How Pepsi and SheaMoisture Lost the Heart of Their Brand

Amanda Spann is a serial entrepreneur, and after seeing major judgment errors like Pepsi's tone-deaf Kendall Jenner ad, she launched the site youneedablackperson.com. She meant it as a joke, but it’s rooted in a much larger issue. On today’s episode, Amanda explains how rapid growth and groupthink can poison a company’s better judgment, and how she’s avoiding having the same issues with her own products.