Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! One of the most common questions I get from canine rehabpreneurs—whether they’re just starting out or already established—is: 👉 “How do I get more patients?” And while that might seem like a simple marketing problem, the reality is… it’s often not. In this ep...
May 07, 2026•17 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! We are already through Q1 and well into Q2 of 2026… and for many canine rehabpreneurs, this is where things either start to drift—or where we take control. If your plan didn’t go exactly as expected, that’s not failure… that’s feedback. In this episode, we bre...
Apr 24, 2026•20 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! The field of canine rehabilitation continues to grow—and with that growth comes more opportunity, more competition, and more decisions for business owners to make. One of the most important (and often overlooked) decisions is this: 👉 What kind of business are...
Apr 10, 2026•22 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! We all know the saying “comparison is the thief of joy,” yet we still find ourselves comparing our business, our growth, and our progress to others—whether that’s colleagues, competitors, or even people inside our own community. But here’s the problem: most re...
Mar 27, 2026•18 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! As we move into March and head straight into tax season, it felt like the perfect time to revisit a concept I discussed a couple of years ago — The Dreaded Dumb Tax . Unlike the taxes we pay to Uncle Sam, the dumb tax is the price entrepreneurs pay for bad ass...
Mar 06, 2026•24 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! As the canine rehab field continues to grow, competition is increasing—and many clinics are trying to stand out by adding more equipment, more certifications, or newer modalities. But after helping hundreds of canine rehabpreneurs build their businesses, one t...
Feb 20, 2026•19 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! As we have been discussing topics related to planning for 2026 , today’s episode focuses on what happens when things don’t go according to plan . Because no matter how solid your strategy is, business will throw curveballs—team changes, market shifts, unexpect...
Feb 06, 2026•21 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! Every January, we host an annual planning meeting with our team where we review the previous year, assess what’s working (and what isn’t), and set intentional strategies for the year ahead. And just like I share with our Incubator Mastermind, the very first st...
Jan 23, 2026•23 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! As we kick off 2026, today’s episode reflects on where our field has been—and where it’s headed next. Over the past few years, veterinary medicine and canine rehabilitation have gone through rapid growth, rising costs, increased competition, and now a noticeab...
Jan 08, 2026•26 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! As we wrap up the year and look ahead to 2026 , one topic keeps coming up over and over again: raising prices . Most canine rehabpreneurs know they need to increase their fees—but the real struggle isn’t the math. It’s the mindset, confidence, and guilt that c...
Dec 18, 2025•31 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! As we continue our series on planning for a successful 2026, today’s episode dives into one of the most underestimated skills in entrepreneurship: the ability to keep momentum going and take imperfect action . Inspired by recent discussions inside our Incubato...
Dec 11, 2025•21 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! In this episode, we continue our theme of planning for 2026—but through a different lens: building a business that supports your life , your family , and your personal journey , not the other way around. I share reflections from the past few months of raising ...
Dec 04, 2025•23 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! As we continue preparing for 2026, today’s episode dives into one of the most overlooked—and most powerful—skills a rehabpreneur can develop: finding the unasked question. Because too often we stay stuck, overwhelmed, or spinning our wheels not because we don’...
Nov 27, 2025•24 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! As we continue the theme of planning ahead for 2026 , today’s episode goes deeper—beyond goal setting—to explore what happens when things don’t go according to plan . Because let’s face it: no matter how well we plan, life and business will throw curveballs. W...
Nov 20, 2025•17 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! When most canine rehab business owners think of marketing, they think of one thing — getting new clients. But the truth is, marketing plays a far deeper and more powerful role in your business than you might realize. In this episode, I share five ways that mar...
Nov 13, 2025•26 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! As we approach the end of the year, it’s easy to treat the last few months like the “final stretch” — to just survive and cross the finish line. But that mindset is exactly what causes so many business owners to start the next year already behind. In this epis...
Nov 06, 2025•14 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! As the twins start childcare and TheK9PT completed its 8th anniversary, I’ve been reflecting on how the days are long, but the years are short —both in parenthood and business. Eight years have passed since I left my job to start TheK9PT, and while some days f...
Oct 30, 2025•22 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! Every business owner dreams of steady, predictable growth—but real success as a canine rehabpreneur doesn’t happen in a straight line. Growth comes in waves: the peaks feel amazing, and the valleys… well, that’s where the real work (and transformation) happens...
Oct 23, 2025•20 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! As entrepreneurs, caregivers, and rehabpreneurs, we often find ourselves juggling a thousand things at once — trying to care for everyone else while ignoring our own needs. This episode was inspired by a question that hit close to home: “What do you do when on...
Oct 16, 2025•25 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! Success in canine rehabilitation isn’t just about great clinical skills — it’s about building a business model that actually works . In this episode, I break down the 3 Rules of Business Success every rehabpreneur should live by: creating a profitable model, m...
Oct 09, 2025•26 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! Talking about pricing and selling often feels uncomfortable for canine rehab therapists—but it doesn’t have to be. Selling isn’t about being pushy; it’s about helping pet owners see the value you bring and guiding them toward the best decision for their dog. I...
Oct 02, 2025•23 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! Dealing with criticism is one of the hardest parts of being a business owner. Whether it comes from colleagues, family, or even our own inner voice, criticism can create self-doubt and hesitation. In this episode, we dive into how to handle outside negativity,...
Sep 25, 2025•20 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! In this episode, I reflect on life with newborn twins and how those lessons apply directly to running and growing a business. From learning how resilient we can be, to the power of asking for help, these insights are meant to remind you that both in parenting ...
Sep 18, 2025•32 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! Marketing isn’t just about getting new patients on your schedule—it plays a much bigger role in building and sustaining a successful canine rehab business. In this episode, I break down five powerful ways marketing impacts your business beyond patient acquisit...
Sep 11, 2025•25 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! Back in November of 2024 I hosted a live training for our Canine Rehabpreneur community about making the most our of 2025, especially given the uncertainties some of us were facing as the year started. It is now September 2025, and I thought this was a great t...
Sep 04, 2025•26 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! Selling in healthcare often feels uncomfortable, but the truth is that selling is about providing value and helping clients make the best decision for themselves and their pets. In this episode, I break down the Top 5 Reasons why canine rehabpreneurs struggle ...
Aug 28, 2025•42 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! In this episode, we share the interview Dr Francisco did with Dr Kaitlyn Lackey for the Making Strides for Animal Chiropractic podcast. Dr Francisco opens up about the early struggles of launching his business from scratch, the mental shift required to embrace...
Aug 21, 2025•48 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! In this episode, I reflect on the exact steps I would take if I were launching a brand-new canine rehabilitation business from scratch. After years of building TheK9PT and mentoring other canine rehabpreneurs, I’ve learned what works, what doesn’t, and what tr...
Aug 14, 2025•36 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! In this episode, I’m sharing the full story behind how I ditched the referral trap and instead turned Google into a predictable and sustainable lead-generation machine for TheK9PT — starting with no patients, no referrals, and no local connections. I walk thro...
Aug 07, 2025•34 min
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation & physical therapy that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business! In this episode, we dive into a vital topic that often feels overwhelming for many canine rehab business owners — understanding your business metrics and financial structure. Dr Francisco shares the exact framework he uses (and teaches) to break down financial...
Jul 31, 2025•50 min
