81: A Framework For Facilitating Conversation And Connection Throughout The Planning Process with Josh Gilliam (Part I)

In 2005, Josh Gilliam set out to research, read, and learn everything he could about behavioral finance, psychology, and communication.  He was seeking to master the human side of advice. 18 years later, he admits it's still a work in progress. But, he took what he learned and created the [Fi] Life Framework. A framework he uses to facilitate better conversations and connections with clients and prospects. We discuss: The #1 risk in not adopting the human side The tool he uses to help clients visualize goals, transitions, and milestones Why Josh found himself unfulfilled at the moment most advisors dream about Why he starts conversations around how someone feels rather than what they have The story of how life planning cost him a $10 million client (and why it didn't faze him) To sign up for Brendan’s monthly newsletter focused on the human side of advice → Click Here Resources: The featured partner for this episode is Knudge, an automated system to help clients actually follow through on their tasks and reach their financial goals Connect with Brendan Frazier:  RFG Advisory LinkedIn: Brendan Frazier X:@jbrendanfrazier