🚀 FREEDOM 2026 Get your Tickets Today! https://homeservicefreedom.com/ Window Nation had 80% employee turnover. Within 6 months, Mike Matalone brought it down to 23% — without changing their sales process, marketing, or compensation. The only thing he changed was how they hired, onboarded, and developed their people. Mike is the founder of XP3 Talent Systems and the bestselling author of Hire, Train, Retain. He spent 5 years coaching 45 CEOs through Vistage, where he discovered that 80-90% of a...
Jun 24, 2026•1 hr 12 min
🚀 FREEDOM 2026 Get your Tickets Today! https://homeservicefreedom.com/ Chuck Thokey built sales teams that generated $220 million in revenue — and his first coaching client went from under $1 million to a $6 million net profit before being acquired by private equity. In this episode, Tommy sits down with the co-founder of Top Rep Sales Training to break down exactly why most sales teams are either your biggest asset or your most expensive liability — and why most owners can't tell the differenc...
Jun 19, 2026•1 hr 9 min
🚀 FREEDOM 2026 Get your Tickets Today! https://homeservicefreedom.com/ Your brand is either quietly growing your business or quietly killing it. In this episode, KickCharge Creative President Terri Briggs reveals why the most expensive decision home service contractors make is waiting — and how the right brand transforms average tickets, conversion rates, employee retention, and company value from day one. ⏱️ CHAPTERS 00:00 - Episode Introduction 03:49 - Brand Creation Process 07:00 - Revenue I...
Jun 19, 2026•49 min
🚀 FREEDOM 2026 Get your Tickets Today! https://homeservicefreedom.com/ Jim Leslie is the CEO of Home Service Freedom and former CMO/CTO at A1 Garage Door — where he helped build the company to over $400 million. Today he breaks down exactly what's killing revenue inside most home service companies (hint: it's not your marketing), walks through real HSF member success stories with real numbers, and explains how the right systems, community, and coaching can take any home service company further,...
Jun 11, 2026•53 min
🚀 FREEDOM 2026 Get your Tickets Today! https://homeservicefreedom.com/ Senja Spellman is a fractional CMO who has spent over a decade inside the marketing departments of companies like Tundra Land ($100M), Leaf Home, Bath Works, and Home Genius Exteriors. She took Bath Works from $12M to $25M in one year — now pacing $52M. Today she shares exactly how home service companies can build brand trust, track TV attribution, grow with zero ad spend, and disrupt in a market where everyone looks the sam...
Jun 10, 2026•1 hr 19 min
🚀 FREEDOM 2026 Get your Tickets Today! https://homeservicefreedom.com/ Tony Hoty filed bankruptcy at 29. Spent 10 years on the road training companies across the country because he had no choice. Then rebuilt to $10M+ in retail remodeling with Window Expo and Bath Expo. His message is simple: stop throwing money at digital ads and start building a system that creates demand. Tommy and Tony break down door-to-door canvassing, home shows, events, call center follow-up, and the lead handling mista...
Jun 05, 2026•50 min
🚀 FREEDOM 2026 Get your Tickets Today! https://homeservicefreedom.com/ Justin Feichter started Providence Roofing just over a year ago — after getting pushed out of his last company as a minority partner. In his first eight months he realized his pricing was completely wrong, rebuilt his systems on the fly, and crossed $1.2M in revenue. He's still in the field every day. This is a real-time look at what it actually takes to build a blue-collar business from the ground up — the pricing mistakes,...
Jun 03, 2026•1 hr 20 min
🚀 FREEDOM 2026 Get your Tickets Today! https://homeservicefreedom.com/ Peter Thomas built $8 billion in real estate — then lost $70 million when his silent partner went bankrupt. At 87 years old, he's sharp, happy, and still building. Tommy gets the real story: how Peter faced 18 creditors with nothing, negotiated every single one, and rebuilt from zero. The lesson? Your skill set and your network are the two things no collapse can ever take from you. -- 🕐 TIMESTAMPS 🕐 -- 00:00 Peter Thomas i...
May 29, 2026•14 min
🚀 FREEDOM 2026 Get your Tickets Today! https://homeservicefreedom.com/ Joe Crisara has trained thousands of home service technicians — and the number one thing he hears is that they don't want to be called salespeople. In this episode, Joe breaks down why that resistance is costing your team money, your customers their options, and your business its potential. The fix isn't motivation. It's finishing the sentence. Joe's system, built over decades working with plumbers, HVAC techs, electricians,...
May 26, 2026•1 hr 5 min
🚀 FREEDOM 2026 Get your Tickets Today! https://homeservicefreedom.com/ John Block didn't build Unity Partners by being the smartest guy in the room. He built it by making sure he never was. As the founder of one of the fastest-growing private equity firms in home services, John has a framework that most operators never hear — and it has nothing to do with hustle, willpower, or grinding harder than everyone else. In this episode, John breaks down why chasing revenue is the wrong game, what priva...
May 22, 2026•1 hr 5 min
🚀 FREEDOM 2026 Get your Tickets Today! https://homeservicefreedom.com/ Dr. Benjamin Hardy is one of the world's leading organizational psychologists — PhD, bestselling author of 10X Is Easier Than 2X, and Dan Sullivan's writing partner. In this episode, Tommy sits down with Dr. Hardy to break down why you don't need to be ready to start, how your future self is already waiting for you to decide, and the one mindset shift that separates the operators who scale from the ones who stay stuck. ⏱ TIM...
May 18, 2026•1 hr 34 min
🚀 FREEDOM 2026 Get your Tickets Today! https://homeservicefreedom.com/ The biggest myth in home service technology? That software solves problems. It doesn't. People do. Tommy sits down with Richard Kohberger — the go-to ServiceTitan expert and founder of Blue Collar Nerd — for one of the most honest conversations about technology, leadership, and what it actually takes to build a great home service company in the AI era.In this episode you'll learn: — Why most companies use ServiceTitan wrong ...
May 16, 2026•1 hr 31 min
🚀 FREEDOM 2026 Get your Tickets Today! https://homeservicefreedom.com/ Most home service companies don't fail from a lack of opportunity — they fail because they lose focus. Tommy sits down with Yarin Gaon, a growth advisor who has mentored over 397 businesses through Chicago and SCORE and helped company after company break through the $1M–$10M plateau. Yarin's framework is built on one core idea: the path of least resistance always wins. In this episode you'll learn: — Why your current busines...
May 11, 2026•1 hr 17 min
🚀 FREEDOM 2026 Get your Tickets Today! https://homeservicefreedom.com/ 💎 Top 5 Takes for this Episode! 1. People overestimate what they can do in one or two years — and massively underestimate what they can do in five to ten. Stick with the boring work. 2. Blue collar is the new rich. AI won't replace the trades. Private equity loves scalable home service. Most people couldn't name three flooring companies. That's the opportunity. 3. The real game isn't revenue — it's enterprise value. Lifesty...
May 08, 2026•1 hr 34 min
🚀 FREEDOM 2026 Get your Tickets Today! https://homeservicefreedom.com/ 💎 Top 5 Takes for this Episode! There are two types of business owners — those who build for cash flow, and those who build enterprise value to sell. Know which one you are before you start. More marketing never fixes a broken operation. Fix your booking rate, cancellation rate, and conversion rate first. Then scale spend. A players today can become C players in two years. The business grows, the people don't always grow wi...
May 04, 2026•1 hr 4 min
Learn more about Lace.ai here: https://lace.ai Boris Valkov is a seasoned software engineer and entrepreneur with a track record of building and scaling products at some of the world's most influential tech companies. He previously worked at Facebook and Slack, where he contributed to high-impact systems used by millions of users globally. He is the co-founder of Lace.ai, an AI-driven platform focused on helping businesses unlock insights from their data and improve performance through automatio...
May 01, 2026•52 min
David Peterson is Senior Vice President of Sales at Annuity, a powerhouse in the home improvement industry. With over 15 years of experience, David has scaled multi-brand platforms to nearly 1,000 sales representatives and helped grow Mad City Windows from a regional player to a $300 million+ powerhouse before its acquisition. David is a proven expert in in-home selling, KPI-driven management, and building repeatable sales systems that deliver consistent results. From overcoming early career cha...
Apr 27, 2026•44 min
Josey Parks is a CEO, venture entrepreneur, and one of the most forward-thinking voices at the intersection of blue-collar industry and technology. As the founder of multiple companies spanning roofing, construction, and AI—including Total Home Roofing, RFX, Roofix, Think Unlimited, and Cognitive Contractor—Josey has built a reputation as a true category creator in the trades. A former Inc. 5000 honoree and one of the youngest leaders to make a major impact in roofing, Josey has been featured on...
Apr 24, 2026•39 min
Shawn and Kaitlin Feurer are the founders of Shawn Feurer Consulting, a mindset and performance coaching company based in Draper, Utah, helping business owners across the U.S. and Canada unlock higher levels of execution, leadership, and growth. Together, they've built a reputation for blending mindset mastery with real-world business strategy—helping entrepreneurs break through internal limitations and scale companies that actually last. Shawn, known as The Universal Mindset Disruptor, is the c...
Apr 17, 2026•1 hr 2 min
Email tim@smartwrap.com to get your first wrap FREE! Tim Hilcove is the founder of SmartWrap, a Phoenix-based vehicle wrap and branding company he launched in 2009 alongside his father. Over the past 15+ years, Tim has helped businesses across the country transform their vehicles into high-performing marketing assets: combining design, messaging, and strategy to generate real, measurable growth. With a background in design, production, and marketing, Tim has built SmartWrap into a full-service o...
Apr 13, 2026•59 min
David Royce is the founder and chairman of Aptive Environmental, one of the fastest-growing residential pest control companies in North America. Under his leadership, the company scaled to a $500M+ business operating across 30+ states and thousands of cities, with a team of over 6,000 employees. Recognized by Forbes, Fortune, Inc., Entrepreneur, and The Wall Street Journal, David is a recipient of the Ernst & Young National Entrepreneur of the Year Award. Beyond business, he brings a unique ...
Apr 10, 2026•52 min
Brian Franco is a visionary entrepreneur, dealmaker, and private equity investor widely known as "The M&A Guy." He is the Founder and Managing Partner of Meritage Partners, where he has spent over two decades guiding founders, private equity groups, and strategic acquirers through transformative mergers and acquisitions—helping generate billions in successful exits. Brian is the author of Inevitable Exit, a definitive guide to business succession, strategy, and legacy, and the creator of Emp...
Apr 06, 2026•1 hr 13 min
Learn more about LJW Advertising here: https://www.larryjohnwright.com/ Larry John Wright Advertising (LJW) is a full-service creative and media strategy firm based in Mesa, Arizona, helping growth-focused companies turn marketing into measurable revenue. Founded in 1982, LJW specializes in combining strategic media buying with strong creative execution—placing campaigns across television, radio, billboards, streaming, digital, and social platforms. With in-house production studios creating thou...
Apr 03, 2026•1 hr 12 min
*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]" dir="auto" data-turn-id= "request-69613627-173c-832c-8fdb-fe44b5158e91-2" data-testid= "conversation-turn-38" data-scroll-anchor="true" data-turn= "assistant"> Nate Fischer is a technologist and the CTO of Local Optics, a digital marketing and SEO company focused on helping home service businesses dominate their local markets. With a background in software development and search engine optimization, Fisc...
Mar 31, 2026•1 hr 8 min
Ryan Fenn is an entrepreneur and the founder and CEO of Chiirp, a software company focused on helping home service businesses convert more leads into booked jobs. A lifelong entrepreneur, Fenn built his career from the ground up—starting with a windshield repair business he launched with just a few hundred dollars and scaling it into a multi-location operation. Through his early experience in sales and home services, Fenn identified a major gap in the industry: most companies weren't losing reve...
Mar 27, 2026•1 hr 4 min
Interested in a complimentary market scan or ads workshop from Valpak? Click here: http://asktommypodcast.com/Valpak In this episode of The Home Service Expert , Tommy sits down with Dan Harlacher from Valpak, a marketing expert with over 30 years of experience helping local businesses generate leads and grow through targeted direct mail and data-driven marketing strategies. While many marketers focus only on digital advertising, direct mail continues to be one of the most powerful and underutil...
Mar 23, 2026•59 min
In this episode, we sit down with Ara Mahdessian, co-founder and CEO of ServiceTitan, the software platform that revolutionized how home service businesses operate. Born out of the frustrations of running his family's plumbing business, Ara set out to build technology specifically designed for contractors. What started as a solution for small service companies has grown into a billion-dollar software and one of the most powerful platforms in the home services industry. This episode dives into th...
Mar 16, 2026•1 hr 13 min
Brigham Dickinson is the co-founder and president of Power Selling Pros, a company that helps home service businesses turn more incoming calls into booked jobs through world-class customer service and call-handling training. After years of studying top-performing service companies, Brigham developed proven systems that help CSRs and office teams deliver exceptional customer experiences that drive revenue and loyalty. Today, Power Selling Pros works with contractors across the country to improve ...
Mar 09, 2026•1 hr 4 min
In this conversation, Rob Anderson shares his insights on the importance of company culture, customer service, and effective recruitment strategies in the home services industry. He emphasizes the need for businesses to focus on making customers happy and creating a positive work environment for employees. Rob discusses the significance of data-driven decisions, the impact of partnerships, and the challenges posed by private equity. He also highlights the importance of leadership development, em...
Mar 02, 2026•1 hr 13 min
Tommy Mello hosts a Super Bowl day episode of The Home Service Expert with Ismael Valdez, founder of VE and NextGen (Anaheim), discussing how to scale home service businesses through disciplined marketing, sales process mastery, and operational execution. Ishmael explains how he would evaluate investing in a $20M company by first assessing the energy and leadership of the C-suite/upper management, then reviewing data systems like CRM/ServiceTitan and financials, contrasting this with smaller $4 ...
Feb 23, 2026•1 hr 9 min•Ep. 456
