employees, and partners, fostering a positive and motivated environment.—

—Principle 2: Customer-Centric Focus and Personalized Engagement—

—Unicorn Platform's success can be attributed in part to Alexander's hands-on approach to customer engagement. He personally responded to customer inquiries, provided timely support, and addressed their needs directly. This personalized interaction built trust and loyalty, creating a strong bond between the company and its customers.—

—Prioritize exceptional customer service in your business. Invest in active listening, empathetic communication, and quick problem resolution. Utilize customer relationship management tools to keep track of customer interactions and preferences. Engage with customers on social media, respond promptly to emails, and gather feedback actively. By understanding your customers' needs and building genuine relationships, you can create a loyal customer base that advocates for your brand.—

—Principle 3: Iterative Development and Continuous Learning—

—Alexander's journey with Unicorn Platform was marked by iterative development and a commitment to learning from failures. He embraced the concept of the minimum viable product, allowing him to launch quickly, gather feedback, and make improvements based on user responses. By adapting and evolving, Unicorn Platform transformed into a robust and user-friendly platform.—

—Adopt an agile approach to your business. Embrace the concept of MVP and launch your product or service with essential features. Gather feedback from early adopters and use it to iterate and enhance your offering. Stay updated with industry trends, attend conferences, read relevant literature, and engage with experts. Continuous learning not only keeps you informed but also equips you with the knowledge and skills necessary to adapt to market changes and innovate within your niche.—

—By integrating these principles into their business strategies, entrepreneurs can pave the way for success, just like Alexander Isora did with Unicorn Platform. Remember, passion, customer-centric focus, and continuous learning are not just ideals; they are actionable principles that can transform your business journey.—


—Thank you for being part of today's adventure through the world of startups and innovation. Did this episode ignite any fresh perspectives or ideas? Share your reflections and favorite takeaways in a review wherever you’re listening now. Remember to stay curious, continue to forge your own path, and subscribe and follow Startup Gems to be the first to access stories that will fan the flames of your entrepreneurial passion.—