I’m going to be honest, friend… Sometimes building a business is lonely. There are SO many questions to ask, problems to solve, and pressure to get it right that it's tempting to wish for a magic genie in a lamp to give you all the answers you need. Now listen…When it comes to support and a digital push, we're no genies in a magic lamp, but the Social Curator team and I have had the honor of coaching thousands of business owners to take their business to the next level... and we want to help YOU...
Oct 06, 2020•21 min
Picture this... You sit down at your desk with a latte, laptop, and lots of inspiration. You’re ready to slay the day! You check your email, respond to a few important questions, and then pick up your phone to post an Instagram story. You take a photo of your computer and coffee cup with “Monday Morning Hustle” written on it. Then you answer a few DM’s, scroll through your feed for a bit…. You go back to what you were working on… * Wait, what was it that I was doing? Oh yea, that project…* Does ...
Oct 01, 2020•12 min
Friend, have you ever thought about using YouTube to grow your business? Whether you feel like I’m reading your mind or the thought makes you shudder, my guest today, Sunny Lunarduzzi , is about to convince you. In this episode, you’ll learn: How to use your story to create relatable content that converts What Sunny would say to a business owner who recognizes the power of YouTube, but who doesn’t feel comfortable being on video The cost and barriers of entry to YouTube and so much more. Y’all, ...
Sep 29, 2020•45 min
I have a question for you, friend… Are you using Instagram Reels? I know, I know… It feels like every time we turn around there’s a new Instagram update, a new feature or algorithm change and it’s hard to keep up. But that’s what I’m here for, pal! >>My goal is to make sure you always have all of the tools you need to market your business and that’s why I’m coming at you with this episode on Instagram Reels today.<< It’s a conversation with one of my closest friends, Amy Porterfield,...
Sep 28, 2020•53 min
Recently, I was in the middle of a workout and I wasn’t feeling it. I was tired, sweaty, and felt like giving up… and I needed to think of something to help me push through to the end. I was trying to decide what could help me get through the last 25 minutes of my cycle class, and I decided to express gratitude. But I didn’t think about expressing gratitude for people you’d expect--my friends, family, and people who support me. Instead, I decided to express gratitude for those who have tried to ...
Sep 24, 2020•16 min
Do you know what determines your success? No, it’s not money, talent, or connections… >>Buttercup, contrary to popular belief, the biggest determining factor of your success is your mindset. << On that note, this episode of a Social Curator Coaching Session is unique because the questions were more focused around business beliefs (things we believe are facts that limit us, or make us lucky, or--maybe, just maybe--give the impression that some of us are destined for greatness and othe...
Sep 22, 2020•49 min
According to a recent article by Influencer Marketing Hub , there is an estimated 800 MILLION active users on TikTok and it is one of the most downloaded social media platforms of the year. When you hear that there’s 800 million users, do you immediately think about how likely it is that your ideal client is hanging out on TikTok? *You should!* >>TikTok is NOT just for Gen Z, but it is great for businesses in all industries and with ideal clients of all ages.<< In today’s episode, I’...
Sep 17, 2020•22 min
Anyone out there (besides me!) ever have a perfect plan completely unravel? That’s how I felt about my business right before I started Social Curator. You see, 3 years ago I was feeling betrayed by a team member, confused about my calling, and wondering what I should do next. >>It was in the midst of my lowest day that I had the idea to create a membership for business owners that provided photos, captions, and a marketing plan.<< Now, my team and I have helped over 21,000 business o...
Sep 15, 2020•25 min
Are you ready for me to blow your dang mind, Hustler? >>Right now, from the palm of your hand, you can reach someone across the world in the palm of THEIR hand and tell them about your business on Facebook or Instagram Live.<< Will you use this as another tool in your digital marketing arsenal or will you scoff and insist that traditional marketing is still where it’s at? Friend, well thought-out Live videos are engaging for your audience, builds your personal brand, and lets them se...
Sep 10, 2020•15 min
Friend, I don’t have a crystal ball, but I have a prediction about your future…. Today’s episode is going to completely change your life and your business >>I know it’s a lofty statement, but hear me out: my guest today, Berna Anat , is the perfect combination of hilarious and brilliant when it comes to finances.<< After paying off $50,000 debt, she saved up to quit life, become a Financial Hype Woman full-time, and has been traveling the world ever since. Her work has been featured ...
Sep 08, 2020•48 min
Friend, do you know what equals a profitable business? It’s not what you think…. And you’re about to find out in this replay from SeneGence International’s PITStop M3 this summer! >> SeneGence International is a direct sales company in the beauty industry and they welcomed me to give a keynote at their virtual conference.<< Afterward, their distributors were invited to ask me their burning business questions and THAT is what you are about to hear today. From my biggest advice for a t...
Sep 03, 2020•41 min
Friend, today I’m about to take on something that no podcaster has dared to do before… Talk about taking PHOTOS on a completely audio platform. *Yep, you heard that right Hustler… I’m whipping out my photography skills today to teach you 3 ways to take better photos for Instagram!* I know it’s a little crazy, which is why I’m going to come right out and invite you to download the corresponding guide to SEE what I’m talking about. But I hope you’re wearing sandals because you know what’s pretty k...
Sep 01, 2020•23 min
Can you imagine taking a lead from cold to warm without doing ANY manual steps? >>How many more customers could you serve and how much more money could you make if this level of automation was true for your business?<< Buttercup, this is what’s in store for you in today’s episode. Will Christensen is the co-founder of DataAutomation , which customizes both automation and integration processes for e-commerce sellers. But don’t worry service-based business owners: Will can help you too...
Aug 27, 2020•42 min
When I decided to hire my first team member, I was completely overwhelmed. I kept thinking: How would I find them? Could I afford it? What would they even DO? The truth is: There is always more to do, more clients to serve and more products to sell… But there is only one of you. >>If you’re feeling tired and overwhelmed, hiring someone to fulfill a role (even simply a virtual assistant) may be the answer you’re looking for!<< In this episode, I’m going to walk you through: How to dec...
Aug 25, 2020•35 min
Have you heard the news?! Instagram Reels has just been added to Instagram as a quick, fast-paced way to produce content! This is preeeetty monumental because for business owners, Instagram Reels is the best thing to hit the app since they added Stories >>Think of them as 15 second micro-commercials that can be edited together rather than recorded in real time like on Stories.<< Since the update, I have been discussing with my team how we can incorporate this feature into our content...
Aug 20, 2020•23 min
Hustler, do you know what makes sales on social media? No, it’s not the amount of followers you have or how pretty your feed is… *I hope you didn’t actually think the answer was that superficial!* >>What makes sales on social media is, drumroll please…. Trust.<< Your followers need to have no doubt in their mind that you have a solution to their problem and that you’re the perfect person to solve it. And the way to do that? Well, that’s what you’re going to hear in my conversation wi...
Aug 18, 2020•36 min
Are you a multi-passionate person? Have you ever been told to “pick one thing and stick with it” and it feels like making Sophie’s Choice? Oh friend, if this resonates with you, you are going to LOVE my conversation with Ken Coleman! In this interview, Ken and I discuss: How to find your purpose Ken’s unexpected advice for the multi-passionate entrepreneur The 7 stage path to meaningful work I know that I personally learned so much about marrying your purpose with your paycheck so I can’t wait t...
Aug 13, 2020•40 min
Let me be real y’all: When I first started my business, I was desperate for people to know who I was. I wanted to show what made my business special, but it felt like no one paid attention. >>It wasn’t until I started sharing who I was, in addition to what I did, that made the biggest difference.<< Now, when it comes to using Instagram to build a relationship with your followers to eventually turn them into customers, it is so important to create content that gets followers talking b...
Aug 11, 2020•17 min
50% Holy, 50% Hood… That’s what perfectly describes me and my twin sister, Bianca Juarez Olthoff. Can you guess which half I claim? *That’s riiiiight: I’m definitely more Hood than my Pastor sister, who’s like the MexiRican version of Mother Theresa!* Now before you think that we’re about to go on a trip down Memory Lane, I have to introduce the real subject of this conversation: how to build a personal brand. >>As two women who grew up in the same town with the same parents and the same e...
Aug 06, 2020•47 min
I know this may sound a little lofty, but I know the BIGGEST mistakes you’re making when speaking to your ideal customer on social media. And today, you’re going to hear that tip and MORE as I deal it to you straight *no chaser* in today’s coaching session with Social Curator members. I can’t *help* but get heated in conversations about finding and engaging with your ideal client on social media! In this episode, I answer the following questions about identifying your ideal client: How can I fin...
Aug 04, 2020•40 min
Friend, I’m going to be real with you... I often hear entrepreneurs not posting on Instagram because they’re worried about not getting likes or wonder what people will say about their content… And I’m like, STOP THINKING + START DOING. And here’s the thing: I can talk a biiig game by telling you all of the things you need to have in your Instagram account but it is crucial for you to look at your own account with objectivity and self-audit your account in order to make big changes. >>Becau...
Jul 30, 2020•26 min
“Here's to strong women. May we know them. May we be them. May we raise them.” -Maya Angelou Oh friend, if you love this quote you are going to love today’s guest, Sandra Chuma . For more than 15 years, Sandra has successfully blended business leadership, entrepreneurial innovation and creativity. Sandra hopes to provide access to the untold stories of exceptional African women that will resonate, inspire and ignite strength through her podcast, Ndini . >>She believes that our greatest res...
Jul 28, 2020•52 min
Friend, how often do you think about your pre-Coronavirus life? Is it filled with nostalgia and longing? For me, I think about receiving a call that we are able to adopt our baby girl and packing in about 30 minutes for a trip to Vegas… and that’s exactly what you’re going to hear today. Right before the quarantine, I had a conversation with Vivian Nunez on her podcast, What Happened After? Although I feel that while the changes in this episode feel different with what we’ve been through since t...
Jul 23, 2020•37 min
Friend, do you feel like you’re doing #allthethings on Instagram but you aren’t seeing results? *Cue the sweaty palms!* You’re not alone, boo boo. Jamie asked the same question on a recent Ask Me Anything video I did on Facebook Live. In this podcast episode, you’re about to hear my response about when she should change her strategy or have more patience. And in addition to changing strategies, in this conversation I also answer questions on: What to share in your free resources vs. what you tea...
Jul 21, 2020•35 min
You’ve started a business... great! Now how do you go about setting yourself apart from all the competition? When I hear business owners talk about how to stand out in a saturated market, they paint the picture of feeling like they will get lost in a crowd *especially on social media* Friend, you’re in for a treat because that’s exactly what my friend Amanda Tress and I help you with in this episode! Amanda founded the FASTer Way to Fat Loss in 2016 and quickly scaled it to become one of the fas...
Jul 16, 2020•31 min
Have you hopped on the hashtag train or are you still sitting at the station too scared to get aboard? I get it friend, hashtags are a beast to conquer. You don’t know which ones to use, how many to throw on a post, and in the end wonder if they even do anything. But guess what Buttercup: you can’t sit on the side of the tracks forever, because Instagram *wants* you using hashtags and using them is one of the best ways to get discovered! Want to hear a crazy statistic? An instagram post gets 12....
Jul 14, 2020•20 min
If I were to stop you on the street and ask you who your business is for, would you hesitate or would you be able to confidently describe who you cater to? >>Most business owners I talk to struggle with not knowing who their ideal client is. They try to reach everyone, but by doing that don’t really reach anyone.<< I get it boo, you’re scared to limit your sales by limiting your audience. Some of my Social Curators felt the same way!But in a recent coaching session I explained to the...
Jul 09, 2020•41 min
Have you heard of a little show called Shark Tank? In case you haven’t, it’s a captivating one where entrepreneurs pitch their products to investors for the opportunity to get funded. *It has me sitting on the edge of my seat everytime I watch it!* I had the privilege of getting as close as you can get to being on the show… I went live with Daymond John (one of the investment Sharks) on Instagram. I definitely geeked out a little. *Okay who am I kidding, I geeked out A LOT.* This episode is ALLL...
Jul 07, 2020•28 min
Do you ever feel like you’d rather have a root canal than plan out your social media content? It may sound a little dramatic, but I feel you boo: that struggle is all too familiar. I would spend hours each week overthinking, planning, and editing and still not be satisfied with the content I was putting out. It was so exhausting! ...That is until I created a system that helped me plan out a week’s worth of content in less than an hour. Let me say that again so sinks in… I can build one week’s wo...
Jul 02, 2020•20 min
Let’s face it: we’re living in a virtual world. For the last several years, online businesses have been coming in hot and with COVID-19 still hanging around like that unwanted party guest, more and more businesses are having to pivot with the times. If you’re a brick and mortar business and have been affected by the shelter in place order or you're a service based business who’s thinking about expanding your services to be offered virtually, there is something in this interview for you! In this ...
Jun 30, 2020•50 min
