Surviving the AI Revolution: Why Brain State Intelligence Matters

There's a lot of talk about changes that would be coming down the line to how businesses , to what humans are valued for , where they can add value , where they can earn money , and now we're starting to see changes .

So one of the big news stories the last week or so is that IBM laid off 8,000 HR staff and in their discussions about this , it's because they're going to replace lots of what those people did with AI . Remember , ai is technology that can complete complex cognitive tasks on a continuum through to very complex cognitive tasks .

This is the first time in history we've had this technology . The Industrial Revolution automated complex manual labour . The Industrial Revolution automated complex manual labour and there was multiple iterations of that . We're

still advancing what machinery can do , but it was the first time . The Industrial Revolution as we understand it was the first time that we could automate manual labour at scale , and now the AI Revolution is the first time we can automate complex cognitive tasks at scale . So I've seen workforce disruption disruption .

So I wanted to revisit brain state intelligence , because this is the thing that we need to understand if we want to get our head around . Well , what , what is it that ai can do

faster and more cheaply than I can do ? Because if I understand that , I don't have to worry about it replacing me , I can actually use it to supercharge me . So , to think about this , we have our brain battery metaphor . But I mean our brain literally is like a battery . It runs on chemicals and electricity and it operates in three charge states .

It has the recharge state where we are sleeping , and also we have non-sleep recharge , where we're recharging the battery , and this is think of your brain batteries operating in a 24-hour cycle , so every 24 hours it needs to recharge . The second brain state is medium charge . This is where we do complete , simple , simple cognitive tasks . Simple for what ?

In relation to what our brain is capable of . So it's very it's doing things that we've already learned how to do . By and large , it's habit-type thinking .

It's that kind of busy work people describe that's become addictive actually , and I think COVID has something to do with that sort of work where you always feel like you're busy but you never get anything done . You never feel like you're making progress . That's a medium charge brain state . And the third brain state is the high charge brain state .

This is the brain state we used to do our mentally complex work , to really think cleverly . It's effortful . Our ability to do high-charge thinking is a limited cognitive resource . We only can do so much of it each

day . So where AI is coming in is it's very clearly able to do medium charge work in many , many tasks much faster and much more cheaper than humans can . So just interestingly , yesterday so you know , anyone who runs their own business will tell you it's difficult to run your own business right , it's also very rewarding , but it's difficult .

So yesterday I was working at the weekend . I worked all weekend actually , because I've got a lot of things to do at the moment . Um , there's no violin coming out here .

I enjoy what I do , but I was using some software that's pretty complicated , um , and we've used this software on and off for a few years , but we decided to start to use it more consistently now and what I was amazed by .

So previously , when you got stuck , you had to reach out to their support and say , look , I'm stuck with this , how do I do this , how do I do that ?

Now they have , and they've had a sort of a support bot , if you like , for a while where you can just ask it questions , but it typically wasn't very good , but now , just using it this weekend and last week , it's amazing . I mean , it just knows every answer to every question you've got .

So instead of getting frustrated , you can literally solve your issues in minutes rather than having to wait for a support email .

So see how that bot is able to replace a human doing the same job , and it can probably replace teams of humans , as we've seen actually in multiple cases across industries where many humans have been replaced by that type of technology , and , broadly speaking , we call that technology agentic AI . So agentic AI , in other words , ai agents .

They're able to do medium-charge work cheaper and faster than humans , and that's coming online now and that's the biggest disruptor we're seeing . So when you're seeing people losing their jobs , it's because they're being replaced by agents . So what does that tell you ?

It tells you that businesses are less prepared than ever before to pay human beings to do medium-charge work Because they can get the work done faster and cheaper .

And you know , we've seen iterations of this with outsourcing or offshoring over the years , whether it was call centres , or my grandfather's generation , who were engineers building basically industrial machines in the areas of the world that I am from , where the industrial revolution started , their jobs got outsourced .

I remember my grandfather going over to India , I think , to train people to do his job essentially ,

but so we've seen this offshoring before to save costs , but now we are offloading this onto AI . So that's why people are losing their jobs , because businesses are not going to pay humans to do medium charge work , and this is also why we are seeing such a drop off on graduate recruitment .

So we've seen the decline of the advertisement of graduate roles from 2019 to now , declined by 67 percent . So businesses are less , are increasingly less , interested whether you have a degree or not , and we've seen some acceleration of those numbers in recent 12 months or so , depending on where you are in the world .

And it's because , again , what most graduates do fairly medium-charge work , and so what businesses are doing is they're replacing instead of recruiting graduates . They're investing in AI systems . So what does this mean ? It means that we're only going to be really valuable If we can consistently get into our high-charge brain states .

So that is the key , and we can also use AI to help us in our high-charge brain states . So what we've seen . So when people are really nailing it , they're getting a really good balance between their recharge , their medium-charge and their high charge brain states .

We see that people , before we had this sophisticated AI , they could maybe do four to five hours of high charge , high impact work per day and they were really nailing it . What we're now seeing , and those people would have been what we called habit mechanics . What we're now seeing and those people would have been what we called habit mechanics .

What we're now seeing is , when you give those habit mechanics an AI edge , they're able to do seven plus hours of high charge , high impact work and thinking per day Because they're optimizing their brain states , their brain state intelligent and then they're also using um agentic ai to co-work with on their high charge complex thinking tasks .

So this is what we mean by brain state intelligence . It's understanding our three brain states recharge , medium charge and high high charge . Recognizing that ai is gonna and all it is now is disrupting , is going to and it is now is disrupting businesses , paying humans to do medium-charge work .

So every day , more and more businesses are deciding they're not going to be paying humans to do medium-charge work . So if we want to be irreplaceable , then we need to be consistently able to get into those high charge brain states and do the kind of work that ai can't do by itself . And this is why I wrote train your brain

for the air revolution and , excitingly , we're just releasing train your brain for the air evolution mini course . So in in under , in under 60 minutes , you learn how to build your own high-performing human AI team , because that's what this is about . It's the simplest way we can explain this .

It's that actually the future is if you want to be healthy , happy and at our best and , by the way , if you're doing more high charge work every day , you'll be happier and healthier because you'll feel like you're making progress .

I know I've been working I've not had a day off for a while because I'm just so , so busy but I feel really good because I'm doing work that's really interesting to me . I'm learning lots of new things because I'm able to get into those high charge brain states every day .

I'm not recommending everybody does this , by the way , I'm just giving a genuine insight into where things are for me at the moment , but the high charge brain state is the most rewarding brain state and it's often the biggest thing that's missing .

When people are not happy , when they are overwhelmed , um when , frankly , they have mental health challenges , they're not able to get into the high charge brain states because they're not getting the right balance across the three brain states . So , um , this is this is exciting , and the key is you've got to build your own human ai team .

That is , you've got to work out what are the medium charge tasks I do every day , what are the high charge tasks that I need to do , and then , where can the AI help me with both ? So we created this new mini training Train your Brain for the AI Revolution .

So , under 60 minutes , you learn how to build your own human AI team , and this is going to be the currency of the future . It's understanding how to build ai into your workflows and then , once you understand how to do it yourself , you can then coach and train others how to do this . You can lead to

, you can lead human ai teams . So making that training available um , certainly , in the short term it's it's free and I'll put a link beneath this um podcast so you can access that um and we go into more detail and everything I've talked about on the podcast . So thank you so much for listening to me this morning .

Well , it's morning for me , sorry , or whatever time it is for you . I hope that was interesting and insightful , as ever . If you have any questions , let me know .

And then I hope that you find the mini course really interesting and it helps you to improve your health , your happiness and your performance , and remember you're only ever one brain state habit away .