In this epsiode, I discuss the importance of focusing on nine impact zones to positively impact your business as a hair stylist or salon owner. I emphasize the significance of elevating your skill set and technique, as it is the most important impact zone because it's what people are paying you for. By continuously practicing and mastering your craft, you can brand and market yourself effectively, attract referrals, and set boundaries for your schedule. Being excellent at what you do not only bu...
Feb 15, 2024•17 min•Season 1Ep. 128
In this episode, I discuss the crucial elements of a service experience and why they are non-negotiable. I break them down into the "big details" and "small details" and encourage you start with the 3 big details first. Have you been enjoying this series? have you implemented anything new into your salon expereince that you have heard on the podcast? I'd love to hear about it! Share it with me at kristen@indemandhairstylist.com Connect in the private FB Community Facebook Follow me on Instagram ...
Feb 09, 2024•30 min•Season 1Ep. 127
In this epsiode, I share the importance of focusing on the basics, such as consultations, to achieve consistent results and client satisfaction. I also emphasize the impact of small details during the consultation and asking the right kind of questions to achieve the best results. Tune in to gain inspiration, motivation, and practical tips to implement into your consultation process in the salon. 00:00 Introduction 04:48 Importance of Consultations 12:16 Consumer Behavior and Results 17:36 Small...
Feb 05, 2024•30 min•Season 1Ep. 126
In this episode, I discuss the significance of the shampoo experience in the salon. I explain how it relaxes the client, sets the tone for their whole experience, and makes the salon visit memorable and desirable. I also highlight the opportunity to engage all the senses and create a unique and immersive experience for the client. Tune in to learn more about how the shampoo experience can enhance your salon business. 00:00 Introduction 01:00 The Nine Impact Zones 02:08 The Relaxing Effect of Sha...
Jan 26, 2024•25 min•Season 1Ep. 125
In this episode, I discuss the significance of creating a positive first impression in the salon experience. I explain how every client, whether it's their first visit or not, forms an immediate impression upon entering the salon. I emphasize the importance of consistency in greeting clients with a smile and positive energy, as it sets the tone for the entire appointment. By creating a welcoming atmosphere, we can establish trust with our clients ultimately creating more clients, more referrlas,...
Jan 19, 2024•18 min•Season 1Ep. 124
In this video, I share the 9 impact zones of your business that will make the biggest difference in attracting new clients, retaining existing clients and increasing your revenue. 00:00 Introduction 01:36 Creating Demand 03:34 Delivering Excellent Service 09:16 Shampoo Experience 14:24 Making Product Recommendations 19:53 Utilizing Social Media 38:15 Salon Atmosphere 39:44 Service Experience 44:32 Conclusion Connect in the private FB Community Facebook Follow me on Instagram Instagram Buy the In...
Jan 11, 2024•47 min•Season 1Ep. 123
In this episode, I discuss the challenges hairstylists face in adapting their marketing strategies to the ever-changing landscape of social media. I explore how the needs and preferences of clients have evolved over time, and how stylists can effectively use social media to connect with their clients and grow their business. I also share personal frustrations and insights, emphasizing the importance of showcasing skills and providing valuable content to attract and retain clients. 00:00 Introduc...
Dec 18, 2023•39 min•Season 1Ep. 122
In this episode, I discuss the challenges faced by stylists and salon owners in growing their businesses. I share insights and strategies for maximizing your salon's potential, including addressing location-specific issues, building a strong clientele, and optimizing your space. I also provide recommendations for managing client requests, expanding your team, and generating additional income. Tune in to gain valuable tips and ideas for taking your business to the next level. 00:00 Introduction 0...
Nov 29, 2023•28 min•Season 1Ep. 121
In this epsiode we discuss the benefits of hiring a salon assistant and how to train a salon asistant once they are hired. Plus tips on hiring and growing your salon team. Connect in the private FB Community Facebook Follow me on Instagram Instagram Buy the In Demand Hairstylist Workbook: How to Attract More Clients, More Referrals, and More Money Buy Here...
Nov 01, 2023•19 min•Season 1Ep. 120
In this episode, I address the challenges that salon owners face, such as feeling overwhelmed and struggling with communication and leadership. I provide practical tips and strategies to help salon owners navigate these challenges, including having timely conversations, writing down and envisioning the ideal salon environment, and implementing one change at a time. By following these steps, salon owners can create a positive and thriving salon culture. 00:00 Introduction 07:32 Having Necessary C...
Oct 18, 2023•27 min•Season 1Ep. 119
In this podcast, I discuss the five pillars of success that are crucial for hairstylists. I draw from my 20 years of experience as a stylist and salon owner to share valuable insights. The pillars include professionalism, mindset, emotional intelligence, being business savvy, and skill set. By focusing on these areas, you can elevate your career and achieve the success you desire. Take the time to assess your business and identify which pillar needs your attention. Let's work together to reach y...
Oct 10, 2023•35 min•Season 1Ep. 118
In this episode, I share the reasons you might be feeling stagnant and frustrated in your career, life, and business. And how to take the next step in creating movement and momentum in your career. If you enjoy this episode share it with a friend! Join the In-Demand Hairstylist Live Membership Join Here Connect in the private FB Community Facebook Follow me on Instagram Instagram Buy the In Demand Hairstylist Workbook: How to Attract More Clients, More Referrals, and More Money Buy Here...
Sep 19, 2023•11 min•Season 1Ep. 117
In this epsiode I share one of the most valuable strategies for growth.. .anticipating the struggle. Learn how to "forecast" your struggles and plan for solutions before they even happen. Get unstuck in your life and career but implementing this strategy and achieve your goals faster with less frustration. Join the In Demand Hairstylist Live Membership Join Here Connect in the private FB Community Facebook Follow me on Instagram Instagram Buy the In Demand Hairstylist Workbook: How to Attract Mo...
Aug 29, 2023•25 min•Season 1Ep. 116
In this episode I discuss the importance of having tough conversations, following through on your promises, and making one on one time for each team member as a salon owner. I share my personal experiences and challenges with addressing dress code violations and negative behaviors in my team. I emphasize the negative impact of avoiding these conversations and losing the respect of the team. I also provide tips on how to approach these conversations, such as starting with something positive and e...
Aug 16, 2023•24 min•Season 1Ep. 115
In this episode I share a 6 step process to effective goal setting and a proven path to achieving more in your career. No matter the role you have in the salon or how much money you are making or how much expereince you ave, you can use these 6 steps to work towards and achieve your biggest goals. Join the In Demand Hairstylist Live Membership Join Here Connect in the private FB Community Facebook Follow me on Instagram Instagram Buy the In Demand Hairstylist Workbook: How to Attract More Client...
Aug 01, 2023•26 min•Season 1Ep. 114
In this episode, we will dive into 4 effective ways to enhance your confidence in the salon. 1) Surround Yourself with Good Mentors: Learn the importance that mentors play in growing your confidence 2) Eliminate the Things that Don't Make Your Feel Good About Yourself: Learn what type of content that your absorbing might be holding you back from becoming a more confident stylist/ owner 3) Get in the Habit of Stretching Yourself: Understand how getting in the habit of being uncomfortable can be y...
Jul 10, 2023•26 min•Season 1Ep. 113
If you're a hairstylist or salon owner, you know that it can be challenging to break through a plateau and take your business to the next level. In this podcast episode, we'll explore some strategies to help you do just that. First, we'll discuss the importance of SCHEDULING and how optimizing your booking system can help you increase your revenue and client base. Then we will cover UPGRADES and how they can both maximize your income AND give the client the best possible experience in the salon....
Jun 19, 2023•26 min•Season 1Ep. 112
Join in on the conversation between Crystal Green, founder of Your Hair Mentor, and myself for a playful and informative conversation about... Podcasting Dealing with perfectionism Creating impact beyond your chair The value of knowing your target audience How to stay relevant in an ever-changing industry The importance of community How to overcome the "comparison trap" Such a fun episode with lots of good tips! Connect with Kristen Connect with Crystal Join the In Demand Hairstylist Live Member...
Jun 12, 2023•1 hr 1 min•Season 1Ep. 111
In this interview with Hunter Donia, he shares his own challenges with creating healthy boundaries in the salon. He share how he created systems to not only save time but to empower him to stick to his boundaries and have more balance within the salon.
May 30, 2023•47 min•Season 1Ep. 110
Whether you feel like it or not, YOU are the CEO of your business behind the chair. In this episode, we shift to thinking like a CEO as I share 4 business lessons that will help you CONNECT with your clients in a way that forms LOYALTY, TRUST and creates DEMAND & INCOME. If you want any of these things in your business behind the chair tune in. Become an In Demand Hairstylist VIP: patreon.com/InDemandHairstylist...
May 22, 2023•31 min•Season 1Ep. 109
In this interview, Jasmine shares her journey from employee, to a mobile stylist to now growing her 6 figure business in her at-home studio salon space. Jasmine has shifted her career several times, making lots of mistakes and struggling with self-doubt and imposter syndrome. Tune in to see how she overcame these obstacles to build the career and clientele of her dreams. We would LOVE to see you at the event! Sign up here... Grab Your FREE Spot at the Own Your Beauty Virtual Conference Let's Con...
May 12, 2023•34 min•Season 1Ep. 108
Are you ready to start working on a schedule that allows you to live a lifestyle you love? Are you not sure how to do it without losing or upsetting clients? losing money? or all of the above? In this episode I address all of it, the mistakes I made that I want you to avoid and how to best go about transitioning to your ideal schedule. Tune and learn... What you need *before* transitioning into your ideal schedule How to come up with a timeline for your new schedule How to come up with a plan to...
May 08, 2023•35 min•Season 1Ep. 107
In this episode we chat with a former 7 figure salon owner turned business & mindset coach, consultant and trainer. Brigette shares with us How she went from "hot mess" people pleasing salon owner to one of North Americas Top 200 Salons. How she was able to take a 7 month leave while her salon still operated How working with her subconcious mind helped her overcome her biggest roadblocks. She is now the Founder & Creator of the Power & Joy Academy where she helps salon owners uncover...
May 01, 2023•38 min•Season 1Ep. 106
In this episode, I share my own story with burnout. What led to it and 7 things I would have done differently as a hairstylist/salon owner to avoid burnout. Are you doing any of the things I did? Saying YES to everyone and everything. Working long hours ALL THE TIME. Making EXCEPTIONS for fear of hurting others. Being FEARFUL of raising prices or addressing problem clients/team members Trying to do it ALL in your business. If so, it's never too late to make better decisions in your career so tha...
Apr 24, 2023•57 min•Season 1Ep. 105
In this episode, I share thoughts on free education on social platforms vs. paid education and what are the benefits of BOTH. Plus... I share 3 ways to choose what education is right for you when you are paying for it. Join the In Demand Hairstylist Live Membership Join Here Connect in the private FB Community Facebook Follow me on Instagram Instagram Buy the In Demand Hairstylist Workbook: How to Attract More Clients, More Referrals, and More Money Buy Here...
Apr 10, 2023•20 min•Season 1Ep. 104
Have you noticed your business slow down over the past 6 months? Are clients waiting longer between appointments and cutting down on "extras"? Do you have empty spots on days that use to be full? You may have noticed that clients have pulled back a little bit and if you are feeling the effects of a down economy you'll want to tune into this episode of the In Demand Hairstylist. I'm sharing 3 things you can do to thrive in a recession. I'll share what has worked up until this point and what may n...
Apr 03, 2023•44 min•Season 1Ep. 103
In this episode, I share the qualities of a great leader and 5 ways that you can grow into your own leadership. Whether you want to grow as a stylist, as an owner, or as a boss...leadership is for everyone. Let this podcast episode help you get started in having your most transformational year of growth this year. Let's connect on Instagram: @iamkristenvaroli Let's connect on Facebook: In Demand Hairstylist FB Group Join The In Demand Hairstylist LIVE Membership for just $7/month...
Mar 27, 2023•35 min•Season 1Ep. 102
Join us as we talk about burnout, boredom, dreaming, and creating! Lisa shares her journey from stylist to educator, her Cycle of Success, and the importance of community as you work towards your biggest goals. You don't want to miss it! - Take the Cycle of Success Assessment: HERE - Connect with Lisa: @lisahuffhair - Become An In Demand Hairstylist VIP - Join the In Demand Hairstylist FB Page...
Mar 20, 2023•35 min•Season 1Ep. 101
Business isn't meant to be done alone. Especially as you begin to grow or find yourself getting burnt out trying to do "all the things". In this episode, I share an inspirational download from my morning study about overcoming the need to control and reaching out to find other great leaders to help you in your business. I hope you find comfort in knowing you're not alone in the feeling of overwhelm and/or burnout as a salon owner and most importantly that you don't have to do business (or life) ...
Mar 13, 2023•35 min•Season 1Ep. 100
Do you get overwhelmed with you "business duties"? Do you find yourself working on your days off just to get caught up? Being a salon owner AND a stylist are TWO totally different roles that both require different responsibilites and energies. In this epiosde I share 3 steps to create more balance as a salon owner AND stylist. Learn how you can work behind the chair, get your owner responibilities fisnihed up and STILL ENJOY YOUR TIME OFF! Enjoy the In Demand Hairstylist Podcast? Become a VIP an...
Mar 08, 2023•33 min•Season 1Ep. 99
