Michelle Cook, CPA @smallbusinesscpa takes us through the different aspects of your books and how to make sure you get taxes done correctly. We also discuss the benefits of using a CPA or online bookkeeping software... is it right for you? For more info, visit www.cartercookcpas.com SHOW NOTES: • Best options for bookkeeping for an indie hairdresser • Tax prep – what should a typical indie hairdresser use? • Cost of hiring & where to find a CPA • Write-offs: what you can and cannot claim • T...
Jul 06, 2020•1 hr 13 min•Ep. 148
How creative do you get to be at your salon? @nealmhair found that he needed his independence to fully express his creativity behind the chair. We chat with him about the move to indie hairdressing as well as his move to LA and how he built a clientele. SHOW NOTES: • Getting past a troubled youth • His experience in hair school not ever having touched hair before • His struggles in traditional salons restricting his creativity • The move to indie /studio rental: key strategies • Exploring di...
Jun 29, 2020•1 hr 3 min•Ep. 147
Holistic Nutritionist Derek Johnson @derekjohnsonnutrition breaks down the unhealthy aspects of a hairdresser's food and drink habits. We go through a typical day for a hairdresser and where they can improve their food choices. He offers advice on handling caffeine, alcohol, and sugar cravings. He also explains the most important things to being aware of when researching where your food comes from. For more info, visit www.djn.health SHOW NOTES: • The ‘unhealthy’ lifestyle of the stylist: fundam...
Jun 22, 2020•1 hr 21 min•Ep. 146
Salon owner & educator Jacob Khan reopened his salon over a month ago. We discuss the protocols he is following as well as how clients are handling the new requirements. He also shares his thoughts on how the Covid crisis has split the industry and his hopes for a recovery. We discuss • His Fancy online education + scissors • Closing his salon early before mandated & the re-opening process • Effect of the Quarantine on our population • Protective measures in his salon and how clients are...
Jun 15, 2020•1 hr 8 min•Ep. 145
Naeemah LaFond explains the most effective tactics for getting into editorial work. We also get into her guide for how brands and industry decision makers can take action to better support black hairstylists. We discuss: • How she found her way to hair • Editorial & Set Work: how to build your portfolio and get into the scene • The experience of editorial work – New York Fashion Week • Her role in education: what do students struggle with? • Her guide on how to be more supportive & inc...
Jun 08, 2020•1 hr 20 min•Ep. 144
What should you expect when you go back to work? Daniel Mason Jones re-opened his salon a few weeks back and has some great advice and tips for stylists navigating the 'new normal'. We discuss: • The decision to close his salon before the mandate occurred • Focusing on his employees and trying to ensure their insurance & benefits • Navigating the Covid crisis as a Salon Owner • Opening back up: Clients are Ecstatic • Advice for stylists opening back up & his new process • His Hair...
Jun 01, 2020•50 min•Ep. 143
Infectious disease expert & first responder Dr. Ramesh Nathan MD tells us how to go back to work safely... find out some VERY important details regarding the reality of Covid as it relates to the re-opening of salons. We cover: • The reality of Covid as a spreadable disease • Face mask requirement: the efficacy and purpose • Contaminated surfaces: likelihood of transmission • Likelihood of catching the virus from your client • Fatality rate: Deaths by Covid vs. Deaths of people w/ Covid •...
May 25, 2020•1 hr 13 min•Ep. 142
Guy Tang created the blueprint for today's hair influencers and ambassadors by mixing entertainment, hair education, talent and personality. However, what is comfortable and normal now WASN'T back then. Showing his authentic self wasn't seen as 'appropriate' or professional, leading him to forge the @guytang_mydentity brand all on his own. He opens up about: • Growing up in Oklahoma & a horrible experience with racism • Finding purpose from doing hair • Hiding his sexuality for many years &...
May 18, 2020•1 hr 20 min•Ep. 141
Alfredo Lewis became VP Head of Education at MATRIX L'Oreal and moved to New York just before the outbreak. Though his position's focus has shifted due to Covid-19, he has been able to take a global view of our industry and see what is happening with salons & stylists worldwide. We break down what's going on, what the 'new normal' will look like, and what the future holds for educating our hairdressers of the future. SHOW NOTES: • What is happening with our industry globally • How salons w...
May 11, 2020•1 hr 2 min•Ep. 140
Franco Hernandez has spent 30 years in the industry being open to challenges and reaching beyond his situations. As a salon owner, stylist, & sponsored artist he discusses balancing the artistry of hair and the business aspects of running your own salon. We also get into the importance of mentoring and educating in his life and how a negative experience early on shaped his entire career outlook. SHOW NOTES: • Striking a balance between artistry and business & how to become better at both...
May 04, 2020•56 min•Ep. 139
@looksbylaurel has used her business training to build her clientele and proudly become a six-figure hairstylist. She gives us 5 simple ways to put more clients in your chair using Instagram. We cover: • Tips on using your IG stories effectively • IG Live and why it is effective • Time for a IG profile renovation – profile, bio, highlights • Batching content for your feed for when we re-open • Hashtagging – think how your client thinks • Her Hair Horror Story! Have you le...
Apr 27, 2020•1 hr 19 min•Ep. 138
Mustafa Avci was hospitalized for 8 days with Covid-19... he explains how his symptoms accelerated and his experience in the hospital. A truly sobering yet uplifting story; Mustafa shares what an outpouring of love and support he received from industry and non-industry peeps alike. SHOW NOTES: • The beginning of his symptoms • Dealing with symptoms at home & going to ER • His first night in the hospital • Recovering and being well enough to leave Have you left a review f...
Apr 20, 2020•44 min•Ep. 137
Ep. 136 has Christina Kreitel discussing how this situation will change the industry. She also gives us some awesome advice for communicating with your clients.... as well as a HILARIOUS Hair Horror Story! SHOW NOTES: • How she is running @intrepidstudiosalon during the pandemic • Reasons why she was prioritizing saving before Covid-19 • What this experience will change about the industry • What to do during the downtime • How to communicate and handle clients during this time ...
Apr 13, 2020•1 hr 3 min•Ep. 136
Eric Vaughn @realericvaughn talks about the current situation with his salon @revhair and his advice to other stylists who are struggling to make ends meet during this time. He also explains his strategies and mechanisms for continuing his sobriety in a highly social industry. SHOW NOTES: • The process of closing his salon & handling the situation with employees • Suggestions for stylists during this downtime • How to prepare for reopening • Advice for stylists in a cash crun...
Apr 06, 2020•1 hr 11 min•Ep. 135
Michelle Cook, Certified Public Accountant and @smallbusinesscpa on instagram, joins Eric for a detailed explanation of The CARES Act stimulus bill. They go over which aspects of the bill you may be eligible for as a beauty professional. Links mentioned in this episode: Small Business Administration website: www.sba.gov Michelle's blog post regarding the CARES act: https://cartercookcpas.com/blog/everything-small-business-owners-need-to-know-about-the-cares-act PBA Covid-19 relief fund info: htt...
Apr 03, 2020•51 min•Ep. 134
Julz Coda @julzcoda & Liz Diaz @iamlizdiaz_ joined Eric to discuss why NOW is the perfect time to reset and get a better handle on the money you are making behind the chair. They share the 5 steps you can take towards being more strategic and knowledgeable about your business finances. SHOW NOTES: • Creating expense lists • Creating allocated bank accounts • Merchant services • Choosing a location & licenses • Your mindset Julz & Liz will be doing a 3-day livestr...
Mar 30, 2020•49 min•Ep. 133
It is a devastating time right now for our stylists and many others in the service industry. We asked Jenny Strebe @theconfessionsofahairstylist to join us and give you some positive, helpful advice about how to deal with the current situation. SHOW NOTES: • The effect of Covid-19 on our hair industry • Advice for stylists in the next two weeks • Choosing Online Education: what is best, how to choose? • Marketing related activities to do in the down time • Instagram discussion – what to focus on...
Mar 23, 2020•1 hr 5 min•Ep. 132
Eric gives us the facts & statistics of Covid-19, as well as updates on the current situation with government stimulus legislation and how it affects you as a hairdresser. He also gives some tips and advice on how to handle yourself and your business during this situation. Resources mentioned in this episode: Official Center for Disease Control & Prevention Website: https://www.cdc.gov/coronavirus/2019-ncov/index.html -Dr Sanjay Gupta Podcast: Coronavirus: Fact v. Fiction https://www.cnn...
Mar 21, 2020•39 min•Ep. 131
Episode 130 is all about liability insurance... something you absolutely need, but hope you never use. Joe Fagan from @elitebeautysociety gives us the details on Professional & General Liability and @loveerictaylor rapid-fires scenarios of accidents happening to your client and how they would be covered. SHOW NOTES: • Differences between professional & general liability; examples of each • Insurance covering the physical space • Identity Theft coverage; is it necessary? • Disability insu...
Mar 16, 2020•31 min•Ep. 130
We took some choice clips from Eps 51 through 60 for a look back. This Best-Of episode is packed full of valuable info & insights regarding your salon business, social media, & the beauty industry. SHOW NOTES: Ep. 51 - Eric speaks w/ hair loss pros to get some info & suggestions about approaching your client's hair loss Ep. 52 - @fernthebarber talks about his style & the trends gaining speed in the industry Ep. 53 - @julzcoda & @iamlizdiaz_ discuss the importance of co...
Mar 09, 2020•59 min•Ep. 129
After struggling to find personal happiness & peace, Nina Kovner founded Passion Squared to focus on helping the creative person be successful in their business. She uses her past experiences with anxiety, depression, and stress to guide others in achieving success without sacrificing their own happiness & health. Check out her book here: https://passionsquared.net/shop/digital-awesomeness/awesome-af-boundary-book/ SHOW NOTES: • How attending a hair show made her fall in love with the ha...
Mar 02, 2020•1 hr 6 min•Ep. 128
This week's episode is all about TECH. At ISSE 2020, @loveerictaylor moderated a panel discussion to cover the different apps and online services in use today in the salon industry. Shoutout to the awesome peeps he had on the panel: Patricia @paintedhair Greg @styleartists & @hair.video Mileydy @colorbymileydy Gordon @gordnm Extra BIG thanks to Gordon & @hairbrained_official for hosting the Episode! We get into the following: • Booking Apps – What they use and why; pros &...
Feb 24, 2020•1 hr 32 min•Ep. 127
Amanda has moved her salon business from Dallas to New Orleans, and now onto Los Angeles! She knows the value of doing free hair as a promotional tool. What is the best strategy in choosing a client? What will bring you the best opportunities for building your clientele? They get into this and more, including: Show Notes: • Finding the right city for her vibe; her current transition to LA • How she builds her clientele in a new location • Choosing the right client to do free hair on for promotio...
Feb 17, 2020•46 min•Ep. 126
Tik Tok, a social media video app that has exploded onto the scene, is the new place where teens & adults alike are watching entertaining videos. Taylor Loren is head of content marketing at @latermedia and has recently gained over 3 million views on her Tik Tok videos. She joins Eric to discuss the app and how hairstylists can use it to their benefit. SHOW NOTES: • The beginning of TikTok • How TikTok differs from Instagram: content, caption, hashtags, sharing, music • How trends work on Ti...
Feb 10, 2020•57 min•Ep. 125
At the ISSE event, @salonrepublic & @loveerictaylor had a panel of four successful independent hairstylists discuss their strategies and tactics for being successful. Eric also took questions from the audience looking to further their own success. SHOW NOTES: • Finding new clients: how they do it • Doing everything yourself vs. hiring/bartering out services • The transition to an Independent; why it is easier to build clientele • Social Media: How often to post & best ways to create cont...
Feb 03, 2020•1 hr 13 min•Ep. 124
Ep. 123 has L.A. Hair star and Entrepreneur @anthonypazos - he goes into the 'reality' of being on reality TV and how discovering hair helped begin his journey towards self-love. An awesome guy & awesome interview! SHOW NOTES: • Art as an escape and learning to love himself and not caring about what others think • Choosing to be happy & avoiding the fear of failure • The importance of being honest with yourself • Finding his way to hair and building his celebrity client...
Jan 27, 2020•58 min•Ep. 123
On the previous episode Jessica Warburton @hairhunter shared a few techniques she learned in the military for analyzing & using non-verbal communication to your benefit. In Ep. 122 we go wayyy in-depth on some more! SHOW NOTES: • Points-of-contact - connection through physical touch • The Snuck Premises & recognizing emotional response • The Elsberg Principle • The ‘Hot Hand’ - Status indicators to help your client choose you • YES Ladders - getting the client comfortable s...
Jan 20, 2020•39 min•Ep. 122
Modern Salon Connective stylist Jessica Warburton shares her truly amazing journey to hair, as well as some techniques she learned in the military for analyzing and using non-verbal communication to your benefit. We go more in-depth with the techniques in the next episode! SHOW NOTES: • Joining the military after 9/11 & what it’s like in the military/boot camp • Being diagnosed with late-stage ovarian cancer & finding hair after surviving • Dealing with her near-death flatline experience...
Jan 13, 2020•1 hr 30 min•Ep. 121
Donovan and Eric hit the streets of Hollywood, CA to ask random people ALL about their hairstylists. This episode includes topics such as: - Do you get a consultation each time? - Does your stylist teach you about styling and products? - What makes you leave a stylist? What makes you stay? Watch a portion of the interviews on our IGTV or YouTube channel! FOLLOW US! http://www.instagram.com/thehairgamepodcast http://www.instagram.com/salonrepublic http://www.instagram.com/loveerictaylor http://ww...
Jan 06, 2020•42 min•Ep. 120
We took some choice clips from episodes 41 through 50 and put them together for a look back. This episode is packed full of valuable info & insights regarding your salon business, social media, & the beauty industry. Show Notes: Ep. 41 - @hairbypaulaperalta gives some great tips on marketing yourself as a hairdresser. Ep. 42 - John Mosley @popular_nobody gives his thoughts on the industry & education, as well as what needs to change. Ep. 43 - Dave Kirby from Summit Salon Business Edu...
Dec 30, 2019•1 hr 11 min•Ep. 119
