On today's episode, Janelle talks with Julie and Michelle of Veteran's Liberty Ranch in Texas. They discuss how the Ranch came to be, their tips for maintaining a recognizable brand presence and their goals to take over Texas and hit $1 Million in Sales. Learn more about Julie and Michelle: https://www.barn2door.com/fan/veterans-liberty-ranch Find more Farm resources: https://www.barn2door.com/resources
Jun 14, 2024•55 min•Ep. 155
Farmers’ markets can boost visibility in your local community, but they are not necessarily a catch-all. Today, 99% of Americans don’t regularly attend farmers’ markets. The lives of Americans are busy, and many buyers choose to opt for the most convenient option. That’s why the markets aren’t just about selling products but attracting and engaging new customers to make regularly purchasing from your Farm the more convenient option. This audiobook outlines the tactics to double your sales on mar...
Jun 04, 2024•14 min
In 2021, Benoit Family Farmstead made the decision to partner with Barn2Door to expand their reach to access new Buyers with Farm eCommerce and streamline their operations. The Farm has been able to add more products and serve their community, without having to spend extra hours in the office. As a member of the Barn2Door Farm Advisor Network, Erica Benoit is excited to share her experience and advice for Farms looking to grow direct sales. Learn more about Benoit Family Farmstead: https://www.b...
May 31, 2024•32 min•Ep. 154
There is no silver-bullet to supercharge your Farm growth. There are a handful of persistent efforts that have brought success to a number of Farms across the country. From simplified product offerings to consistent marketing, here are $1 million Farm tactics. Find more Farm resources to spur sales: https://www.barn2door.com/resources
May 20, 2024•33 min•Ep. 153
In this week's episode, James and Maimee discuss email best practices to engage Buyers, and increase traffic to your Farm store. Implement these tactics for writing attractive emails and consistently improving your performance. For more Farm resources, check out: https://www.barn2door.com/resources
May 03, 2024•37 min•Ep. 152
With a variety of best practices and techniques for how to create a successful Farm business, it can get overwhelming to know which tactics actually work. Many CSAs have developed proven tactics to increase revenue, lock in early buyer commitments, and streamline processes to ensure products go out the door with money in hand. In this week's episode, listen to the audible version of our eBook - Five Key Tips from CSA Farms Making Six Figures Find more Farm business resources, including eBooks: h...
Apr 19, 2024•25 min
In this week's episode, James speaks with Alexia from Farm-to-Consumer Legal Defense Fund about the proposed electronic ear tagging updates for livestock and how this rule may affect Independent Farmers. For more information, visit: https://www.farmtoconsumer.org/ To find more Farm resources, check out: https://www.barn2door.com/resources
Apr 12, 2024•33 min•Ep. 151
In this week's episode, Janelle talks with Rachel Shenk of Shenk Family Farm. Shenk Family Farm in North Carolina began their protein operation in 2016, turning it into a business the next year. With the help of automated software, successful marketing efforts and convenient, local fulfillments, the Farm has scaled to a 6-figure operation. To find more Farm resources, check out: https://www.barn2door.com/resources
Apr 05, 2024•52 min•Ep. 150
Price your Produce for consistent revenue that secures a healthy Profit. In this week’s episode, listen to the Audible version or our newest eBook - Planting for Profit. Download the eBook: https://www.barn2door.com/e-books/planting-for-profit For more resources, including eBooks, visit https://www.barn2door.com/resources
Mar 29, 2024•20 min
As an Independent Farmer, you must be in control of your finances to make a profit. It is important to be organized and prepared when tax season comes. In this week’s episode, learn finance best practices from Taylor Bridges of Bridging the Gap Financial Services. For more Farm business resources, check out our content: http://barn2door.com/resources
Mar 25, 2024•28 min•Ep. 149
In this week’s episode, Janelle speaks with Veteran’s Liberty Ranch (TX) to discuss their success using Barn2Door’s POS for in-person sales. Farmers Markets help Farmers build meaningful relationships with Buyers, while securing purchases. It is crucial to have a POS device that allows for all customers to buy your products. Selling, tipping, reserving and syncing your inventory is made easy with Barn2Door’s POS. Learn more about Barn2Door's POS: https://www.barn2door.com/point-of-sale Find more...
Mar 15, 2024•41 min•Ep. 148
In this week's episode, Janelle meets with Josie Rozum from Dan & Debbie's Creamery in Iowa. With a marketing background on a 3rd generation dairy Farm, learn how Josie thinks about investing in marketing today for future sales, and how to streamline marketing efforts in just one hourly ‘meeting’ a week. Learn how Barn2Door can help support your Farm marketing efforts and more: http://barn2door.com/resources
Mar 08, 2024•1 hr•Ep. 147
In this week's episode, James meets with Will from Old Rich Valley Farm in Virginia to discuss Farm product pricing. Will explains how to price different product types, communicating the value of sustainable agriculture and reevaluating costs yearly. For more resources to spur sales for Independent Farmers, streamline operations and access local Buyers, visit https://www.barn2door.com/resources
Mar 01, 2024•28 min•Ep. 146
A few years and 145 episodes in, Barn2Door’s Podcast gets an overhaul. Why the change? Listen to Barn2Door’s CEO and Alex from Chucktown Acres discuss the BIG re-brand from The Direct Farmer to The Independent Farmer Podcast! Learn more about Barn2Door here: barn2door.com/learn-more barn2door.com/resources
Feb 08, 2024•1 hr•Ep. 145
In this week's episode, Janelle, and Amy Campbell from Old Rich Valley Farm discuss how to market your Farm in season vs. the Off-Season. From scheduling posts to secure pre-orders, there are many ways to maintain cash flow year-round for your Farm.
Jan 05, 2024•40 min•Ep. 144
In this week's episode, Janelle talks with Camille from Long Lane Farm in Rhode Island. Camille discusses how their Farm attracts and retains Buyers for their products. Building a Farm brand enables you to better serve Buyers in your local community. Understand buying habits, ideal package sizing and consistently communicate with customers to build a strong base. barn2door.com/resources barn2door.com/learn-more
Dec 22, 2023•37 min•Ep. 143
In this week's episode, Janelle talks with Alex from Chucktown Acres about the business side of Farming. While Farmers may get into the industry for their love of agriculture, they are still business owners. There is much work that happens in the background to ensure success. From marketing to integrations for streamlined operations, Alex shares what to consider in the Farming business.
Dec 08, 2023•58 min•Ep. 142
In this week's episode, Barn2Door COO, James, talks with Product Manager, Anthony, to discuss Barn2Door’s Pick and Pack List. These lists offer streamlined order organization to save Farms time on fulfillments. Features of the lists include order overviews, delivery details and printable labels. barn2door.com/learn-more barn2door.com/resources...
Nov 29, 2023•24 min•Ep. 141
Designers at Barn2Door, Alyssa and Serena, discuss the Farm Logo design process. From shape to color, each element of your logo can communicate your Brand to Buyers.
Nov 17, 2023•28 min•Ep. 140
In this week's episode, Barn2Door CEO, Janelle, talks with Laci from Tagge’s Famous Fruit & Veggie Farm to discuss the importance of pricing, packaging, placement, and products for CSA members.
Nov 09, 2023•35 min•Ep. 139
In this week's episode, Barn2Door CEO, Janelle, talks with Tom Bennett from Bennett Farms about the important transition from Hobby Farmer to Full-time Farmer. Tom discusses what aspects to focus on, and what to not get too tied up in within that transition.
Oct 30, 2023•52 min•Ep. 138
A Deep Dive on Mailchimp Customer Journey Builder.
Oct 12, 2023•28 min•Ep. 137
In this week's episode, James and Anthony here at Barn2Door discuss the new simple and easy Refund Experience offered to Farmers. To learn more about the new Barn2Door Refund Experience, read here: https://www.barn2door.com/blog/a-simple-and-easy-refund-experience-for-your-farm-business
Sep 15, 2023•16 min•Ep. 136
In this week’s episode, we are joined by one of the newest Farm Advisors, Rachel Shenk of Shenk Family Farm. Join us as we discuss the origins of the Farm, new fulfillment ventures, local partnerships, and Rachel’s success with subscriptions. Shenk Family Farm is a pasture based livestock Farm in North Carolina, offering their community chicken, pork, eggs, Thanksgiving turkeys, and grassfed beef from a partner Farm. barn2door.com/connect barn2door.com/resources...
Aug 18, 2023•33 min•Ep. 135
In this week’s episode, we are joined by Zoe, the National Sales Manager here at Barn2Door. We’re thrilled to chat with her about her career growth and what it means to serve Farmers across the country. If you are interested in joining Barn2Door, we encourage you to visit our careers page at barn2door.com/careers
Aug 04, 2023•23 min•Ep. 134
In this episode of the Direct Farm Podcast, we talk with Peter Bartlett of Bartlett Farms in North Dakota. We discuss their Farm’s mission to promote health through food, their highly effective marketing efforts, the offering of convenience in a sparsely populated state, and their commitment to establishing the value of their brand and products. Bartlett Farms is a diversified family farm offering raw dairy and meats. With an expansive subscription program, convenient pickups and delivery option...
Jul 28, 2023•44 min•Ep. 133
In this week’s episode, we are thrilled to have Valerie Luhman of Grass Fed Cattle Co with us discussing five key tips to building a successful Farm Business for any Farmer, but especially those who are newer to the field! Since starting their own Farm Business, Valerie and her husband Jared, have continued to grow Grass Fed Cattle Co, and have established an impressive customer base in their community. barn2door.com/fan/grass-fed-cattle-co barn2door.com/resources...
Jul 14, 2023•23 min•Ep. 132
In this episode of the Direct Farm Podcast, we talk with Logan Mannix of Mannix Family Beef in Montana. We discuss the origins of the 5th generation ranch, their continued focus on conservation and partnerships, and the establishment of their successful and growing direct to consumer business. Mannix Family Beef raises grass finishes beef, offering cuts, bulk beef, and wholesale options. Despite their remote location, Logan has found great success offering local pickups and bundles of their prod...
Jul 07, 2023•37 min•Ep. 131
With a variety of best practices and techniques for how to create a successful Farm business, it can get overwhelming knowing which tactics actually work. At Barn2Door, we analyze data to know what works and what doesn’t. We’ve crunched the numbers and have found that top-performing Farms have created a blueprint for how to build a successful business model. In this week’s episode, we are reading Barn2Door’s top performing eBook of all time – 5 Farms Making 6 Figures! Download the eBook Today! F...
Jun 30, 2023•26 min
In this week’s episode we sit down with Anthony, Barn2Door’s Product Manager, and discuss the Barn2Door Point of Sale (POS). After several months on the market, we dig into Farmer’s success with the device, and the added security and simplicity provided by the recent addition of Mobile Wallets, Google Pay and Apple Pay, on the Barn2Door POS. barn2door.com/point-of-sale barn2door.com/resources...
Jun 23, 2023•24 min•Ep. 130