Mastering digital innovation at GE

Heidrick & Struggles’ Mark Livingston speaks with Ashley Haynes, vice president and general manager of global support at GE Digital, the division within General Electric focused on leading the industrial giant into a new era of digitized, cloud-based operations.

In a conversation at the GE’s offices in California, Haynes explains how GE has moved from a traditional industrial company to a fully digitized one that embraces the Industrial Internet of Things. She also offers tips on how to succeed in this new era, and explores the changes that digital brings through the lenses of innovation, culture, and leadership.

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