Friday Fundamentals: Ep 59: The Key Lesson in Software Sales - podcast episode cover

Friday Fundamentals: Ep 59: The Key Lesson in Software Sales

Jan 17, 20204 min
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Episode description

On this episode of Friday Fundamentals, we talk about getting your customers comfortable with the idea of why they need to make a change in order to move their business forward.

The GTMnow Podcast
The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.

Visit gtmnow.com for more episodes and other interesting content.

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