Matt McWilliams returns, as is customary, to ask his three questions. Matt is the author of Turn Your Passions into Profits, and his questions continue to add value to our previous conversations. First, in his book, Matt discusses seven types of leaders, ranging from the Master Maestro to the Cordial Caregiver. Out of these seven leaders, what type are you? I can narrow it down to two, but you may be surprised at which two it is. Next, what is my ideal avatar? Their name, values, pains, and so o...
Dec 14, 2022•18 min•Ep. 269
Matt McWilliams was a previous guest on the show and shared all about affiliate marketing. Jody invited Matt to come back and talk to us about his new book, "Turn Your Passions Into Profit". He has helped many people find success with their products. Now he is launching his own book to help even more people. Matt's book reveals how to find and attract your audience, build a following, and ultimately how to monetize your venture quickly and sustainably. Matt had been trying to write a book for se...
Dec 06, 2022•41 min•Ep. 268
"Discover how to offer help someone in the most effective and impactful way." In this episode, Cassie and I talk about the way we meet and what she learned about how to offer to help someone. Over the years I have found that offering help in the proper way is essential when reaching out to someone. It is important to be specific about what you can bring to the table and to do your research on the brand or organization to understand what they are looking for. Building a relationship is key, and e...
Nov 16, 2022•20 min•Ep. 267
"The show starts the moment your foot hit the stage." In this podcast episode, Cassie and I talk about navigating the irony of using humor and stories to presentations. We both find that they tend to add value without feeling like you are selling. After speaking at a conference Cassie shares some valuable feedback regarding my performance. She emphasized the importance of owning the opening of a presentation. While I traditionally haven’t used slides, I’ve started to incorporate them for marketi...
Nov 09, 2022•23 min•Ep. 266
"Don't impose your bad day on other people - use problems as an opportunity to innovate and create better experiences than before." Recently I was able to experience the magic of creative problem-solving firsthand when Cassie and I put on the Creative Magic Mastermind in Orlando with Lee Cockerell. We had to be flexible due to a hurricane and ended up having to make last minute changes to where the event was hosted. It ended up being a great experience. As we talk about everything that happened ...
Oct 26, 2022•19 min•Ep. 265
"We can all strive for a balanced lifestyle and create a better environment for ourselves and those around us." During this episode Cassie and I talk with Djuan Rivers about how to get the most out of life. Djuan is a former Vice President of Disney Parks and Resorts, who now travels the world and inspires others to find balance in their lives and careers. Djuan had a passion for travel and a balanced lifestyle, which he instilled in his team as a leader. His interest in traveling began in the 7...
Oct 12, 2022•21 min•Ep. 264
In this episode of The Jody Maberry Show, I broke my own rules and recorded using only my iPhone. When I was with Jeff Noel this summer in Glacier National Park, Jeff wanted to record short podcast episodes using only the iPhone. I was hesitant at first, but we recorded the first episode sitting next to Grennell Glacier, and despite some initial technical difficulties, we produced a quality recording. As Jeff and I reflected on our travel in the wilderness, I realized recording episodes on the i...
Oct 05, 2022•19 min•Ep. 263
“You motivate the masses, but you inspire the individual.” Notable Moments 00:17 – Reflecting on his time as VP of Disney’s Animal Kingdom 01:32 – The unique magic and conservation work at Animal Kingdom 06:20 – Why culture and personal connection matter in leadership 08:48 – Leading people as whole individuals, not job titles 13:16 – The difference between managing 5,000 people vs. inspiring individuals 15:34 – What people say about you is the truth—whether it’s true or not 17:07 – An unforgett...
Sep 22, 2022•28 min•Ep. 262
Many people are familiar with podcasts. It doesn’t matter what industry you are in, you can benefit from podcasting in one way or another. Cassie Tucker joins me as we unpack three strategies for leveraging podcasts to reach your goals. The first strategy is the one most think of when they consider podcasts. The long-term podcasts. Ideally, in this scenario, you post weekly and maintain the podcast an indefinite period. There are many benefits to this strategy. It allows you to build a network a...
Sep 14, 2022•25 min•Ep. 261
Tanner Brock is back for our traditional follow-up episode, and he has three questions locked and loaded. First, what is the most afraid you have been in the wilderness? I can tell you it isn’t meeting a bear, and it isn’t getting lost. The answer might surprise you. Second, if you started a new podcast, what would the new podcast be about, and what would the name be? I have a topic top of mind, but the name might be more difficult to answer. Third, you were one of the attendees at the Changing ...
Sep 07, 2022•17 min•Ep. 260
Tanner Brock has returned to discuss his newest resource, a five-step system to gaining true mentors in your life. Tanner is many things, namely the founder and CEO of Changing Discourse and host of the Changing Discourse Podcast. After six years of seeking out and learning from some of the best mentors, Tanner shares how to find the right mentors with us today. Once you identify someone you want to mentor you, there are five things to do. Don’t seek the relationship. Most people don’t have the ...
Aug 31, 2022•26 min•Ep. 259
"Don't do what everyone else is doing. You don't have to copy someone else. And if something else did work, yeah, it worked for them. But that doesn't mean you have to follow their exact recipe." When it comes to sales, following a cookie-cutter approach often leads to frustration and missed opportunities. I learned this firsthand while selling my car on Facebook Marketplace. A lot of the success depends on authenticity, attention to detail, and a clear understanding of what buyers value. Effect...
Aug 25, 2022•29 min•Ep. 258
Cassie Tucker started working with me one year ago. Initially, Cassie provided support for the work I was doing. Over time, her role expanded, and now she provides operational support and marketing strategy for my business and our clients. We've worked together on product launches and events. Cassie joins us for this episode of The Jody Maberry Show to discuss what she has learned during her one year working for Maberica, INC. Cassie talks about how living out your dream is possible in ways you ...
Aug 03, 2022•23 min•Ep. 257
“It’s okay to take a rest. Work can wait. Your body and your family cannot. Notable Moments 00:47 – First vacation with serious unplugging 03:11 – Excitement about returning to work vs. missing out 04:18 – Will taking a break create a 9-month ripple effect? 06:22 – Approaching this trip as if it were the “last time” 07:57 –Rest strategies: planning, automation, and communication 09:27 – Redefining unplugging for entrepreneurs: daily, weekly, or modified breaks 10:47 – How rest unlocked creative ...
Jul 13, 2022•23 min•Ep. 256
Mark Rucker is with me again in our traditional follow-up episode where he can ask me any three questions of me that he wants. Mark took a page out of his own book to come up with his three questions and they are great. First, have you ever participated in a personal talent assessment? I have personally done a couple over the years, and I have had some points of contention with the results at times. Next, how have you professionally used your helper abilities to help others pursue their dreams? ...
Jul 06, 2022•15 min•Ep. 255
Mark Rucker joins me and shares secrets from his Life and Leadership files. Mark worked with Disney for 32 years, has served as an executive with Great Wolf Lodge, and recently authored the book Coffee with the Mouse: Life and Leadership Wisdom from 32 years at Disney and Beyond . Early in life, Mark started collecting lessons on leadership into his drop file. Over time, it morphed into life and leadership lessons that he has since shared over coffee and now in a powerful book. Character is impo...
Jun 29, 2022•38 min•Ep. 254
An MBA can lead to a promotion and a bigger salary in the corporate world. But if you run your own business, do you need an MBA? In the two years between my time as a park ranger and launching my own business, I went back to school to get an MBA. Now, nine years later, I look back and consider if an MBA has given me an advantage as an entrepreneur. Reasons Not to Get an MBA -Student loans can limit your opportunities. -Time and money spent getting an MBA could instead be used to become an expert...
Jun 22, 2022•21 min•Ep. 253
I try to make two or three solid connections with people when I attend live events. I want to spend enough time with those people where we keep in touch after the event. To make good connections, you can't be the person who shows up slinging out business cards like a blackjack dealer. And you won't make an impression on people if all you do is talk about yourself. Use these Ten Tips to make connections at Live Events Instead of asking, "How are you?" ask, "How is your day going so far?" This can...
Jun 01, 2022•31 min•Ep. 252
Tim Schurrer is back for our traditional follow-up episode where I invite my guests into the interviewer chair. Tim has three questions for me, and as always, they do not disappoint. Question one requires a little bit of context, but when you boil it down, the question is simply this: who are you showing up for? For me, there is the obvious answer. Then there is also the more specific answer that can be summed up in the avatar of Lee Cockerell. Next, what is your favorite story of helping someon...
May 25, 2022•19 min•Ep. 251
Tim Schurrer is with me and is unpacking his new book, The Secret Society of Success. Tim spent ten years on Donald Miller’s Storybrand team and has recently embarked on a new journey as an author, podcaster, and speaker. At some point or another, we all ask the question “what is success?” Society often waters success down to prestige, money, or position. Tim’s book takes a unique approach to answering this question. Success can look very different. It can be flying under the radar. Just because...
May 18, 2022•34 min•Ep. 250
Cassie Tucker returns today and we are laying out the greatest marketing lessons you are going to find. And I learned them from my dog. As a dog owner, I am very interested in making sure my four-legged family member is taken care of. Not too long ago, I learned about a dog boarding and daycare company that markets their product in such an amazing way that I am now a customer. Here are seven lessons I have learned from a doggy daycare that business owners can adopt to their marketing. First, the...
May 11, 2022•22 min•Ep. 249
"You feed off of the energy that is happening around you. You can turn that into a positive experience. As the leader, the outcome has a greater chance of becoming a positive outcome or a negative outcome because you're personally involved and based on the way you handle a situation." Djuan Rivers is a former Disney executive whose retirement journey is anything but typical. When Djuan left Disney, he didn’t settle into a quiet life. He packed up and moved to Paris, fully immersing himself in Fr...
May 04, 2022•16 min•Ep. 248
"When you say no for someone else, you're deciding for them before they even have the chance to decide for themselves." Early in my career, I learned a powerful lesson about giving people the opportunity to say yes. I was working as a park ranger when reached out to Lee Cockerell, the former Executive Vice President of Walt Disney World. At the time, I had no idea that a simple introduction would eventually lead to a lasting friendship and professional partnership. Meeting Lee taught me not to s...
Apr 27, 2022•40 min•Ep. 247
“If your systems burned to the ground, how would you rebuild them?” Notable Moments 01:33 – Recap of the Perch community’s Clubhouse call on unlearning 02:22 – Lee Cockerell as a model for learning and unlearning at every age 03:42 – Unlearning can apply to small things: routines, habits, opinions 04:30 – How taking notes as questions creates deeper curiosity 06:07 – Fresh perspectives reshape old processes 10:52 – Process evolution: solid foundations with open minds 11:59 – Learning vs. Fixed M...
Apr 20, 2022•20 min•Ep. 246
Recently I was a keynote speaker for a conference for park professionals in the midwest. I spoke on Role and Purpose and how parks can thrive once they understand every job has a role to perform, and every role plays into the bigger purpose of the park. Once I was off stage, many people came up to ask questions and talk about my topic. As a speaker, the biggest compliment you can get for your presentation is someone seeking you out to ask questions. When someone finds me to ask a question, I kno...
Apr 13, 2022•19 min•Ep. 245
You can find out more about the Perch at https://jodymaberry.com/perch
Apr 06, 2022•48 min
With the Jody Maberry Show, I like to give you a behind-the-scenes look at what it is like to work with the people I work with. In this episode, Dan Cockerell and I talk about what it took to put together a cruise for his online community, known as The Perch . Dan explains what led to doing a cruise for the community. Then he discusses what he would do differently about the next cruise. A member of the Perch, Rob Midiri, joins us as a guest on the episode to ask questions to both me and Dan. In ...
Mar 24, 2022•24 min
"Human connection is important. Don't take it for granted... Covid really taught us not to do that." The past two years have restricted many of the personal interactions we took for granted. Now as pandemic constraints ease, businesses have a prime opportunity to reconnect with customers. During my recent trip to Indiana, I had the pleasure of speaking at the Great Lakes Park Training Institute where I presented on the difference between role and purpose. How can you make people feel truly seen,...
Mar 16, 2022•18 min•Ep. 242
"Watch how those around you are briefing and how they interact. Learn from that and adapt along with that.” Notable Moments 00:01:21 - Eric's Position at Disney 00:03:19 - Importance of Feedback and Adaptation 00:09:20 - The Power of Storytelling 00:11:41 - Adapting to a New Environment 00:12:55 - Importance of Giving and Receiving Feedback 00:13:41 - Being Receptive to Unexpected Feedback 00:16:43 - Doing Homework on Company Culture 00:20:49 - Adapting to a New Environment 00:23:31 - Watching P...
Mar 05, 2022•25 min•Ep. 241
Cassie Tucker is back, and we are unpacking five lessons learned from live events and how they are run, especially in this post covid world. These lessons may be specific to a live event setting, but they are principles that can extrapolate into just about any arena of business. First, set yourself up for adjustments. Every single day something will change. When you expect it and plan for it, you will keep everything running smoothly. Have backups. Think through the worst-case scenario and plan ...
Feb 23, 2022•23 min•Ep. 240
