Today’s guest is one of our best friends in the photography industry… none other than Dawn Charles. Dawn is an Oregon-based wedding photographer and business educator. She is a California girl at heart, wife to the cutest police officer in town (her words, not ours!), and mom to her two favorite little girls. At home in Bend, Oregon, you can usually find her playing with her kids or defending herself in Nerf gun fights against her husband, or traveling the world photographing weddings. As Dawn g...
Jun 25, 2020•37 min
If you’ve been around for a while you know we’re big advocates of niching down and speaking directly to your ideal client. Common questions we get in conjunction with that are, “How do I narrow down?”, “How do I even know who my ideal client is?”, and “ How do I start speaking directly to them?” Today’s show is about to answer all of that. This is Marketing 101. We’re diving into client avatars, marketing strategies for how to know who your ideal client is, how to get their attention, and stand ...
Jun 23, 2020•35 min
Today’s guest is the incredible Jenna O’Brien, founder and creator of Twenty Seven. Twenty Seven is a paper goods and lifestyle brand in sunny Lakeland, FL and online that exists to remind you of sunshine! Everything is hand-drawn and reflects retro stylings, bright colors, and messages of hope towards mental health. On today’s show, Jenna talks to us about mental and emotional health, how she navigated her mental disorder, and through that created a wildly successful business. Her story is insp...
Jun 18, 2020•50 min
It’s the age-old question, “Should I combine my business account with my personal account or keep them separate”? SO MANY entrepreneurs struggle with this. Today, we’re breaking it down and answering the question once and for all: Should you have ONE Instagram account that encompasses personal AND business…. Or should you separate them? There’s not just one way to do it! We’ve seen people have success with both ways. This isn’t an episode about HOW to turn a personal account into a business acco...
Jun 16, 2020•37 min
Today we have a TREAT for you. We had the honor of chatting with our good friend Thunderstorm Artis. Thunderstorm has been featured in festivals throughout North America, and he’s played with artists like Jack Johnson, Booker T, and Mike Love. He most recently placed as a finalist in 3rd place on Season 18 of NBC’s The Voice with his coach Nick Jonas. His music crosses so many genres including folk, rock, soul, and country. No matter what Thunderstorm sings or writes he does it from his heart. H...
Jun 11, 2020•57 min
If you have a hobby, a passion, or a skill that you’ve always thought to yourself, “Hmm I wonder if I could actually make money at this?” but you have absolutely zero clue where to start, this episode is your bread and butter. Or, if you’ve already started your business but you’re finding yourself stuck or struggling with what to do next, this episode is such a concise breakdown of each step to take in your business. It’s honestly great for anyone relatively new to running a business. You’ll wal...
Jun 02, 2020•31 min
Today’s guest is the incredible Kelsey Murphy. Kelsey helps you redefine success to create a business and life you love. Today, Kelsey dives into the meaning of success and how to define that for yourself and how perfectionism and fear of failure can be your biggest enemy. Kelsey has a wildly successful portfolio with some of the biggest names in the industry, so we sat down to talk all about networking, getting your foot in the door, dealing with rejection, and how to pitch yourself. Kelsey giv...
May 28, 2020•1 hr 4 min
If the word “sales” makes you think of sleazy car salesmen, the heebie-jeebies, and annoying as heck infomercials, you know the ones that say, “BUT WAIT, THERE’S MORE! BUY THE WHOLE PACK NOW AND YOU’LL GET 5 EXTRA PRODUCTS. THAT’S 10 ITEMS FOR THE LOW LOW PRICE OF $19.99”, then pull up a chair and let’s chat. Here’s the deal: sales aren’t bad. In fact, they’re insanely wonderful! You just have to change your mindset. We’re about to do that in today’s episode. Today we walk through the 3 mindset ...
May 26, 2020•23 min
Kat is a Brooklyn-based online educator, digital content creator and female empowerment advocate. She loves God, a good Beyoncé dance party, + has an affinity for Ranch dressing (don't take it away from her!). She believes in the power of story, that done is better than perfect, quality triumphs quantity, and that the journey truly is the destination. Show Notes: https://theheartuniversity.com/043-how-to-combat-anxiety-and-burnout-with-kat-harris www.noissue.co Code: HEART for 10% off your purch...
May 21, 2020•1 hr 6 min
If you’re struggling with knowing if you’re ready to outsource, we’ve got your back, my friend. Today’s episode is all about how to know exactly when to let go of things in your business. If you’re feeling overwhelmed with work and have 5 million tasks regularly on your to-do list that just aren't getting done, this episode is for you. If you’ve just started your business, don’t skip out on this episode! This will prepare you for the future, help you work towards outsourcing, and allow you to re...
May 19, 2020•34 min
Today we welcome Evie’s personal financial consultant, Van Baird, to the podcast! Van has been broke. Not so broke. And REALLY FREAKING broke at various times in his life. After 20 years in financial services, he now spends most of his days helping people to define their relationship with the money that God has given them. Not only is he insanely funny, Van is PACKED FULL of knowledge and wisdom on everything from finances to business to social media. On the show we talk about mindsets around ma...
May 14, 2020•55 min
If you’ve followed this show or us on Instagram for any amount of time, you’ve probably noticed that we don't shy away from sharing our faith. We’re both Christians and believe in Jesus and the Bible. While this podcast and The Heart University isn’t strictly a Christian podcast or company, we definitely don't hide the fact that we believe in God. After receiving enough requests to do an episode on our faith, why we share it, and HOW we go about sharing it in our businesses, we decided to do jus...
May 12, 2020•49 min
Branden is a storyteller focused on the good in the world. He's the host of the podcast Sounds Good, the creator of the Goodnewspaper, a printed newspaper full of good news, and the founder of an online community with more than 250,000 world changers with his company Good Good Good. We chatted with Branden about how to make a real difference in the world when such horrible, tragic, and heartbreaking things happen all around us. We talked about the overwhelm that can come with seeing bad news eve...
May 07, 2020•1 hr 3 min
Today it’s just me, Evie, flyin’ solo! It’s my turn to take over your headphones and share a deep dive into my story! One of the biggest questions I get is “how did you get into photography?!” I’ve shared an overview a lot of places before, including episode 01 of this podcast and other guest podcast interviews. But I’ve never taken you BEHIND THE SCENES of everythingggg. Consider this BESTIE STORY TIME with pjs and a glass of wine, curled up on the couch together. ;) Show Notes: http://theheart...
May 05, 2020•56 min
Today’s guest is the insanely talented, Erin E Hooley. Married two weeks after her 19th birthday, Erin is the mother to 6 children, ages 5-13. She holds no degree. She has completed no formalized training. She doesn’t even know how to sew! And yet, she is the President and Founder of Bailey’s Blossoms, a multi-million dollar children’s e-commerce clothing line, and Peyton Bre, it’s sister brand for tweens and teens. She’s the woman who refuses to take “no” for an answer. The woman who sees oppor...
Apr 30, 2020•47 min
We’re doing something different today. It’s just me, Lindsey, doing a true solo show! We are diving into some NEVER BEFORE TOLD STORIES! One of the most common questions we get asked is, “How did you start your business?” So many people ask that and while we’ve shared bits and pieces on other podcast interviews as well as on episode one on this podcast, we wanted to dedicate an episode to tell both of our stories from the very start of when we first picked up a camera. So, pull up a seat, grab s...
Apr 28, 2020•1 hr 3 min
Today, we are talking to Justine Lackey. Justine is the founder of Good Cents Bookkeeping - an entirely virtual business with a team of 13 with a good majority of her team being other moms. Today we talk with Justine all about cultivating a work environment that allows freedom and flexibility for your team, how to approach money as a single woman or young mom, and she goes in depth on a topic she calls “Time Freedom” which is a concept she uses heavily within her team as well as her own life. Ti...
Apr 23, 2020•58 min
Have you ever gone to write the “About Me” section on your website, or write an Instagram caption, and you just draw a blank? There’s a white page with a blinking cursor and your brain is just not working. So, you hop on over to another business owner’s page to see how she does it. Before you know it, you have great ideas for your content! Well, guess what? That’s most likely plagiarism and that’s illegal. So often it starts out innocent and TRUST US, WE GET IT! We’ve all messed up in this area ...
Apr 21, 2020•25 min
Today’s guest is the master of copywriting, Ashlyn Carter! Ashlyn Carter is a conversion copywriter, international speaker, and marketing strategist specializing in the wedding and creative industries. She’s the founder and CEO of Ashlyn Writes, a copywriting business and marketing curriculum source for creatives. 90 one on one clients, over 5,000+ students, and 7 figures in revenue later, she's pinpointed what it is helps lock in half-a-million dollar launches for digital marketing campaigns. S...
Apr 16, 2020•59 min
We’ve been hosting workshops for 2 years now and in that time we have learned a lot. We’ve done a lot of things right and a LOT of things wrong. Like way wrong. Like mess up wow can’t believe we did that wrong. In today’s episode we shoot it to you straight and get real. We’re not perfect and we’ve learned a ton in the past few years of hosting live events. There’s SO much that goes into planning an in person event that most people don’t think about. If you’re curious to hear us blab about our m...
Apr 14, 2020•53 min
Today’s guest is the incredible Kristen Boss. Kristen is a mindset and business coach who specializes in helping women build their influence and grow successful businesses that deeply align with their purpose. On today’s show, Kristen talks about the topic on the forefront of EVERYONE’S minds: COVID-19. And more specifically, how to not only survive but THRIVE as a business owner through a global pandemic and resulting economic crisis. Kristen is an expert on navigating your business through a r...
Apr 09, 2020•37 min
Who out there is a notorious people pleaser? Does the thought of saying the word NO make you wanna hide under the covers and shut off all the lights? We often end up saying YES to everything in an attempt to please everyone often at the expense of our business, friends, family, and life. When we say YES to everything, this means we are saying NO to something. When you say yes to a client who you know doesn’t 100% fit with your business, you’re saying NO to peace of mind in the future. If you’re ...
Apr 07, 2020•33 min
On today’s episode we had the pleasure of sitting down with the incredible Jenessa Wait whom we’ve been OBSESSED with for years now. She is a hand letterer who has built an online print shop filled with beautiful designs, bible verses & powerful quotes. She not only sells prints in her shop but home decor items such as pillow cases, journals, mugs, calendars, and lots more. Jenessa is a wife, designer, creative and speaker who believes that encouragement and truth have the power to change th...
Apr 02, 2020•1 hr 1 min
Have you ever heard the term community over competition? Today we’re taking a deep dive into what that term really truly means. We chat about the difference between community and competition, why fostering a spirit of community will bless your life for years to come, and why fostering a spirit of competition will crush you in the long term for both your mental health and business. We are giving you three practical ways to cultivate a healthy community and make that a part of your life. As an ent...
Mar 31, 2020•33 min
Today’s show is a Q&A treat for you! Lindsey and I polled our Heart and Hustle Facebook community group for questions, and we picked some that we haven’t talked about yet and are excited to answer. We are answering what it’s like being business partners and best friends, how to navigate college while wanting to be an entrepreneur, and consistency tips for posting on Instagram. Show Notes: https://theheartuniversity.com/bonus-qa-episode-how-to-be-business-partners-and-best-friends-college-adv...
Mar 26, 2020•38 min
Today we’re talking about ghosting! It’s scary. It’s annoying. And most entrepreneurs HATE it. Here’s the deal, if clients aren’t responding to you, there’s a 95% chance IT’S YOUR FAULT. But the best part? WE’RE GONNA FIX THAT TODAY. We lay out 5 insanely practical tools and strategies you can implement TODAY to cut the shizzzz, speak DIRECTLY to that client, and close that sale. Show Notes: http://theheartuniversity.com/026-clients-keep-ghosting-you HoneyBook: www.share.honeybook.com/heart In a...
Mar 24, 2020•34 min
Today we got the pleasure of welcoming the incredible Jamie Dana on the podcast! Jamie is a hair stylist and educator in the hair industry specializing in teaching other hairstylists how to use Instagram to grow their businesses. Jamie specifically teaches on business and instagram for hair stylists; however, everything she talks about in today’s episode is PURE FIRE for ANY business owner. In this episode Jamie talks about her top 3 tips for growing your following, her brilliant hack she does o...
Mar 19, 2020•58 min
Today Lindsey sits down to chat with Evie and her ex boyfriend Landon ALL about how to navigate a breakup in a healthy way. And before you freak out, they are still dating now, but their story goes way back! Evie originally dated Landon a couple of years ago and they had a super painful breakup. Both had no intention of getting back together, but magic happened and here we are today! We dive into all things breakup. We talk about how to learn and grow from breakups, what Landon thinks Evie did r...
Mar 17, 2020•1 hr 8 min
In today’s episode, Paige Griffith, from The Legal Paige, breaks down EVERY SINGLE THING you’ll EVER need to know about the legal side of your business. If you’ve ever struggled with knowing WHERE to start with registering your business, what the heck a sole proprietor, DBA, LLC, or S-Corp even are, and contracts overwhelm you, LISTEN UP! Paige goes over when and how to set up the legal side of your business in a “Legalities for Dummies” way that is SO easy to understand and will make you feel s...
Mar 12, 2020•50 min
Today we are chatting about one of our FAVORITE topics to talk about in the world: PRODUCTIVITY. Finding ways to work smarter, not harder is the goal. Today on the show, Lindsey and Evie go over 5 ways to be more productive in your life and business. If you’re the kind of person who works sun up to sun down, has a million tabs open on your computer bouncing back and forth like a scatterbrained squirrel, and then you get to the end of the day and feel like you accomplished nothing... THIS EPISODE...
Mar 10, 2020•44 min
